email marketing income statement

1
Email Campaign Theme/Product Focus (annual) Turtle Fur/MailChimp What Counts CTM/MailChimp Silverpop Bronto Back To School/FU-R and Kids Styles 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Get Ready for Fall/Micro Fleece 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Fall Family Photo Contest/Fleece 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Apple Picking/Fingerless Gloves 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Halloween/Kids are Characters 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Football Tailgating/OTF 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Handmade/Artisan 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Thanksgiving/Mens 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Gift Guide/Womens 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Last Minute Shopping/Kids 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Happy New Year/Everything! 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Skiing/Underhelmet 236 $ 336 $ 681 $ 1,321 $ 1,737 $ X-Country/Merino Knits 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Winter Photo Contest/Totally Tubular 236 $ 336 $ 681 $ 1,321 $ 1,737 $ End of Winter Sale/Everything! 236 $ 336 $ 681 $ 1,321 $ 1,737 $ Spring/Light & Midweight Comfort Shell Totally Tubular 236 $ 336 $ 681 $ 1,321 $ 1,737 $ TOTAL COST 3,780 $ $5,380 10,900 $ 21,135 $ 27,784 $ # of Conversions needed Annually to cover Total Cost 116 165 335 650 854 We save $x on print postcards by choosing one of the above vendors we email the same (or better) message/offer as the postcard.

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Page 1: Email marketing Income Statement

Email Campaign Theme/Product Focus (annual) Turtle Fur/MailChimp What Counts CTM/MailChimp Silverpop Bronto

Back To School/FU-R and Kids Styles 236$ 336$ 681$ 1,321$ 1,737$

Get Ready for Fall/Micro Fleece 236$ 336$ 681$ 1,321$ 1,737$

Fall Family Photo Contest/Fleece 236$ 336$ 681$ 1,321$ 1,737$

Apple Picking/Fingerless Gloves 236$ 336$ 681$ 1,321$ 1,737$

Halloween/Kids are Characters 236$ 336$ 681$ 1,321$ 1,737$

Football Tailgating/OTF 236$ 336$ 681$ 1,321$ 1,737$

Handmade/Artisan 236$ 336$ 681$ 1,321$ 1,737$

Thanksgiving/Mens 236$ 336$ 681$ 1,321$ 1,737$

Gift Guide/Womens 236$ 336$ 681$ 1,321$ 1,737$

Last Minute Shopping/Kids 236$ 336$ 681$ 1,321$ 1,737$

Happy New Year/Everything! 236$ 336$ 681$ 1,321$ 1,737$

Skiing/Underhelmet 236$ 336$ 681$ 1,321$ 1,737$

X-Country/Merino Knits 236$ 336$ 681$ 1,321$ 1,737$

Winter Photo Contest/Totally Tubular 236$ 336$ 681$ 1,321$ 1,737$

End of Winter Sale/Everything! 236$ 336$ 681$ 1,321$ 1,737$

Spring/Light & Midweight Comfort Shell Totally Tubular 236$ 336$ 681$ 1,321$ 1,737$

TOTAL COST 3,780$ $5,380 10,900$ 21,135$ 27,784$

# of Conversions needed Annually to cover Total Cost 116 165 335 650 854

We save $x on print postcards by choosing one of the above vendors we email the same (or better) message/offer as the postcard.