egypt's cards and payments industry: emerging opportunities, trends, size, drivers, strategies,...
TRANSCRIPT
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Category : Banking & Finance
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Introduction to Report
Launch Date: December 6, 2014
Number of Pages: 82
Geography Coverage: Egypt
Available Format: PDF
Price For Single User License: USD 3,995
Price For Site User License: USD 7,990
Price For Global User License: USD 11,985
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Days)
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About the Report
This report provides a comprehensive analysis of
Egypt's cards and payments industry.
It provides current values for Egypt's cards and
payments industry for 2013, and forecast figures
for 2018.
Credit transfers and payment cards were the
preferred payment instruments, having a
combined industry share of 94.6% in terms of
transaction value in 2013.
The share of payment cards is increasing as the
government and banks are increasing the
awareness levels and benefits among consumers
and merchants.
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The report provides top-level market analysis
Current and forecast values for each category of
Egypt's cards and payments industry, including
debit cards, credit cards and prepaid cards
Comprehensive analysis of the industry’s market
attractiveness and future growth areas
Analysis of various market drivers and
regulations governing Egypt's cards and
payments industry
Detailed analysis of the marketing strategies
adopted for selling debit, credit and prepaid cards
used by banks and other institutions in the market
Comprehensive analysis of consumer attitudes
and buying preferences for cards
The competitive landscape of Egypt's cards and
payments industry
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Scope:
It provides current values for Egypt's cards and
payments industry for 2013, and forecast figures
for 2018.
It details the different economic, infrastructural
and business drivers affecting Egypt's cards and
payments industry.
It outlines the current regulatory framework in the
industry.
It details the marketing strategies used by
various banks and other institutions.
It profiles the major banks in Egypt's cards and
payments industry.
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Reasons to Buy:
Make strategic business decisions using top-
level historic and forecast market data related to
Egypt's cards and payments industry and each
market within it.
Understand the key market trends and growth
opportunities in Egypt's cards and payments
industry.
Assess the competitive dynamics in Egypt's
cards and payments industry.
Gain insights in to the marketing strategies used
for selling various card types in Egypt.
Gain insights into key regulations governing
Egypt's cards and payments industry.
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Key Highlights:
The Egyptian economy is the second-largest in the
Middle East after Saudi Arabia.
The economy depends largely on agriculture, tourism
and cash remittances from Egyptians working abroad,
mainly in Saudi Arabia and Gulf countries.
With the government and banks striving to offer basic
financial services to the unbanked population and
banks expanding their presence in rural areas, the
Egyptian cards and payments industry registered
positive growth during the review period (2009–2013).
In July 2014, the newly elected President Abdel Fattah
El-Sisi announced a wide range of reforms, introducing
new taxes, increasing selected taxes, and reducing
energy subsidies which are anticipated to spur
economic growth over the forecast period (2014–2018).
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Key Highlights: Continues..
In terms of the number of cards in circulation, Egyptian
payment cards (including debit and credit cards)
registered positive growth during the review period,
recording a compound annual growth rate (CAGR) of
11.17%, increasing from 10 million in 2009 to 15.3
million in 2013.
In terms of transaction value, payment cards valued to
EGP161.7 billion (US$23.5 billion) in 2013, after
registering a review-period CAGR of 9.07%.
In terms of card penetration, Egypt recorded 0.18 cards
per inhabitant in 2013, while the UAE recorded 1.96,
Kuwait recorded 1.32, Oman recorded 1.03 and Saudi
Arabia recorded 0.69.
In terms of frequency of use, Egypt recorded 15.7
transactions per card in 2013, while Saudi Arabia
recorded 91.1, Kuwait recorded 47.7, the UAE recorded
43.1 and Oman recorded 13.4.
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Report Coverage:
1. Key Facts and Events
2. Executive Summary
3. Payment Instruments
4. Market Attractiveness and Future Prospects of Cards
and Payments
5. Analysis of Cards and Payments Industry Drivers
6. Debit Cards
7. Credit Cards
8. Commercial Cards
9. Card Fraud Statistics
10.Prepaid Cards
11.Appendix
For more details regarding Report coverage see the last slide
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Company Coverage:
1. National Bank of Egypt
2. Commercial International Bank
3. Qatar National Bank Egypt
4. Banque Misr
5. Crédit Agricole Egypt
6. 123 Network
7. MasterCard
8. Visa
For more details regarding Report coverage see the last slide
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