editorial calendar 2017-1 - tow industry weektowindustryweek.com/2019media.pdf · attention to...
TRANSCRIPT
June BonusApril BonusOfficial Program
AT ExpoProduct Gateway
December Bonus
Company and product reviews al-ways mean more coming from theusers themselves. AT’s editors spendhours on the phone reaching out toactual tow company owners and em-ployees to get the word on the street.
The most comprehensive buyers guidein the industry. Readers reference thisissue all year long to keep tabs on thesuppliers and equipment they need.
Circulated to 50,000-plus companies, thisissue features coverage of the exhibits, sem-inars and events of the world’s largest con-vention and trade show for the emergencyroad service industry.
This section highlights suppliers’ products,websites or brochures and serves as a teasefor the coming year, giving readers a tasteof what’s to come for them.
Buyers Report Annual SupplierDirectory
October Bonus
Contact your AT advertising sales representative for more information on perks, bonuses and upcoming editorial linking opportunities.
American Towman is the only publication that receives bonus circulation at the three American Towman Expositions … that includes the world’slargest convention and trade show for the emergency road service industry at the American Towman Exposition in Baltimore, Maryland.
Bonus Circulation issues:• AT ShowPlace, Las Vegas: April and May issues • Tow Expo-Dallas: July and August issues • American Towman Exposition, Baltimore: October and November issues
Issue after issue, American Towman Magazine’s editors and writers focus on the industry to bringreaders the latest and greatest in recovery techniques, tools, equipment and keep them abreast ofchanging trends and policies in the cities and states they serve. In 2019, AT is adding more industryveterans to write regular columns and features, including Paul Stephens, Bobby Tuttle and BrianRiker. (Read more about their qualifications on page 4.)
Towmen everywhere want to know how the industry is changing, identify coming trends and see howthey could improve their business by doing things differently. In the “Towman of the Year” issue eachJanuary, they find that inspiration to improve the business by getting a behind-the-scenes look atan industry influencer. This is an issue that stays close all year for towers and suppliers alike.
In February, American Towman Magazine features an extended recap of the American Towman Expoin Baltimore, Maryland. In 2019, that means the wrap-up on the historic 30th annual event! Whetherthey were there or not, towers will read this issue to see what suppliers attended and what they wereselling, and see all the updates on the Spirit Ride, towing’s Heroes, ACEs and more.
Keeping towers safe, as always, is a prominent focus for American Towman. AT goes behind the storyso readers understand why an issue is important to them and in their bottom lines. Tow bosses, drivers,managers and office staff follow American Towman Magazine and TowIndustryWeek.com to stay cur-rent on the industry’s best practices through recovery articles, business profiles, columnist commen-tary and news from around the country and world.
Suppliers find opportunities to help inform readers through the pages of AT where we feature thelatest in towing equipment and accessories, safety issues and products, finance topics, managementsoftware, motor club work and more.
Work Horse/ChassisChalkboard
From the front of the wrecker to the rear, it’s important to know thespecs and capabilities of your truck.
Contributors and editors updatereaders on new models and up-
graded specs in engines and trans-missions, materials and more.
Beacons On! Stay safe out there! From distracted
drivers to hazmat scenarios anddangerous customers to compli-cated recoveries, our writers add
tips and advice on what to look foras you keep your head on a swivel
to get home safe every day.
Tow EngineerPrimarily authored by Field EditorTerry Abejuela, this department fo-cuses on tow truck operations andmaintenance, and proper use oftools, equipment and new gear.
My BabyTowers spend lots of money, time andlove on trucks’ looks. Their Wreckers,from light to heavy, get the utmost
attention to detail on paint andgraphics, chrome, shiny wheels andtires for the street and shows. Eachmonth features some of the best-
looking wreckers out there, new and old.
.
Road Tools & Zoom lnThese anchor pages, 10-11, showcase new products, tools and equipment from the magazine’s advertisers and
Tow Expo vendors.
Tow BossThis column advises owners and
managers on best practices to keepoperations running smoothly on thestreets, in the yard and in the office.It covers management topics from avariety of angles and gives readerssomething to chew on each issue.
Repo RunEach month, longtime asset-recoveryveteran Mark Lacek shares ideas andsolutions (and the occasional “war
story”) for the problems repossessioncompanies face on the street. He fo-cuses on training, certification and
safe practices to educate repo agents.
Recovery FeaturesAmerican Towman and TowIndustryWeek.com feature the most articles showing the
tough and complicated work towers aredoing in the field. Whether it’s semis in amedian, planes off the runway, combinesstuck in muck, cars in rushing rivers andmore, AT has covered it all. Recoveries
from our readers are a mainstay of whatwe give to our audience.
Tow ManagerManaging operators. Managing train-ing. Managing customers (and com-
plaints). Managing budgets. Managingoffice staff and software. Managing HRconcerns, pay, time-off requests, sched-
ules and more. Managing fleets andequipment. Everything that managersand owners oversee gets touched on
regularly in American Towman.
Editor-in-Chief Steve Calitri has 30-plus years experi-ence in the towing and trucking industries. Steve co-founded the national Spirit Ride efforts publicizingMove Over laws and tower safety to the motoring pub-lic, originated the Towman Medal honoring towers forheroism and created the Towman Monument. In 2003,Steve was inducted into the International Towing andRecovery Hall of Fame in Chattanooga, Tennessee, forhis contributions to the towing industry.
Editor Brendan Dooley joined American Towman Mag-azine in January 2011 after serving as the editor oftwo magazines covering the auto repair industry forshop owners, techs and tool distributors. His twodecades of writing and editing experience includeshard news on daily newspaper deadlines and editorialleadership at vintage motorcycle and car magazines.Brendan is WreckMaster 6/7A certified, and has pro-filed several Empire Builders’ businesses, as well ascovering emerging trends.
Operations Editor Randall C. Resch is a 2014 inducteeinto the International Towing and Recovery Hall ofFame. He has been in the towing and recovery indus-try for more than 40 years as an owner, manager, con-sultant and trainer. He is a retired California policeofficer and also writes bi-weekly columns for TowIn-dustryWeek.com.
Senior Editor Charles Duke III is a journalist with morethan 25 years experience. Charles rejoined AmericanTowman Magazine in 2014. He has written extensivelyand served as editor for trade, music and non-profitpublications, as well as serving as an associate pub-lisher for National Housing Institute and RCI News.Several of his articles have been used in collegecourses and community forums nationwide.
Field Editor (West) Terry Abejuela has 31 years of ex-perience in towing and recovery, specializing in light-duty operations. After working as a light-duty towoperator for five years, he was hired as a Tow andService Instructor by the Automobile Club of South-ern California in 1982. He has been a light-duty Level1 instructor for the California Tow Truck Associationsince 1998.
Repo Run Editor Mark Lacek is a 31-year veteran ofthe asset-recovery industry. Mark was the editor andco-founder of Professional Repossessor magazine.Mark covers the asset-recovery segment and repos-session niche of the towing industry for AmericanTowman Magazine. He educates repo agents onproper techniques and procedures for the business,concentrating on real-life scenarios.
Chassis Editor David A. Kolman is a multi-facetedtrucking trade journalist with experience in print, on-line and broadcasting. David has hosted trucker tele-vision and radio programs, helped write truckingindustry documentaries and video programs. Davidkeeps readers up-to-date on the latest trends and de-velopments coming from the OEMs, as well as main-tenance tips and advice.
Municipal Editor Bobby Tuttle has been involved inthe towing and recovery industry since 1977 andworked at almost all job positions possible, fromentry-level operator to field management and ad-ministration. A majority of his experience has beenproviding Traffic Incident Management response inSan Antonio, Texas. He founded Complete IncidentResponse Training in 2003 to provide training andconsulting services to both the towing industry andthe first responder community. He also serves as theIncident Manager for the San Antonio Police Depart-ment towing contract.
Field Editor (Northeast) Jim “Buck” Sorrenti, AT’s fieldeditor, has more than 30 years’ experience as a writerand photographer. Readers are familiar with him fromhis 12-plus years as AT’s editor. Jim is an auto, truckand motorcycle buff who enjoys wrenching on his ma-chines. He is rarely without his cameras, and has cap-tured many images of towers at work and play. Jim isWreckMaster certified.
American Towman’s editors and regular contributors feature more than 200 years ofexperience in writing and reporting (includingplenty of practical towing experience). Whenit comes to recovery, towing, transportation,repossession and anything else you need inthe auto aftermarket, American Towman’sstaff and contributors cover what readers
need to know each issue.
Contributing Editor Paul Stephens is a towing industrytrainer with more than 33 years of towing experience.He has served as a consultant for many automobilemanufacturers, equipment manufacturers, and compa-nies for service provider education, towability androad service procedures.
Contributing Editor Brian J Riker is a third-generationtowman who specializes in helping non-traditionalfleets such as towing and repossession navigate thecomplex world of federal and state transportationregulatory compliance. With 25 years of experiencein the ditch as a tow operator, Brian truly under-stands the unique needs and challenges faced bytowing companies today.
Wall Street Journal - Front Page: American Towman
(WARWICK, NY - 6/1/17) It’s not often that towing makes its way into daily conversation, thatis, unless you are a tow truck operator. But recently, towing made front-page news when theWall Street Journal published a compelling piece in their Tuesday, May 9, 2017 editionentitled, This Superhero Is Always On Call - In His Tow Truck.
The story was researched and penned by WSJ journalist, Clare Ansberry, and tells the storyof American Towman Media, Inc., but even more importantly shares stories of the courageand fortitude of tow truck operators. From anecdotes about the recovery of a small plane froma pond, to turning over a tractor-trailer in the snow, the feature highlights the importance oftowing in our culture.
“We’re especially excited”, said Dennie Ortiz, Publisher of American Towman Magazine, “tohave been the vehicle for bringing positive media attention to the towing industry. Any timethe public sees what heroes look like, our society is just that much better. And our heroeshappen to drive tow trucks.”
One heroic endeavor American Towman Media has taken on is the effort to spread the wordof the “Slow Down, Move Over” laws that exist in all 50 states with our Spirit Ride campaign,co-founded by American Towman and B/A Products. “The Spirit Ride exists because so manytowers have died by simply doing their job”, said American Towman President and Spirit RideCommander, Steve Calitri. “The loss of life is a sad reality”, he added, “but if we can saveeven one life by educating the motoring public about the rules of the road, then it’ll all beworth it.”
From repos and recoveries to comic strips and crooners, American Towman’s foremost goalis to spotlight the tower and all of his or her professional interests. The item in the Wall StreetJournal paints a new and unexpected picture of the tower for some and validates the hardwork and bravery of the Towman for all.
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7 West Street Warwick, NY 10990 • 800.732.3869 • fax 845.986.5181 • www.towman.com
TUESDAY, MAY 9, 2017
TUESDAY, MAY 9, 2017
TUESDAY, MAY 9, 2017TUESDAY, MAY 9, 2017
TUESDAY, MAY 9, 2017
TUESDAY, MAY 9, 2017
TUESDAY, MAY 9, 2017
For Market Penetration in the Towing Industry, call:
800.732.3869Dennie Ortiz, Publisher
Ext. 213 [email protected]
William Burwell, Media DirectorExt. 208, [email protected]
Survey ReflectsAmerican Towman’sDominanceAmerican Towman leads industry publications among readers in value, popularity, and most frequently read. According to a recent email poll of random tow business owners, American Towman showed its number one status, scoring well beyond other publications. Approximately 3.5% of respondents left one or more question unanswered.
The survey represented a statistical integrity based on 3% of American Towman’s email database, drawn from American Towman Magazine and Tow Industry Week readers, and American Towman exposotion attendees.
85%
Which magazine is most helpful for running your business?
said American
Towman
61%
American Towman 61.2%Tow Times 31.8%
Tow Professional 4.3%
85%Percentage ofrespondents whouse the Internet atleast once a weekincluding visitingTowIndustryWeek.com
said
62%What is your favorite towing magazine?
American Towman 62.2%Tow Times 31.2%
Tow Professional 3.1%
is their favorite towing magazine.
American Towman
63%said
American Towman
Which towing publication do you read most often?
American Towman 63.1%Tow Times 32.8%
Tow Professional 1.8%
THE CRITERION SOCIAL MEDIA
EXECUTIVE SUMMARY
6 issues in the period 38,077 average circulation
American Towman Network 7 West Street Warwick, NY 10990 Tel. No.: (845) 986-4546 Fax No.: (845) 986-5181 www.towman.com
CHANNELS
AMERICAN TOWMAN MAGAZINE
BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2018
No attempt has been made to rank the information contained in this report in order of importance,
since BPA Worldwide believes this is a judgment which must be made by the user of the report.
AMERICAN TOWMAN is a B2B brand intended for individuals with broad-based interests in the Towing/Recovery, Emergency Road Service industry. Editorial scope of the publication includes news, industry comment, in-depth articles, and special features.
AMERICAN TOWMAN serves the following: Towing/Recovery, Emergency Road Service, Repair Service, Motor Club, Auto/Truck Repair, Auto/Truck Dealership, Salvage, and Repossession.
Qualified recipients include: Owners, Presidents, Co-Owners, Partners, Vice Presidents, Managers, Supervisors, Dispatchers, Driver/Operators, and other titled and other non-titled personnel.
DEFINITION OF RECIPIENT QUALIFICATION
FIELD SERVED
Below are the average contacts per occurrence, including frequency per period reported
Non-Paid Paid Average
AMERICAN TOWMAN MAGAZINE (6 issues in the period) 36,989 1,088 38,077
www.bpaww.com
1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD
Total
Qualified Qualified Non-Paid
Qualified Paid
Qualified Circulation Copies Percent Copies Percent Copies Percent
Individual 35,349 92.8 34,261 89.9 1,088 2.9
Sponsored Individually Addressed
- - - - - -
Membership Benefit
- - - - - -
Multi–Copy Same Addressee
2,728 7.2 2,728 7.2 - -
Single Copy Sales - - - - - -
TOTAL QUALIFIED
CIRCULATION 38,077 100.0 36,989 97.1 1,088 2.9
MAGAZINE CHANNEL Official Publication of: None/Established: 1977/Issues Per Year: 12
3a. BUSINESS/OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2018 This issue is 0.1% or 42 copies below the average of the other 5 issues reported in Paragraph 2.
Business and Industry Total
Qualified Percent of Total
Owner/ President/ Co-Owner/
Partner
Vice President/ Manager Supervisor Dispatcher
Driver/ Operator
Other titled personnel
Non-titled personnel
Towing/Recovery, Emergency Road Service, Repair Service, Motor Club, Auto/Truck Repair, Auto/Truck Dealership, Salvage, and Repossession
38,042 100.0 33,806 3,597 - 3 12 244 380
TOTAL QUALIFIED CIRCULATION 38,042 100.0 33,806 3,597 - 3 12 244 380
PERCENT 100.0 88.9 9.5 - - - 0.6 1.0
3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2018
Qualified Within
Qualification Source 1 Year 2 Years 3 Years Total
Qualified Percent
I. Direct Request: 69 384 771 1,224 3.2
II. Request from recipient’s company: - - - - -
III. Membership Benefit: - - - - -
IV. Communication from recipient or recipient’s company (other than request): - - - - -
V. TOTAL – Sources other than above (listed alphabetically): 36,818 - - 36,818 96.8
Association rosters and directories - - - - -
Business directories - - - - -
Manufacturer’s, distributor’s, and wholesaler’s lists - - - - -
*Other sources 36,818 - - 36,818 96.8
VI. Single Copy Sales: - - - - -
TOTAL QUALIFIED CIRCULATION 36,887 384 771 38,042 100.0
PERCENT 97.0 1.0 2.0 100.0
*See Additional Data
AVERAGE ANNUAL AUDITED QUALIFIED CIRCULATION AND CURRENT UNAUDITED CIRCULATION STATEMENTS
Audited Data Audited Data Audited Data Audited Data Audited Data Circulation Claim
6-Month Period Ended: July – December
2015 January – June
2016 July – December
2016 January – June
2017 July – December
2017 January – June
2018*
Total Audit Average Qualified: 38,360 38,322 38,109 38,081 38,174 38,077
Qualified Non-Paid: 36,022 36,349 36,561 36,796 36,951 36,989
Qualified Paid: 2,338 1,973 1,548 1,285 1,223 1,088
Post Expire Copies included in Total Qualified Circulation:
**NC **NC **NC **NC **NC **NC
Average Annual Order Price: **NC **NC **NC **NC **NC **NC
*Note: January – June 2018 data is unaudited. With each successive period, new data will be added until six 6-month periods are displayed.
**NC = None Claimed.
AVERAGE NON-QUALIFIED CIRCULATION
Non-Qualified Not Included Elsewhere
Copies
Other Paid Circulation -
Advertiser and Agency 600
Allocated for Trade Shows and Conventions
517
All Other 1,083
TOTAL 2,200
2. QUALIFIED CIRCULATION BY ISSUES FOR PERIOD
2018 Issue Qualified Non-Paid
Qualified Paid
Total Qualified
January 36,960 1,139 38,099
February 36,963 1,119 38,082
March 37,007 1,098 38,105
April 37,018 1,087 38,105
May 36,997 1,045 38,042
June 36,991 1,038 38,029
www.bpaww.com American Towman / June 2018 2
SOCIAL MEDIA CHANNEL
Kentucky 465
Tennessee 750
Alabama 581
Mississippi 350
EAST SO. CENTRAL 2,146 5.6
Arkansas 439
Louisiana 493
Oklahoma 529
Texas 5,493
WEST SO. CENTRAL 6,954 18.3
Montana 185
Idaho 202
Wyoming 115
Colorado 491
New Mexico 239
Arizona 477
Utah 266
Nevada 169
MOUNTAIN 2,144 5.6
Alaska 85
Washington 654
Oregon 404
California 2,881
Hawaii 117
PACIFIC 4,141 10.9
UNITED STATES 38,010 99.9
U.S. Territories 1
Canada 31
Mexico -
Other International -
APO/FPO -
TOTAL QUALIFIED CIRCULATION 38,042 100.0
Maine 179
New Hampshire 176
Vermont 138
Massachusetts 633
Rhode Island 104
Connecticut 377
NEW ENGLAND 1,607 4.2
New York 1,556
New Jersey 918
Pennsylvania 1,570
MIDDLE ATLANTIC 4,044 10.6
Ohio 1,319
Indiana 702
Illinois 1,264
Michigan 986
Wisconsin 676
EAST NO. CENTRAL 4,947 13.0
Minnesota 526
Iowa 362
Missouri 664
North Dakota 110
South Dakota 111
Nebraska 202
Kansas 290
WEST NO. CENTRAL 2,265 6.0
Delaware 106
Maryland 3,096
Washington, DC 103
Virginia 1,988
West Virginia 216
North Carolina 1,090
South Carolina 709
Georgia 977
Florida 1,477
SOUTH ATLANTIC 9,762 25.7
GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2018
State Total Qualified Percent
State Total Qualified Percent
11,161
7,708
6,866
12,307
0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 11,000 12,000 13,000 14,000 15,000
Northern Region
Midwest Region
Southern Region
Western Region
GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION
Western Region OK, TX, MT, ID, WY, CO, NM, AZ, UT, NV, AK, WA, OR, CA, HI, and Mexico - 12,307
Southern Region NC, SC, GA, FL, TN, AL, MS, AR, LA – 6,866
Midwest Region OH, IN, IL, MI, WI, MN, IA, MO, ND, SD, NE, KS, KY, and Canada - 7,708
Northern Region ME, NH, VT, MA, RI, CT, NY, NJ, PA, DE, MD, DC, VA, WV, U.S. Territories, and Other International - 11,161
www.bpaww.com American Towman / June 2018 3
PUBLISHER’S AFFIDAVIT
About BPA Worldwide:
A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton,
Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 30 countries. Globally, BPA audits media properties including
consumer magazines, newspapers, web sites, events, email newsletters, databases, wireless, social media and other advertiser-supported media—as well as advertiser and agency
members. Visit www.bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.
We hereby make oath and say that all data set forth in this statement are true.
Dennie Ortiz, Publisher
Rick Thornton, Circulation Consultant
(At least one of the above signatures must be that of an officer of the publishing company or its authorized representative.)
IMPORTANT NOTE:
This unaudited brand report has been checked against the previous audit report. It will be included in the annual audit made by BPA Worldwide.
Date signed July 27, 2018
State New York
City Warwick
Received by BPA Worldwide July 27, 2018
Type BD
ID Number A274B0J8
METHOD OF DISTRIBUTION: Also qualified copies are delivered as Multi-Copy Same Addressee within the Definition of Recipient Qualification. These include copies delivered to the same individual appearing on the qualification list more than once. PARAGRAPH 3b: Other sources include 2 sources of circulation for quantities of 3,671 copies or 9.7% to 33,147 copies or 87.1%, including InfoUSA and TDLR.
ADDITIONAL DATA
www.bpaww.com Recycled Paper Copyright © 2018 BPA Worldwide. All rights reserved. American Towman / June 2018
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Trim size: 8 1/8” x 10 7/8”
Bleed: 1/4”
Full Page Live Area 7” x 10”
800-READ TOW
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Towing’s Week in Vegas, May 9-12Easier Motorcycle LoadsHydrogen Cell Safety NotesClean Cabs & First Impressions
Justin and Jeff Schaffer,of Shaffer’s Towing inCincinnati, Ohio.
Stocking Your MD WorkhorseLabor Day Motorcoach CleanupImprove Your Scene Lighting
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itowman.comDIGITAL EDITION
AMERICANTOWMAN.COM
Robert Lee Unruh Jr.1980 - 2017
Delivered monthly to over 20,000 business owners.
Online Access 24/7/365.Bonus for all print advertisers.
Links to advertiser’s websitesfrom itowman.com.
Call 800-732-3869
What Readers SayAT Tells Your Story
American Towman advertisers not only benefitby getting their message across through paid ad space, but they also benefit from the publicity AT generates for them through product editorial, announcements, product integrated into feature articles, and special sections throughout the year. For example, The Buyers Report includes detailed product testimonials from the towing professionals who use them.
Read on, and you’ll realize how this invaluablepublicity finds its way onto American Towman’s Internet mediums, helping suppliers tofurther penetrate the towing market.
“You guys are the real deal– you don’t hide behind the bush. The Adventures of AT– it’s real. Aneye catcher. The recoveries in them are authentic. The magazine makes sense of this industry.” Jr.Galvan, Galvan Super Towing, Robbs Town, TX
“Everything with American Towman is phenomenal. We’ve been subscribing for years. I read thearticles on managing things, what relates to the dollars and cents of the business, and the recoveryarticles, definitely.” John Schmidt, Schmidt’s Auto, Madison, Wis.
“I look forward to American Towman every month. I read all the articles. I get quite a bit out of it.The people who put it together are very knowlegible about the industry – you can tell that.” PatHerring, JE Herring Motor Co., Somerset, Pa.
“AT helps me to look at this business from all angles. It does a good job of keeping me abreast ofnew products and how other are approaching various recoveries.” Jim Modzelewski,Modzelewski’s Towing & Storage. Danbury, CT
“Who doesn’t get American Towman who is anybody at all! I love the recovery articles and the pic-tures. I live and die by recovery work. I also like the way AT covers equipment. It’s not one-sided inits approach. It’s one of the things I’ve always noticed about the magazine.” Bruce Davis, DavisTowing & Recovery, Rushville, IN
American Towman advertisers benefit from theadvertiser-friendly design of TIW and also fromthe publicity AT generates on their behalf thatfinds a place in Tow Industry Week. For exam-ple, product testimonials from the Annual Buyersreport are often featured on TIW’s Product pageas well as new product debuts; and the TowBusiness page often points readers to productsand services that can help certain aspects ofrunning a towing operation.
Tow Industry Week is an Internet hit with towingprofessionals wanting more information thatcan help their business progress and industrysuppliers wanting an effective Internet channelthat captivates more buyers.
TIW Advantages“I like Tow Industry Week because it has the latest info on the towingIndustry. When I want to see what's new I find it's quick and easy to get in and out." – Ryan Ormonde, Owner, Paso Robles Truck Center, Paso Robles, Calif.
"I enjoy TowIndustryWeek.com. It's environmentally friendly! “– Darryl Arbuckle, Owner, AAC Towing, New Glasgow, N.S.
"I really like TowIndustryWeek.com. It's easy to be able to go online and be able toread and see what is going on in the Industry. There were times that I wasn't able tosee what was on that week but I was able to go back into the archive and read thestories... My daughter and my employees also go onto TIW and they enjoy the TowIllustrated page."– Larry Green, Owner, Green’s Garage, Hampsted, M.D.
"I enjoy Tow Industry Week. It’s easy to navigate and I particularly enjoy the recov-eries. I like the ads on the site...they show me particular products and services thatI wasn't aware of."– Robert Aikey, Owner, Aikey's Body Shop, Jersey Shore, Pa.
"I enjoy TowIndustryWeek.com. I like having the information on a more timely basis instead of waiting for the Magazine. I like the recovery articles with the ability toclick on additional pictures. Some of my favorite pages are the News and the TowBusiness pages."– Terry Abejuela, Automobile Club of Southern California, Costa Mesa, Calif.
“TowIndustryWeek.com, allows me to "feed my need" for towing related news and articles right now, on a weekly basis. Our industry is only as strong as our participa-tion and TowIndustryWeek.com allows the every day tower to be interactive withnews in the industry. – Tom Gary, Owner, Southwest Towing & Recovery, Miller-sport, Ohio
From Print to Digital Ink
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TIW pages can be translated into any foreign languagewith a click of the mouse.
AT print advertisers are flagging readers to see theircommercials on American Towman TV, so too aremagazine articles directing readers to see a video ver-sion of the story. Publicity generated by the magazine,coupled with AT’s market knowledge, also result inproduct exposure on ATTV video programs.
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MediumsPoint to Each OtherWhat Viewers Say
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"This is such an awesome service you all are giving the towing community. Keep up the great work!!!!" -Keith Harris, Tow Operator,Kailua-Kona, HI
Now in its 43rd year in print, American Towman Magazine blankets the towing market like never before. Using the same influence that drives thousands of tow bosses to American Towman Expositions, towing's legendary magazine is now delivering thousands of towing profession-
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“TowIndustryWeek.com allows me to ‘feed my need’ for towing related news
and articles right now, on a weekly basis. Our Industry is only as strong as our
participation and TowIndustryWeek.com allows the everyday tower to be
interactive with news in the industry. The news shared is not only for tow
company owners, but also the drivers and staff of a towing company……
TowIndustryWeek.com brings it all home to the daily tow operator and/or
tow company owner, …It’s the stuff that we all can relate to.”— Tom Gary, Owner
Southwest Towing & RecoveryMillersport, Ohio
Towing industry’s exclusive e-magazine