emerging trends in retailing in india
TRANSCRIPT
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PRESENTED BY:-SUMIT SONI
107536BBM 4TH SEM.
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CONTENTSINTRODUCTION
EMERGING TRENDS IN RETAIL
TRIAL & ERRORE-RETAILING
FDI
RURAL RETAILING
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INTRODUCTION
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Retail industry is one of the largestindustries in the world by number of
businesses and number of employees.
Wal-Mart continues to dominate as theWorlds Biggest Retailer.
Various kinds of retail formats in the
organized retail sector are specialtystores, departmental stores, supermarkets,convenient stores, hypermarkets and soon.
Introduction to retail industry
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Top Retailers Worldwide
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RANK RETAILER HOME COUNTRY
1 Wal-Mart Stores,
Inc.
U.S.A.
2 Carrefour Group France
3 The Kroger Co. U.S.A.
4 The HomeDepot, Inc.
U.S.A.
5 Metro Germany
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ORGANIZED AND UNORGANIZED
RETAILING IN INDIA
4%ORGANIZEDRETAILING
96%UNORGANIZEDRETAILING
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The Retail Industry in India is one of
the most attractive industry with several
players entering the market: a potential
goldmine.
The India Retail Industry is the largest
among all the industries, accounting forover 15% of the country GDP and
around 9% of the employment.
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Indian retail is expected be worth US$
175-200 billion by 2016 and India will
be the third largest economy by 2040
Apparel, along with food and grocery,are leading the organized retailing in
India.
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RANK RETAILERS
1 Pantaloon Retail
2 K Raheja Group
3 Tata group
4 RPG group
5 Landmark group
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TRIAL & ERROR
FDI
E- RETAILING
RURAL RETAILING
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TRIAL & ERROR
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TRIAL & ERRORNumber of retailers are in a mode
of experimentation and trying
several formats which areessentially the representation of
retailing concepts.
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PRODUCT
CATEGORY
CONCEPTS STATUS FORMAT/OFFERIN
G
FOOD CHAMOSA OPERATIONAL SNAKES COUNTER
IN HIGH TRAFFIC
AREA
FOOD BAZAR OPERATIONAL SUPERMARKET
SPORTS BAR OPERATIONAL FOCUSE ON
SPORTS LOVER
FASHION BIG BAZAR OPERATIONAL HYPERMARKET
PANTALOONS OPERATIONAL DEPARTMENT
STORE
BLUE SKY OPERATIONAL FASHION
ACCESSORIES
HOME &
ELECTRONICS
ELECTRONIC
BAZAR
OPERATIONAL PRESENT WITH
BIG BAZAR
E-ZONE OPERATIONAL CONSUMER
ELECTRONICS
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WELLNESS &
BEAUTY
TULSI OPERATIONAL PHARMACY
STAR SITARA OPERATIONAL BEAUTY SALON
FOR MEN &WOMEN
BOOKS & MUSIC DEPOT OPERATIONAL BOOKS AND
MUSIC
E-TAILING FUTUREBAZAAR
.COM
OPERATIONAL ONLINE
RETAILING
TELECOM & IT GEN M OPERATIONAL HIGH TECH
PRODUCT
M PORT OPERATIONAL SHOP-IN-SHOP
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E-RETAILING
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INCREASE INTERNET
CONNECTIONS
LIMITED PERSONAL
TIME
USE OF PLASTICMONEY
YOUNG POPULATION
GROWTH
OF ONLINE
RETAILING
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Players like Rediff.com, eBay.in,
Indiatimes.com were the first entrants in the
Indian online retail space, clockingimpressive revenues through online
transactions.
With value-added services like cash-on-
delivery to facilitate online transactions byconsumers without credit/debit card.
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FDI POLICY IN INDIA
51%SINGLE BRANDRETAILING
CASH AND CARRYMODEL
0%FDI MULTI-BRANDRETAILING
100%
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100%SINGLE BRANDRETAILING
100%CASH AND CARRYMODEL
51%FDI MULTI-BRANDRETAILING
NOVEMBER 2011
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Entry Options For Foreign Players
prior to FDI Policy (Jan 24, 2006)
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RURAL RETAILING
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OPPORTUNITIES IN RURAL
RETAILING
Led by the rising purchasing power, changingconsumption patterns, increased access toinformation and communication technologyand improving infrastructure, rural retailmarket is estimated to cross US$ 45.32 billionmark by 2010 and US$ 60.43 billion by 2015,says a study by CII and YES BANK.
India offers a huge, sustainable and growingrural market which can be tapped effectivelythrough innovative distribution channels.
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E CHAUPALITC Limited
February 28, 2013 27
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This concept aims to
Provide the power of expertknowledge to even the smallest
farmer.
Information helps farmers securesbetter price, quality and productivity
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Benefits to farmers include
Better purchase price of agri-inputs
Avail information on best farmingpractices
Command prevailing market prices
4 million farmers benefited through 6,500installations covering around 40,000
villages
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By 2012, ITC Vision is to cover 100 thousand
villages,which represent 1/6th of rural India, and create
morethan 10 million e-farmers
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BUSINESS MODEL(CHAUPAL SAGAR)
IDEA BEHIND CHAUPAL SAGAR
-- MAKE THE POTENTIAL CUSTOMERS
--PROVIDE DIFFERENT CUSTOMER SERVICES
--REAP THE BENEFIT FROM POTENTIAL
CUSTOMER
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Chaupal Sagar first organised retail forays. It waslaunched on 15 August.
A warehouse for storing the farm produce thatITC buys through its e-chaupals.
Initiated as rural shopping-cum-informationcentres in Madhya Pradesh.
The first rural mall has come up 40 kilometres
journey from Bhopal towards Sehore. ITC Spent 3 years and Rs.80 crores on research
and development of this concept includinginvestments in E-choupal.
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OBJECTIVE An establishment to create a high-quality, low-
cost channel for rural India.
Any organization driven by the profit motive
which are served through this initiative:
Reap benefits from the market they have
created
Creating an entry barrier for other
prospective players
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FORMAT It has opted for self-service, stocking itsmerchandise on shelves lining the neat aisles, it
stocks a breadth of products no supermarket can. It
offers almost everything - from toothpastes totelevisions, hair oils to motorcycles, mixer-grinders
to water pumps, shirts to fertilizers.
Most of the brands it sells are national such asMarico, LG, Philips, torches from Eveready, shirts
from ITC's apparel business, bikes from TVS, and
tractors from Eicher.
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FACILITIES AT CHAUPAL SAGAR
A WIDE RANGE OF PRODUCTS FOR ALL
SEGMENTS
TRAINING FACILITIES FOR FARMINGCOMMUNITY ON SCIENTIFIC FARMING PRACTICES
GODOWNS FOR STORAGE OF FARM PRODUCE
INFORMATION CENTER FOR ONLINE WEATHERINFORMATION
CONTINOUS SERVICES FROM 6AM- 9PM35
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ITCs Choupal Sagar store in Sehore district ofMadhya Pradesh
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