ebsco today: global trends, and local service to ankos and turkish libraries ankos meeting, mugla...
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EBSCO today: Global trends, and local service to ANKOS and Turkish libraries
ANKOS Meeting, Mugla April 2011
Marco CassiGeneral Manager
EBSCO Information Services Turkey and EastMed
Quality Content l Resource Management l Access l Integration l Consultation
Agenda
1. Libraries and information world today
2. Market trends
3. The new EBSCO role and services
4. EBSCO in Turkey and with Ankos
5. Final remarks
1 – Libraries and information world today
“It is a big deal to convince young students that the only valuable information sources are the full texts and that Wikipedia and others are superficial and totally devoid of ideas. The way to succeed is to organise the electronic libraries in a very attractive way and I think the agencies have a role to play here.”
Academic librarian
The e-world
Over 85% HSS journals and over 95% STM journals
are now online
Source: Cox J&L : Scholarly Publishing Practice (Third Survey 2008), ALPSP 2008
World is changing… Hot Spots & Emerging trends
3rd generation of search engine
deep web
linked data
social media
mobile devices
Web 3.0
discovery-to-delivery
metadata
E-learning centers
E-booksOpen worldcat
RDF standard
Users: lack of knowledge about available and reliable resources
82% of information consumers begin their searches
for information on a search engine,
a source they find roughly as trustworthy as a library
1% begin on a library website
Source: OCLC, Perceptions of Libraries, 2010
Google generation
Users: lack of knowledge about available and reliable resources
Google generation
24/7 virtual access
Desire of more e-content(ebooks)
Lack of knowledge about
reliable resources
Struggle with multiple
search options
Zero tolerance for delay
to get the info
Struggle to understand connection
between journals, db, articles
OPAC difficult to use
Do not know the information
searchprocess
Desire to get content on
their mobiles
Frustration to access journal
backfiles Use social
media
Librarians: from information seeker to added value service provider
Less interaction with users
Face budget
cuts
Must justifythe e-cost with usage
stats
Many resources
under used
Role is expanding
Need to reposition
in the library
Have to provideaddedvalue
services
In difficult economic time
Source: The economic downturn and libraries – Survey findings – Charleston Conference 2009
CIBER Charleston Information Observatory2009
Impact on the acquisition of ressources
CIBER Charleston Information Observatory2009
Source: The economic downturn and libraries – Survey findings – Charleston Conference 2009
Need to outsource
The message we get from the Charleston survey
Move to “e” only
Do thingsdifferently
With Big deals taking 75%+
Then Big deals must change?
Budget in decline
Need to prove value & show positive return on investment
2 - Market trends
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2006 2007 2008 2009 2010
Year
% S
har
e o
f sa
les
Print only
Combo
Online only
2006 2007 2008 2009 2010
Year
Co
mp
arat
ive
tren
d, M
$
ePackages, Ebooks, ...
Database EBSCOHost
single eJournals
Market trends: online only
66% of EBSCO orders have an e-component today
Print Print & Electronic Electronic only
1999 2010
3 – The new EBSCO role and services
Challenges for Agents
Agents have to change too!
Needed more than ever to provide tools and services for publishers AND libraries
EBSCO to provide added value services
Basics Outsourced
Better license terms negotiated, bespoke
Seamless Integration
One unified access
Collection evaluation& usage statistics
Automation
Concentrate on addedvalue service to users
Save money
Link all data
Make all resources visible
Calculate ROI & make sustainable decisions
Free up time
More content To better serve the users
EBSCO provides Customer benefits
EBSCO today: e-agent & consultative partner
Services for publishers
Traditional subscriptionmanagement
eResources access and management
services
18
Content aggregation
EBSCO recent developments
• New products & solutions
4 - EBSCO in Turkey and with ANKOS
• First EBSCO Turkey Office opened in 1980’s• Constant and accelerating growth
– Increase of 40 % in 2010 • Fully staffed office
– 10 professional people, sales, service, tech– 100+ years in the industry, combined!
• Aims high quality service with the best price– International investments and expertise, and local focus
EBSCO and ANKOS relationship
• EBSCO is one of the first ANKOS partners– EBSCOhost agreement with ANKOS in 2000 ( till 2008 )
• Current publishers’ agreements:– ACM – Association of Computing Machinery – 2006– AR – Annual Reviews – 2007– KARGER Medical and Scientific Publishes – 2009– NATURE – 2010– Project MUSE – 2010– Mary Ann Liebert - 2011
Current licensing statistics
PUBLISHER ANKOS MEMBERS
2010 USAGE 2011 USAGE
22 20807JAN-FEB 2011
2846
21 19856JAN-FEB 2011
4018
8 35462JAN-MAR 2011
11033
3 4690JAN-MAR 2011
1934
17 42827JAN-FEB 2011
6468
19 441895JAN-FEB 2011
42301
The future
• Developing the new EBSCO role– Subs, content aggregation, A & M tools, services to publishers
• Launching and implementing the newest services– ERM/E, EDS, NetLibrary, ePack renewals on EBSCONET, ...
• Expanding presence and focus on customers• Doing more, and better, in Turkey and with ANKOS
Quality Content l Resource Management l Access l Integration l Consultation
Questions?
Thank you!