FA S T T R A C K R & D D ATA S H E E T

FAST TRACK R&D

Do you want to find unexploited treasures in your R&D portfolio ?

Give to unexploited R&D investments a chance to yield incredible benefits in current market.

Big corporations continues to invest massively in R&D.

In 2011, CEE reported, for the TOP 1400 firms in the world, a global investment in R&D of about $ 456 B.

R&D staff worked on multiple projects, some of them goes thru a decision tollgate until market launch; others are just not retained as reasonable market opportunity. 

You might have treasures in your R&D portfolio that are unexploited and waiting to be your next market success.

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Value Proposition

• Identify concept’s opportunities that will address a real customer need or problem,

• Increase the ROI of your R&D department by leveraging past investment,

• Decrease risk and cost of prototyping by getting real time market feedback,

• Empower R&D as a new innovation agent,

• and ... Do it in a record time

"Innovation is the process of turning ideas into manufacturable and marketable form."

— Watts Humprey

D ATA S H E E T

FAST TRACK R&D

Offer

From Concept to the Ideal Customer

We have designed a structured process that enables R&D organizations to articulate the value of a concept around customer's needs, problems and jobs to be done.

This approach is steered toward the fundamental search of product / Market fit.

Get Out of the Building

No business models survive the first contact with customers.

We place corporate entrepreneurship at the heart of our methodology and enable your team to search and leverage immediate feedback on the assumptions made during the design phase.

Rapid Execution

Committing resources on new project can be challenging for any organization. We place rapid execution at the center of our approach.

Our goal is to maximize the value of every minutes that your team spent on the initiative. 

Learn More

Get more information about Elton-Pickford premium services, including service details and pricing options:

Email: consultin@elton-pickford.comCall: +33 (0)9 50 69 96 46Web: www.elton-pickford.comAbout Elton-Pickford

Elton Pickford® is a leading consulting firm specialized in Business Model Innovation.

Elton Pickford is a facilitator and helps industry leaders to reinvent their business and explore opportunities for growth and new performance. 

©2012 Elton-Pickford and the Elton-Pickford logo are registered trademarks, other trademarks, registered trademarks, and service marks are property of their respective owners

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