editing the digipak

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Editing the Digipak

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Post on 13-Nov-2014

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Page 1: Editing the digipak

Editing the Digipak

Page 2: Editing the digipak

• When creating my digipak, there were two initial unedited images which stood out to people I asked to look at my work. This is one of them, and the cover that I created to see how it would turn out. Although I like the use of colours within the image, I decided that it didn’t quite stand out enough, so made another cover with the other image that audiences had picked out as a highlight, to see how it compared.

Page 3: Editing the digipak

• I took the other image that audiences picked out as a highlight and imported it into Photoshop Express Editor, as it had all the tools I needed to use without anything more confusing on offer.

Page 4: Editing the digipak

• In order the get the desired look for my artwork, which was to mix monochrome with bright colours, I firstly used the pop colour tool, and selected the red facepaint. This made the rest of the picture turn monochrome, but I wasn’t entirely happy with the image, so I also lowered the exposure to make the colour slightly stronger.

Page 5: Editing the digipak

• Although the image looked better, it still wasn’t as bright as I wanted it to be, so I used the saturation tool and turned it up to the maximum level, making the colour a lot brighter. In order to make the picture look as good as possible, I also used the fill light tool to make the colour pop that little bit more, and also lowered exposure again to the minimum level in order to make the monochrome background as dark as possible, in order to contrast against the bright facepaint.

Page 6: Editing the digipak

• After that I decided the image was ready, so I exported it and then cropped it, before moving it into Photoshop Pro in order to add the text. I knew I wanted the name Grimes to be in the exact same style that is seen in the music video, so I chose the correct font and made it all capitals. For the name of the album I decided to try a different font, and tried curving the word along the line of the model’s hood. Initial response was that the text looked back bunched up in the corner of the image, so I moved the name of the artist up to the top of the cover and made it larger to make more of an impact.

Page 7: Editing the digipak

• I decided that the name still didn’t look perfect, so I made the space between the letters bigger and was very happy with the result, as I felt it made much more of an impact as well as making the cover as a whole look more professional. I intended for this to be my final cover image, however I changed my mind about the curved font and straightened it out as well as moving it to the bottom of the image. The last changes I made were to brighten the writing and to change the colour to match the model’s facepaint, zoom out from the image slightly, and change the name of the artist and the album to made-up names to fit in with the project., after which I was happy with the cover

Page 8: Editing the digipak

• For the other images in the digipak, I made multiple edits of the same images and edited them wildly to create vastly different images. This was to give the product as a whole a feel of recklessness and uncertainty, something that runs through all of the work in the project.

Page 9: Editing the digipak

• I decided to include this shot in the digipak because it fitted in with the video being set in the forest, and matched the general feeling of my coursework. The messed up leaves represent the internal struggle going on within the main character, while also giving a brief break from all the images of the model’s face within the digipak.

Page 10: Editing the digipak

• This was the final image I edited for my digipak, and I decided to edit and include it because I feel it perfectly encapsulates the ideas behind my coursework. The fact that the model’s eyes are closed, and her hair is covering all the details on her face represent the unhinged ideas within both the song and all the products go with it. Also, it goes against digipak conventions which show the artist looking at their best, which was an intentional decision because I wanted to give an idea of how unique the product is.