FOR IMMEDIATE RELEASENovember 12, 2015

Electric Forest Announces Return to Rothbury, MichiganJune 23-26, And Brand New Video Series

Electric Forest’s debuts four part, Once Upon The Forest, leading up to

2016 tickets on sale in December.

Watch part one of the Once Upon The Forest video series, Awakening, HERE.

Rothbury, Mich. – Today, Electric Forest (EF) announced the return of the 6th annual musicand camping festival to the legendary Double JJ Ranch in Rothbury, Michigan on June 23-26, 2016. In conjunction with the announcement, EF released the first video of a brand newfour part series titled, Once Upon The Forest: Awakening. This beautiful video series will inculminate December, when fans will give fans the first chance to purchase tickets to EF16. EF’s Once Upon The Forest video series celebrates the qualities that spark love for ElectricForest in its community – the invitation to consider our oneness, the exploration of music,and the depth of creativity. The first video, Once Upon The Forest: Awakening - explores the pull we feel to awaken toour connectedness with each other and to intentionally contribute to an experience biggerthan ourselves. Watch Once Upon The Forest: Awakening HERE. Additional videos in theseries will follow in the coming weeks – sign up for release alerts HERE. Last year, Electric Forest welcomed tens of thousands of fans to the Double JJ Ranch, withtickets selling out in record time. For advanced notice regarding EF16 ticket details and onsale info, all are encouraged to sign up for the mailing list HERE, and to follow the EFYouTube channel at https://www.youtube.com/user/TheElectricForest. Stay tuned for 2016 ticket info and on sale date coming soon. Wristbands and lodgingpackages will go on sale in December. “[at Electric Forest] no matter who you are, where you're from, what music tickles your fancy,

or whatever bizarre image and outrageous message you dangle from upon a giant staff,when you hear it—you know you're home” – Thump/VICE

“A must see festival.” - RollingStone

“Among the 10 Best Festivals” - USA Today

“One of our favorite music festivals in the world.” – ThisSongisSick.com

“Among the 10 Best Festivals” - USA Today

“One of our favorite music festivals in the world.” – ThisSongisSick.com

“Electric Forest is a masterpiece of a festival” - Fest300

To stay up to date on all Electric Forest news, please visit www.electricforestfestival.com andthe official Facebook, Instagram, Twitter and YouTube pages. Electric Forest is produced by Insomniac and Madison House Presents. About Electric ForestEach summer, just as anticipation for the sold-out Electric Forest reaches fever pitch, tens ofthousands of fans - traveling from all parts of the country, and the world, gather at the DoubleJJ Ranch in Rothbury, Michigan for the music & camping adventure of a lifetime. Entering its sixth year, Electric Forest is known for bringing together a passionate group offans whose shared community spirit makes the festival a truly unique experience. Thefestival incorporates the natural beauty of the venue into carefully crafted art pieces andcreatively themed environments, while colorful interactive characters and storylines blendwith eclectic performing artists and musicians. With its astonishing and unparalleled integration of music, art and community, Electric Forestdelivers “The ultimate festival experience.” From the carefully curated musical lineup, to thejaw-dropping Sherwood Forest, to the festival’s unprecedented participatory spirit, to thesite’s incomparable features and amenities - Electric Forest creates a vibe so thick with“camaraderie and freedom…it must be experienced to be appreciated.” Electric Forest’s GOOD LIFE VIP experience offers unrivaled amenities and perks - fromcamping and RV spots, to log cabins and homes, to resort hotel-style suites – all locateddirectly on the festival grounds. In addition, patrons can take advantage of the property’smany amenities including a 60,000 square foot indoor water park, an 18-hole championshipgolf course, swimming pools, horseback riding, and more. In 2013, Electric Forest debuted itshugely popular celebrity chef run pop-up restaurant, the Woodland Kitchen + Bar.

At the heart of Electric Forest is the beloved Sherwood Forest. By day, fans collect amonghundreds of hammocks that drape between the clustered trees. Intricate and earthy artfultouches pop from the Forest’s myriad of installations and gathering spaces. At night,Sherwood Forest turns electric, showered with state-of-the-art, jaw-dropping light displays,impromptu “secret” parties, other-worldly characters, and surprises around every turn. “Withno exaggeration at all, [Sherwood Forest is] the most well produced and artistically inspiredarea…ever seen at a music festival.” Known for fully embracing the possibilities of an engaged festival community, ElectricForest’s Plug In Program deliberately blurs the line between event organizers and attendees. With this truly unique “open source” fan engagement platform, Electric Forest harnesses thecreativity and passion of its community members, offering real and tangible ways for fans toparticipate in and ultimately help shape the Electric Forest experience. This is a big deal,since for Electric Forest – experience trumps all.

Hailed as "an amazing example of how music and festivals can change one’s outlook on life,"it’s widely understood that “one of the most important lessons [to be] learned in the Forest isthat we are all together,” and this sense of community is truly “cherished [within thecommunity] like the incredibly rare find it is.”

In this spirit, in 2014 Electric Forest introduced the festival’s Electric Forces Program, whichextends this authentic expression of community to U.S. military veterans. Using collaboration,shared experiences and narratives, and the soulful healing power of music and community,Electric Forest aims to help diminish the civil-military cultural gap in American society today.Visit www.electricforestfestival.com for details on expansions to the 2016 Electric ForcesProgram as they become available.

shared experiences and narratives, and the soulful healing power of music and community,Electric Forest aims to help diminish the civil-military cultural gap in American society today.Visit www.electricforestfestival.com for details on expansions to the 2016 Electric ForcesProgram as they become available.

###

Find Electric Forest Media Resources HERE.

Download flyer HERE Video Embed Code for Once Upon The Forest: Awakening -

<iframe width=“560" height="315" src="https://www.youtube.com/embed/w8A4CTnC5A8"frameborder="0" allowfullscreen></iframe>

Media Contacts:

For more information about Insomniac:Desiree Naranjo / Desiree@Insomniac.com

For more information about Electric Forest and Madison House Presents:

Carrie Lombardi / carrie@liveloudco.com / 303.413.8308