Corporate/boardroom catering is simple, profitable business for any cafe. Most cafes just want more of it!

eCater provides you with all the tools, both online and in-store to capture and build this business.

Keep reading to see how eCater delivers!

94%

81%

Practically all of your potentialcorporate & office catering customerssit in front of their computer each day

of them use an online search tool each day to assist with a buying decision

of them prefer ordering online because of convenience, accountable electronic trail and easy reordering

Free to useCustomer benefits

Flexible fast and accuratePay by credit card, Immediate invoice and electronic order trailMore choice and variety – the added assurance of other customer reviewsPurchase history and easy reordering

The ecater customer

92% are female 65% over 30 years old

• 57% order for business every day• 86% Are unaware their local café

provided catering. (despite buying coffees and lunches from them)

72% Car HireNow booked online

61% FlightsNow booked online

53% HotelsNow Booked online

Office, lunch & Home Catering Services?Happening now

Buying preferences changing• Pies increasing• Pizza increasing• Salad & cheese’s down• Function food down• Fruit platters even• Breakfast meeting’s up• Sandwich platters up

What customers order – Current Trends

• Average online order valueis 21% higher

• Increased order frequency• Delivery vs Pick Up 70/30% • Increased loyalty & engagement,

80% intend reordering• Online data and reporting, average

$,best customer/s, Items etc

Facts and stats

How do customers find your café or Food and Catering business?

Type in your Café name,

Suburb or post code

Enter your cafe home page URL

A simple link from your site

Online link

Or – individual links from each store

Customer chooses from your menuSIMPLE Order Process

Customer orders online, pays by cc or account, emailed tax invoiceCafe receives email & or fax with an sms reminder advising of order, or delivered directly to your POS Cafe prepares and has ready for delivery or pick upeCater banks payments, fully reconciled – feedback provided by customer

How it is promoted?

• eCater has a two pronged marketing approach

• eCater can be found on the web with a strong SEO & SEM strategy with Google page 1 rankings for key search terms

• Each café promotes their eCater online ordering menu

• Conversation, tell them to go to your site– Printed sandwich bags & coffee lid stickers

– Cards, with your eCater web address

– Flyers

– Posters

– Your own URL www.ecater.com.au/yourname

The results for our cafes

Individual business customers worth up to $8,000 each per year to your cafe

50% of orders arriving after 4pm (when you’re normally gone)

New customers beyond your traditional reach, (55% of all eCater orders are new business)

Just 10 orders per week can give youan additional $55,000 per year,$40,000 in profit at 28% COG