eleventh edition james a. o’brien 1 introduction to information systems irwin/mcgraw-hill...
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Eleventh EditionJames A. O’Brien 1Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Nokia 3300
Amazon Nokia
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Eleventh Edition
2
Introduction to Information Systems Essentials for the Internetworked E-Business Enterprise
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
C h a p t e r
James A. O’Brien
7Electronic
Business
Systems
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Eleventh EditionJames A. O’Brien 3Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Chapter Objectives
• Identify each of the following cross-functional e-business systems and give examples of how they can provide significant business value to a company and its customers and business partners.
• Enterprise resource planning• Customer relationship management• Enterprise application integration• Supply chain management• Groupware
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Eleventh EditionJames A. O’Brien 4Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
The e-Business Application Architecture
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Eleventh EditionJames A. O’Brien 5Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Enterprise Resource Planning
SalesDistribution,OrderManagement
Accountingand Finance
ProductionPlanning
Human Resources
IntegratedLogistics
Customer/Employee
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Eleventh EditionJames A. O’Brien 6Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Customer Relationship Management
SalesCross-SellUp-SellTeleSales
Store Frontand FieldService
Marketing andFulfillment
CustomerService andSupport
Retentionand LoyaltyPrograms
Customer
Contact Management
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Eleventh EditionJames A. O’Brien 7Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Supply Chain Management
Schedule Make Deliver
Transportation
Planning
DemandPlanningDemandPlanning
OrderCommitment
OrderCommitment
AdvanceScheduling
AdvanceScheduling
ManufacturingPlanning
ManufacturingPlanning
DistributionPlanning
DistributionPlanning
Internetworked Supply Chain ManagementInternetworked Supply Chain Management
SupplyChainLife Cycle
SCMFunctionalProcesses
SCMIntegratedSolution
Commit
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Eleventh EditionJames A. O’Brien 8Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Tools for Enterprise Collaboration
EnterpriseCollaboration
System
ElectronicCommunications
Tools
ElectronicCommunications
Tools
ElectronicConferencing
Tools
ElectronicConferencing
Tools
CollaborativeWork
ManagementTools
CollaborativeWork
ManagementTools
•E-Mail•Voice Mail, I Phone•Web Publishing•Faxing
•Data Conferencing•Voice Conferencing•Videoconferencing•Discussion Forums•Electronic Meetings
•Calendaring•Task and Project Mgt•Workflow Systems•Knowledge Mgt•Document Sharing
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Eleventh EditionJames A. O’Brien 9Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Functional Business Information Systems
ProductionOperations
ProductionOperations
MarketingMarketing
Human ResourceManagement
Human ResourceManagement
FinanceFinanceAccountingAccounting
FunctionalBusinessSystems
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Eleventh EditionJames A. O’Brien 10Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Marketing Video
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Eleventh EditionJames A. O’Brien 11Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Marketing Information Systems
MarketingInformation
Systems
MarketingInformation
Systems
InteractiveMarketing
Sales ForceAutomation
Sales ForceAutomation
CustomerRelationshipManagement
CustomerRelationshipManagement
SalesManagement
SalesManagement
MarketResearch andForecasting
MarketResearch andForecasting
Advertisingand
Promotions
Advertisingand
Promotions
ProductManagement
ProductManagement
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Eleventh EditionJames A. O’Brien 12Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Video – Interactive Marketing
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Eleventh EditionJames A. O’Brien 13Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Targeted Marketing
Online Behavior
Community
Context
Demographic/Psychographic
Content
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Eleventh EditionJames A. O’Brien 14Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Marketing – Video Example
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Eleventh EditionJames A. O’Brien 15Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Marketing – School Bus Industry
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Eleventh EditionJames A. O’Brien 16Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Manufacturing Information Systems
Engineering Systems
•CAD•CAE•Computer-AidedProcess Planning
ManufacturingExecutionSystems
•Shop Floor•Scheduling•Machine Control•Process Control•Robotic Control
Computer Integrated ManufacturingManufacturing
ResourcePlanning
•ProductionForecasting•ProductionScheduling•Quality Control
RemoteWorker
Supplier
Extranet
Intranet
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Eleventh EditionJames A. O’Brien 17Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Human Resource Management - Video
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Eleventh EditionJames A. O’Brien 18Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Human Resource Management
•Manpower Planning•Labor Force Tracking
•Labor Cost Analysis•Turnover Analysis
•Recruitment•Workforce Planning
•Skill assessment•Performanceevaluation
•Payroll control•Benefits Administration
•Compensation effectiveness•Benefits Analysis
•Contract costing•Salary forecast
•Succession planning•Performance appraisal plans
•Training effectiveness•Career matching
Staffing Training &
Development CompensationAdministration
StrategicSystems
TacticalSystems
OperationalSystems
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Eleventh EditionJames A. O’Brien 19Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Human Resource Management
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Eleventh EditionJames A. O’Brien 20Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Accounting Information Systems
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Eleventh EditionJames A. O’Brien 21Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Financial Information Systems
Financial Information
Systems
Financial Information
Systems
FinancialPlanning
FinancialPlanning
CashManagement
InvestmentManagement
InvestmentManagement
CapitalBudgeting
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Eleventh EditionJames A. O’Brien 22Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Chapter Summary• The e-Business Application Architecture
reflects the key e-business applications and their interrelationships.
• Cross-functional enterprise applications cross the boundaries of traditional business functions. These systems focus on supporting integrated clusters of business processes.
• Supply Chain Management relies on information technology and management practices to optimize information and product flows among the processes and business partners within the supply chain.
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Eleventh EditionJames A. O’Brien 23Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Chapter Summary (cont)
• A transaction processing system is an information system that processes data resulting from the occurrence of business transactions.
• Traditional functional business systems support specific business functions including marketing, accounting, finance, production/operations, and human resource management.
• Marketing information systems support traditional and e-commerce processes and management of the marketing function.
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Eleventh EditionJames A. O’Brien 24Introduction to Information Systems
Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved.
Chapter Summary (cont)
• Computer-based manufacturing systems help a company simplify, automate, and integrate many of the activities needed to quickly produce high-quality products to meet changing customer demands.
• Human resource information systems support human resource management in organizations.