effective networking 24.10.2012
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Effective NetworkingRC201
Dr. Tracy Bussoli
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What will we cover?
• Why Think about why we need to create and maintain contacts
• How Learn some rules/tools to help create and maintain contacts
• Do Some Practice
In small groups
• Why is it important to create contacts/build a network?
• From the perspective of working in research………. or beyond.
Four Groups – Each group write down your ideas on the wall.
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Why do we need to create contacts?• Build partnerships/collaborations with other external research
groups, business and industry • Getting you your name out there – more likely to be recruited if
you are a known person• Get to know experts in your field – seek advice on publication,
funding etc.• Create partnerships with internal departments – now how to find
support for research funding, avenues of research funding• Find new employees for your team/research group• Find out what the competition is doing – e.g. are people working
on similar areas in direct competition with you?• Raise the profile of your University/Organisation• Help others with their business challenges or research ideas• Increase your knowledge of your marketplace or specialist area
of expertise
Learning from others
In pairs:
Tell your partner about a person that you think is good at networking.
What do they do and how does this add to their success?
Report back to whole group
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Activities of networking
• Finding people• Talking to people• Following up• Maintaining links
Care
ersFinding people
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Finding people• Start with people you know e.g.
supervisors, academics, friends and family
• Who might they know? Think ‘connectors’• Use professional bodies/ industry
associations• Conferences and events – internal and
external• Online - use academia.edu, Linked-In,
Facebook, Blogs…..
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Finding People…..get out there
Don’t spend all your time at a PC waiting for people to come to you.
• In person…at meetings, chance encounters, on the phone 80%
• Electronically…..email, linked-in, etc. 20%
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Because….• A tweet: forgotten in
microseconds• An email: forgotten in two
minutes• A telephone conversation:
forgotten in half an hour• A face to face meeting with a
follow-up thank you…..six months!
John Lees – How to get a job you’ll love
In small groups, share your experiences of finding relevant contacts online –
What has worked? What is less effective?
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Finding People Online• Names on publications• Professional bodies• Academia.edu, Linked-in,
Facebook, twitter• Forum/discussion boards of
professional bodies/linked-in.• Networking Events (find out who
is attending beforehand) • Queen Mary Alumni (linked-in)
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Search for People
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Searching for Companies
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Joining Relevant Groups
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Care
ersTalking to People
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Talking to People
At a conference…….
http://www.youtube.com/watch?v=09LZXo8sQ9k
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Preparation: Think about them
• What is interesting about them?• What questions might they have
answers to?• What do they need or value?• How could you benefit them?• What could they do for you
without effort?
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Preparation: Think about you
• Connector team-builder – networker – resource finder
• Creator inventor – designer – innovator
• Influencer persuader – salesperson – campaigner
• Pioneer entrepreneur – trailblazer – risk-taker
• Researcher investigator – explorer – enquirer
• Adviserconsultant – guide – counsellor
• Inspirer visionary – motivator – example-setter
• Communicator educator – explainer – spokesperson
• Problem-solver trouble-shooter – analyst – fixer
• Implementer achiever – worker – pragmatist
• Strategist decision-maker – goal-setter – navigator
• Organiser planner – anticipator – coordinator
• Mediator negotiator – agent – intermediary
• Nurturer developer – carer – helper
• Evaluator auditor – judge – monitor
• Something else?
What do you want people to remember about you?
What stories will help them remember?
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Script elements
• Intro: Hi, my name is...• Label/hook: I’m really interested in...• Request: I was hoping I could ask you
a couple of questions about...• Appreciation: ...was really helpful
because...• Follow-up: Could I contact you
another time if I have more questions?
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What type of questions should I ask?
• Open questions
• Start with What, Where, How, When and Why?
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Questions
• I have read about your research on X. I was wondering if .……….
• How did you move into researching X?
• What would surprise someone from outside the field?
• What motivates you in this role?• What challenges do you face regularly?• What one bit of experience or skill
would get you noticed in this area?• What other questions would you ask?
Talking to People
• Half people are number 1 and half are number 2.
• In three minutes, number 1 has to find out as much about number 2 looking for things that connect you.
• Then reverse the process.
• Each pair in the room then feeds back a few things that connect them
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Following up and Maintaining Links
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Following up and Maintaining Links
• Drop people an email to follow up – good to meet you, thank you for advice, send them the reference you promised etc.
• Add them to your linked in account
• Contribute to group discussions on linked in and/or forums where these people contribute
• Could you offer them something else…..give a talk at their laboratory, form a collaboration, some useful information, another useful contact etc.
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Building relationships
AllianceAdvocacyAssistance
AdviceAnswers
Networking Scenarios
• On your handouts, you have four scenarios that involve elements of networking.
• In groups, choose 1 scenario and discuss how you would approach this.
• Member from each group feeds back.
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So, what’s stopping you? • Shyness or
embarrassment?• Fear of failure?• Making a fool of
yourself?• Moral objections?• Lack of confidence?• Lack of contacts?• Lack of time?• Don’t know how?• Something else?
London Closed Because of Snow by Lars Ploughmanflickr.com/photos/75062596@N00/3246533121/
Why networking is so hard• Look at the list of reasons for ‘Why
Networking is so Hard’
• In your groups, take it in turns to choose one reason from the list that resonates with you.
• The rest of the group devise some reasons to challenge this thinking
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Resources• Networking for Introverts: http://
www.slideshare.net/sachac/the-shy-connector• Personal Networking: how to make connections count,
Mike Cope, Pearson Education, 2003• Vault Guide to Schmoozing, Mercer Lerner, Ed Shen, Mark
Oldman, Hussan Hamadeh, Vault 2002• Networking for job search and Career Success, L Michelle
Tullier, PhD, JIST works, 2004• www.quintcareers.com/networking.html• http://www.slideshare.net/neilfws/what-can-science-netw
orking-online-do-for-you-presentation• http://sciencecareers.sciencemag.org/advanced_search/r
esults?v:project=ezpubproj&render.function=xml-feed&sources=ezpub&query=networking
• http://academia-101.blogspot.com/2006/03/networking-and-other-academic-hobbies.html
• http://aclinks.wordpress.com/2009/03/31/networking-on-the-network/