egon zehnder digital space presentation (2014)

Sam (Intern)

The Digital Space

6th February 2014

2© 2014 Egon Zehnder

Introduction

Our Objective

- To provide an overview of the Digital Space in SEA.

- To identify and characterize the most important slice within this Digital Space.


Agenda

1 Defining Digital

2 Exploring the “Digital Space”

3 E-Commerce in South East Asia

4 E-Commerce Talent Pools

5 Candidate Snapshot

6 Potential Clients

7 Q & A


Defining Digital

“Digital space is often viewed as a model of physical space, where every piece of digital information can and should be tied to a specific physical location… The digital medium allows for the construction of parallel digital spaces, for time travel and personal views.”

(Source: Swedish Institute of Computer Science)

- “Digital space” as a model for “Physical space”

- The existence of parallel “Digital spaces”


Exploring the “Digital Space”

The Digital Space

Digital InnovationBig DataDigital EngagementSocial NetworkingSearch EnginesE-Commerce

(Source: McKinsey & Company)


E-Commerce in South East Asia

2004 2005 2006 2007 2008 2009 2010 2011 20120%

10%20%30%40%50%60%70%80%90%

100%

SingaporeVietnamThailandIndonesia

Internet Penetration in SEA

(Source: World Bank )



2011 20160

10000000

20000000

30000000

40000000

50000000

60000000

70000000

80000000

90000000

100000000

Singapore VietnamThailandIndonesia

Internet Users in SEA

(Source: Euromonitor)

Total: 118 million users in 2011 205 million users in 2016



2016

2011

SingaporeIndonesiaThailand

E-Commerce Revenue in SEA

(Source: Euromonitor)


E-Commerce Talent Pools

B2B

B2C

C2C

Mixed



B2B

B2C

C2C

Mixed



Qoo10

Regional Offices: Singapore (Focus); Malaysia; Indonesia

ALEXA Ranking: 15 (Singapore)

Transactions Processed: USD $125 Million (Singapore; 2013)

Areas of Interest:

- Currently owned by Giosis Pte Ltd, a joint venture company formed with eBay and founder Ku Young Bae.

- Reportedly transacted a total of USD $224 Million in SEA region (2012).

- Success has been attributed to its variety of payment options and frequency of discounts.



Tokobagus

Regional Offices: Indonesia

ALEXA Ranking: 12

Transactions Handled: USD $24.6 Million (2010)

Areas of Interest:

- Won awards for their efforts in e-commerce: ranging from “Best Marketing Campaign” to “Best Interface”.

- Up to 7000 new classifieds are published daily, with 10 million Indonesian visitors monthly.



Lazada

Regional Offices: Vietnam (Focus); Indonesia ; Thailand; Philippines

ALEXA Ranking: 38 (Vietnam)

Transactions Handled: USD$20 million (Vietnam; 2012)

Areas of Interest:

- Significant efforts have been made towards providing valuable customer service.

- One of Vietnam’s first e-commerce companies to implement an app for mobile shopping.



Tarad

Regional Offices: Thailand

ALEXA Ranking: 55

Transactions Handled: N.A.

Areas of Interest:

- Originally founded by Pawoot Pongvitayapanu and eventually acquired by Rakuten.

- Most recently made the foray into m-commerce through its partnership with Line.

Education

Previous Experience


Candidate Snapshot

Eric Huân Bui-QuangVietnam

1) University of Western Ontario – Richard Ivey School of Business

2) McGill University

1) Business Development Manager ; Head of Customer Service- Lazada.vn

2) Project Manager- Intelerad Medical Systems

3) Software Developer- Miranda Technologies

- Currently the Regional Head of Customer Service SEA- Lazada Group.

- In charge of the development of Customer Service strategies across the SEA region.

- Responsibilities also include the management of sales initiatives throughout SEA.

Education

Previous Experience


Candidate Snapshot

Pawoot (Pom) PongvitayapanuThailand

1) Chulalongkorn University

2) Rangsit University

1) Assistant Mobile Portal & Commerce Manager- Hutchison CAT Wireless Multimedia

2) Business Development & Webmaster- Ad Venture (Shin Corporation Group)

- Currently the Managing Director and Founder- Tarard.

- Also the Founder and Director- Zocial.

- As well as President and Founder- Thai E-Commerce Association.


Candidate Snapshots

Insights


Potential Clients

Media

Communications

Technology

Venture Capital


Potential Clients

SPH

C-Level Executive: Alan Chan (CEO)

POI: Low Huan Ping (Executive VP; Technology)

Revenue: SGD $1239.5 million (2013)

Areas of Interest:

- Acquired “SgCarMart” for SGD $60 Million and was lead investor for “Magzter’s” Series-B round of funding for USD$10 Million (2013).

- Entered into a partnership with Carousell to develop online marketplace “SheShops” (2013)

- Established a SGD $100 Million tech fund exclusively for media related businesses (2013)


Potential Clients

Singtel

C-Level Executive: Allen Lew (CEO; Group Digital Life)

POI: Trevor Healey (CEO; Amobee Group Digital Life)

Revenue: SGD $18183 million (2013)

Areas of Interest:

- Acquired “HungryGoWhere” for SGD $9.4 million and “Amobee” for SGD $321 million (2012).

- Entered into partnerships with “Shopify” and “Tiny Trunk” to help promote various e-commerce marketplaces (2013).

- Recently developed their own mobile shopping app “Lyke” (2013).


Potential Clients

Vertex

C-Level Executive: Chua Kee Lock (CEO)

POI: Tay Choon Chong (CIO)

Revenue: SGD $83.8 Billion (Holding Corporation; Temasek Group 2013 )

Areas of Interest:

- Has made investments in e-commerce companies such as “Mayuki” and “Meilele”

- Has most recently participated in an investment round for “Reebonz” (2013)


Potential Clients

Intel Capital

C-Level Executive: Arvind Sodhani (President)

POI: Deepak Natarajan (Director; Singapore)

Revenue: USD $53.3 Billion (Holding Corporation; Intel Corporation 2012)

Areas of Interest:

- Has made investments in e-commerce companies such as “Healthcart” and “GoldSquare”.

- Has most recently participated in an investment round for “Reebonz” (2013)


Q & A

Questions?


Conclusion

Future Areas to Explore

- Establish relationships with key individuals operating within SEA’s e-commerce sphere.

- Research alternative strands of e-commerce in SEA.

- Adopt an international perspective; looking beyond SEA’s e-commerce sphere.

egon zehnder digital space presentation (2014)

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