ecotoursim...not always the answer
TRANSCRIPT
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Ecotourism
…not always
The Answer!
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Context
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EcuadorAzuay ProvinceCanton Nabón
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Nabón: Town Center
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Indigenous Pueblos
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Churches
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Pre-Inca Ruins
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Hiking Trails
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River Valleys
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Badlands
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Artisan Crafts
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Postcard Ready Scenery
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The BroaderProject
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The BroaderProject
Nabón Passport :
Nabón Overview
Natural Resources
Arts and Crafts
Culture
Ruins
Maps
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The BroaderProject
Two Strategies:
Developing a Marketplace Identity… Local Branding
Tourism & Ecotourism
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Evolution of an idea…
• Nabon has horses!• Nabon has real cowboys!• Nabon has ties to the Oriente
(Amazon H20-shed)• Nabon is close to Cuenca
• What if…..?
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Evolution of an idea…
• Nabon could be a point of departure for a guided Andes to Amazonia horseback adventure
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The Horse Trip
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The Horse Trip
5 Days: Crossing the Cerro Night at a livestock camp Descending to the Oriente Arrive in Town
Rest Day
Ride back to Camp
Cross the Cerro to Nabón
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The objective of the horse trip was to explore a the viability of an
ecotourism / adventure opportunity -
Guided horseback tours descending from the Andes into a tropical forest community in the Amazonian
watershed.
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The Assessment Team
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Ted Nugent
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What worked…
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Amazing People!
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Idyllic Settings
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Insane Horse Riding
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Rivers with Vine Swings
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Amazing Sunsets
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Battery Powered Bailes
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What didn’t Work…
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Food Quality / Sanitation
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Sleeping Accommodations
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Near-death Experiences
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What did we learn?Ecotourism
• Adventure, Beauty, Challenges, Unique Experiences…all key ingredients!
• BUT, Support Infrastructure is also essential:– Somewhat Sanitary conditions;– Minimum levels of comfort;– Safety / Response
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What did we learn?Bigger Picture:
• Common portrayal: ecotourism as silver bullet• Common portrayal: ecotourism as detrimental to
the local environment
• Often overlooked point: ecotourism is HARD to pull off
• Often overlooked point: cool environments are often detrimental to the ecotourists!
• Community Development should be a diversified enterprise; ecotourism can be a component, but should not be the sole focus!