editorial - science...s* publisher: richard s. nicholson editor-in-chief: floyd e. bloom editor:...

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S*http ://www.sciencernag.org Publisher: Richard S. Nicholson Editor-in-Chief: Floyd E. Bloom Editor: Ellis Rubinstein Managing Editor: Monica M. Bradford Deputy Editors: Philip H. Abelson (Engineering and AppliedSciences);John 1. Brauman (PhysicalSciences); Thomas R. Cech (Biological Sciences) Editorial Staff Assistant Managing Editor: Dawn McCoy Senior Editors: Eleanore Butz, R. Brooks Hanson, Pamela J. Hines, Barbara Jasny, Katrina L. Kelner, Paula A. Kiberstis, Linda J. Miller, L. Bryan Ray, Phillip D. Szuromi, David F. Voss Associate Editors: Gilbert J. Chin, Suki Parks, Linda R. Rowan Letters: Christine Gilbert, Editor; Steven S. Lapham, Associate Letters Editor, Charlene King, Assistant Book Reviews: Katherine Livingston, Editor, Jeffrey Hearn, Editorial Assistant Editing: Erik G. Morris, Cara Tate, SeniorCopy Editors; Jeffrey E. Cook, Harry Jach, Joshua Marcy, Christine M. Pearce Copy Desk: Ellen E. Murphy, Supervisor; Sherri Byrand, Joi S. Granger, Beverly Shields, Kameaka Williams, Assistant Editorial Support: Carolyn Kyle, Editorial Assistant, Andrew Goldstein, Josh Lipicky, Diane Long, Patricia M. Moore, Ted Smith, Anita Wynn, Manuscript Assis- tants Administrative Support: Sylvia Kihara, Brent Gendleman Computer Specialist: Roman Frillarte News Staff News Editor: Colin Norman Features Editor: Tim Appenzeller Deputy News Editors: Elizabeth Culotta, Joshua Fischman, Jean Marx, Jeffrey Mervis News & Comment/Research News Writers: Linda B. Felaco (copy), Constance Holden, Jocelyn Kaiser, Rich- ard A. Kerr, Andrew Lawler, Eliot Marshall, Elizabeth Pennisi, Robert F. Service, Gretchen Vogel (intern) Bureaus: Berkeley, CA: Marcia Barinaga; San Diego, CA: Jon Cohen; Chicago, IL: James Glanz; Boston, MA: Wade Roush Contributing Correspondents: Barry A. Cipra, Ann Gibbons, Charles C. Mann, Anne Simon Moffat, Virginia Morell, Richard Stone, Gary Taubes Administrative Support: Scherraine Mack, Fannie Groom Production & Art Staff Production: James Landry, Director; Wendy K. Shank, Manager; Lizabeth A. Harman, Assistant Manager; Daniel T. Helgerman, Cynthia M. Penny, Associates; Leslie Blizard, Assistant Art: Amy Decker Henry, Director; C. Faber Smith, Associate Director; Katharine Sutliff, Scientific Illustra- tor; Holly Bishop, Elizabeth Carroll, Graphics Associ- ates; Preston Morrighan, Patricia M. Riehn, Graphics Assistants Technology Manager: Christopher J. Feldmeier Science International: Europe Office Editorial: Richard B. Gallagher, Office Head and Se- niorEditor, Stella M. Hurtley, Julia Uppenbrink, Associ- ate Editors; Belinda Holden, Editorial Associate News: Daniel Clery, Editor, Nigel Williams, Correspon- dent, Michael Balter (Paris), Patricia Kahn (Heidelberg), Contributing Correspondents Administrative Support: Janet Mumford; Anna Sewell Asia Office: Japan News Bureau: Dennis Normile; China Representative: Hao Xin Science's Next Wave: http://sci.aaas.org/nextwave/ Editor: John Benditt ED ITORIAL U HMOs and AHCs-In Defense of Town and Gown Medicine is big business in America. Health care is now a full-fledged industry: The actuary stands with the physician at the bedside. The coin is the capitation contract for "covered lives," and the health maintenance organization (HMO) is emerging as the main adminis- trative structure. "Managed care" is the catch phrase, but who does the managing (physician or actuary) and toward what end is often not clear. Managed care by HMOs is an evolving system, and one can find recent examples of both their profit motivation and their implementation of innovative public health prac- tices. But cost containment is the common denominator, pursued according to traditional business principles: The bottom line of the balance sheet is the supreme datum. Academic health centers (AHCs), on the other hand, traditionally have followed a different set of priorities. Most are part of larger universities, with which they share a common ethos of scholarship and skepticism. Their purpose is the advancement of knowledge and the transfer of that knowledge to others. To make such advances, AHCs require complex equip- ment and highly trained personnel, and considerable time must be spent in circumspect experimentation. Even more time must be spent in communicating the new information to colleagues and students. Such efforts rarely result directly in a marketable product. Viewed from an economic perspective, AHCs strive to understand the mechanisms of disease and to devise the highest quality health care, without primary concern for cost. In contrast, HMOs seek to deliver reasonable care at the lowest possible cost. Unfortunately, AHCs have been thrust headlong into the competitive health care marketplace, and in order to survive they have become preoccupied with selling clinical care at cut-rate prices to as many customers as possible. As a result, AHCs are buying primary care medical practices and competing hospitals, and marketing consultants are packaging their products for the consumer [witness the development of clinical "institutes" (heart, spine, infertility, neuro- science, and so on) as marketing tools]. Not only are AHCs ill-suited for this competition, they are in grave danger of degrading or losing altogether their raison d'etre-teaching and research-in the process. HMOs also stand to lose if this competition between "town" and "gown" continues on its present course. No matter how effective they are in implementing population-based health care, HMOs will remain purveyors of a static health care standard unless they em- brace and support the unique contributions of the AHCs: the advances in medical tech- nique and practice that derive only from active and sustained research programs. No indus- try can survive over the long term without a major research and development component, and the health care industry is no exception. It is important that HMOs recognize this and shift their focus from short-term profits for their executives and stockholders to long-term support of the engine that drives advances in health science at all levels-the AHCs. In- deed, it is in the self-interest of HMOs to do so; only by sustaining the AHCs and incorpo- rating the results of their investigative and educational efforts can HMOs retain their com- petitive edge in the health care marketplace. Some HMOs have already taken steps in this direction; for example, at least one supports fellowships in managed care that offer com- bined experience in both the HMO and AHC settings. This is encouraging, but such ad hoc efforts are just a beginning and are certainly not adequate to sustain the overall mission of the AHCs. More comprehensive support, such as a nationwide health insurance tax, is needed. In turn, it is the responsibility of AHCs to address all areas of medical practice, from genetics to public health, through imaginative research and innovative education of tomorrow's practitioners and academicians. We in academia must vigorously explore today's health care questions, forcefully develop tomorrow's health care practice standards, and thoroughly prepare the next generation to repeat these tasks for the generation that follows. And we must be cost-conscious and cost-effective in the process. With the long-term sup- port of the health care industry, we can accomplish these goals. It is a mission for which we have been uniquely trained. Robert T. Rubin The author is professor of Neurosciences and Psychiatry and director of the Neurosciences Research Center, Allegheny-Singer Research Institute, MCP . Hahnemann School of Medicine, Allegheny University of the Health Sciences, Pittsburgh, PA. E-mail: [email protected] SCIENCE * VOL. 273 * 30 AUGUST 1996 1153

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Page 1: EDITORIAL - Science...S* Publisher: Richard S. Nicholson Editor-in-Chief: Floyd E. Bloom Editor: Ellis Rubinstein Managing Editor: Monica M. Bradford Deputy

S*http://www.sciencernag.org

Publisher: Richard S. NicholsonEditor-in-Chief: Floyd E. BloomEditor: Ellis RubinsteinManaging Editor: Monica M. BradfordDeputy Editors: Philip H. Abelson (Engineering andAppliedSciences);John 1. Brauman (PhysicalSciences);Thomas R. Cech (Biological Sciences)

Editorial StaffAssistant Managing Editor: Dawn McCoySenior Editors: Eleanore Butz, R. Brooks Hanson,Pamela J. Hines, Barbara Jasny, Katrina L. Kelner,Paula A. Kiberstis, Linda J. Miller, L. Bryan Ray, PhillipD. Szuromi, David F. VossAssociate Editors: Gilbert J. Chin, Suki Parks, LindaR. RowanLetters: Christine Gilbert, Editor; Steven S. Lapham,Associate Letters Editor, Charlene King, AssistantBook Reviews: Katherine Livingston, Editor, JeffreyHearn, Editorial AssistantEditing: Erik G. Morris, Cara Tate, SeniorCopy Editors;Jeffrey E. Cook, Harry Jach, Joshua Marcy, ChristineM. PearceCopy Desk: Ellen E. Murphy, Supervisor; Sherri Byrand,Joi S. Granger, Beverly Shields, Kameaka Williams,AssistantEditorial Support: Carolyn Kyle, Editorial Assistant,Andrew Goldstein, Josh Lipicky, Diane Long, PatriciaM. Moore, Ted Smith, Anita Wynn, Manuscript Assis-tantsAdministrative Support: Sylvia Kihara, BrentGendlemanComputer Specialist: Roman Frillarte

News StaffNews Editor: Colin NormanFeatures Editor: Tim AppenzellerDeputy News Editors: Elizabeth Culotta, JoshuaFischman, Jean Marx, Jeffrey MervisNews & Comment/Research News Writers: Linda B.Felaco (copy), Constance Holden, Jocelyn Kaiser, Rich-ard A. Kerr, Andrew Lawler, Eliot Marshall, ElizabethPennisi, Robert F. Service, Gretchen Vogel (intern)Bureaus: Berkeley, CA: Marcia Barinaga; San Diego,CA: Jon Cohen; Chicago, IL: James Glanz; Boston, MA:Wade RoushContributing Correspondents: Barry A. Cipra, AnnGibbons, Charles C. Mann, Anne Simon Moffat, VirginiaMorell, Richard Stone, Gary TaubesAdministrative Support: Scherraine Mack, FannieGroom

Production & Art StaffProduction: James Landry, Director;Wendy K. Shank,Manager; Lizabeth A. Harman, Assistant Manager;Daniel T. Helgerman, Cynthia M. Penny, Associates;Leslie Blizard, AssistantArt: Amy Decker Henry, Director; C. Faber Smith,Associate Director; Katharine Sutliff, Scientific Illustra-tor; Holly Bishop, Elizabeth Carroll, Graphics Associ-ates; Preston Morrighan, Patricia M. Riehn, GraphicsAssistantsTechnology Manager: Christopher J. Feldmeier

Science International: Europe OfficeEditorial: Richard B. Gallagher, Office Head and Se-niorEditor, Stella M. Hurtley, Julia Uppenbrink, Associ-ate Editors; Belinda Holden, Editorial AssociateNews: Daniel Clery, Editor, Nigel Williams, Correspon-dent, Michael Balter (Paris), Patricia Kahn (Heidelberg),Contributing CorrespondentsAdministrative Support: Janet Mumford; Anna SewellAsia Office: Japan News Bureau: Dennis Normile;China Representative: Hao Xin

Science's Next Wave: http://sci.aaas.org/nextwave/Editor: John Benditt

EDITORIALU

HMOs and AHCs-In Defense of Town and GownMedicine is big business in America. Health care is now a full-fledged industry: The actuarystands with the physician at the bedside. The coin is the capitation contract for "coveredlives," and the health maintenance organization (HMO) is emerging as the main adminis-trative structure. "Managed care" is the catch phrase, but who does the managing (physicianor actuary) and toward what end is often not clear.

Managed care by HMOs is an evolving system, and one can find recent examples ofboth their profit motivation and their implementation of innovative public health prac-tices. But cost containment is the common denominator, pursued according to traditionalbusiness principles: The bottom line of the balance sheet is the supreme datum.

Academic health centers (AHCs), on the other hand, traditionally have followed adifferent set of priorities. Most are part of larger universities, with which they share a commonethos of scholarship and skepticism. Their purpose is the advancement of knowledge and thetransfer of that knowledge to others. To make such advances, AHCs require complex equip-ment and highly trained personnel, and considerable time must be spent in circumspectexperimentation. Even more time must be spent in communicating the new information tocolleagues and students. Such efforts rarely result directly in a marketable product.

Viewed from an economic perspective, AHCs strive to understand the mechanisms ofdisease and to devise the highest quality health care, without primary concern for cost. Incontrast, HMOs seek to deliver reasonable care at the lowest possible cost. Unfortunately,AHCs have been thrust headlong into the competitive health care marketplace, and inorder to survive they have become preoccupied with selling clinical care at cut-rate prices toas many customers as possible. As a result, AHCs are buying primary care medical practicesand competing hospitals, and marketing consultants are packaging their products for theconsumer [witness the development of clinical "institutes" (heart, spine, infertility, neuro-science, and so on) as marketing tools]. Not only are AHCs ill-suited for this competition,they are in grave danger of degrading or losing altogether their raison d'etre-teaching andresearch-in the process.

HMOs also stand to lose if this competition between "town" and "gown" continueson its present course. No matter how effective they are in implementing population-basedhealth care, HMOs will remain purveyors of a static health care standard unless they em-brace and support the unique contributions of the AHCs: the advances in medical tech-nique and practice that derive only from active and sustained research programs. No indus-try can survive over the long term without a major research and development component,and the health care industry is no exception. It is important that HMOs recognize this andshift their focus from short-term profits for their executives and stockholders to long-termsupport of the engine that drives advances in health science at all levels-the AHCs. In-deed, it is in the self-interest of HMOs to do so; only by sustaining the AHCs and incorpo-rating the results of their investigative and educational efforts can HMOs retain their com-petitive edge in the health care marketplace. Some HMOs have already taken steps in thisdirection; for example, at least one supports fellowships in managed care that offer com-bined experience in both the HMO and AHC settings. This is encouraging, but such ad hocefforts are just a beginning and are certainly not adequate to sustain the overall mission of theAHCs. More comprehensive support, such as a nationwide health insurance tax, is needed.

In turn, it is the responsibility of AHCs to address all areas of medical practice, fromgenetics to public health, through imaginative research and innovative education oftomorrow's practitioners and academicians. We in academia must vigorously explore today'shealth care questions, forcefully develop tomorrow's health care practice standards, andthoroughly prepare the next generation to repeat these tasks for the generation that follows.And we must be cost-conscious and cost-effective in the process. With the long-term sup-port of the health care industry, we can accomplish these goals. It is a mission for which wehave been uniquely trained.

Robert T. Rubin

The author is professor of Neurosciences and Psychiatry and director of the Neurosciences Research Center,Allegheny-Singer Research Institute, MCP . Hahnemann School of Medicine, Allegheny University of the HealthSciences, Pittsburgh, PA. E-mail: [email protected]

SCIENCE * VOL. 273 * 30 AUGUST 1996 1153