eileen chang csr presentation
DESCRIPTION
This assignment was created as part of a student project for J452: Advanced Public Relations Writing. This information in no way is meant to represent the company and is for academic purposes only. If you have a question about this project, please contact Instructor Kelli Matthews at kmatthews(at)uoregon.edu.TRANSCRIPT
Nike, Inc. Corporate Social Responsibility
Eileen Changon behalf of Hannah Jones, VP of Corporate Responsibility
The Dark Ages
Making Global Changes
• Working Conditions
• Global Environment
• Sport Access
ROICreating exponential return on investment from integrating corporate responsibility into our business
2
• Eliminate excessive overtime
• HR management systems
• Education training and programs
• Multi-brand collaboration on compliance issues for supply chain
Working in Contract Factories
Compliance
Considered Design and Environment
• Meeting or exceeding standards
• Climate neutral
• Reduce, reuse, recycle
• Premium design and environmental sustainability
Nike Reuse-a-Shoe
Let Me Play: Unleashing Potential Through Sport
• FY11 Target: $315 million
• Nike Foundation
• Ninemillion.org
Ninemillion.org Right to Play
Diversity and Inclusion
Employee-Driven Action
Networks
Public Policy
Transparency
Playing by the rules
CRO’s 100 Best Corporate Citizens 2008
Number three
For more information http://www.nikeresponsibility.com
• Slide 2: http://openlearn.open.ac.uk/file.php/2392/DD205_2_002i.jpg
• Slide 4: http://www.fairlabor.org/themes/TrainingWheels/images/factoryline22.jpg
• Slide 5: http://www.pmthink.com/ProjectPortfolioAnalytics01.jpg
• Slide 6: http://www.aug.edu/grants/images/compliance_definition.jpg
• Slide 11: http://www.vamostevez.com.ar/media/gallery/sxbwxqNike%20-%20Tevez%20Wallpaper.jpg
• Slide 12: http://www.azmythfinancial.com/MPj04317390000%5B1%5D.jpg
• Slide 13: http://www.uspra.org/images/capitalhill4.jpg
• Slide 14: http://www.pulsephotonics.com/gallery/originals/Water%20-%20transparent.jpeg
• Slide 15: http://nottinghamrugbyshop.co.uk/catalog/images/whistle.jpg
• Slide 16: http://www.unit5.org/cjhs/ChargerNews/images/trophy.jpg
Images courtesy of: