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EB Automotive Driving the future of Software

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Page 1: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

EB Automotive Driving the future ofSoftware

Page 2: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Our solutions for the automotive world

Overview/Value Proposition

• ECU software and services‒ EB tresos – a family of integrated software tools used in ECUs, based on AUTOSAR standards

‒ Complete solutions for: basic software configuration, debugging, cluster emulation and bus analysis products and services

‒ Supplier of FlexRay, OSEK solutions

‒ MultiCore Operating Systems, Functional Safety, Solutions

• Infotainment software and services― EB street director – a navigation software platform for automotive and consumer markets

― EB GUIDE – a development platform for multimodal HMIs for infotainment systems, digital instrument clusters and head-up display

― Global software integration and engineering services

2

• Driver Assistance software and services― EB Assist ADTF – a software development environment for driver assistance

― Electronic horizon

― Driver Assistance modules and algorithms

Page 3: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Freescale EcoPack EB - ECU

3

EB EcoMAPSRuntime Software HW and SW Engineering Services TrainingSW Dev Tools

HW Dev Tools

Application Specific

Middleware

Operating Systems

AUTOSAR Training and Workshops

Embedded Board Solutions

IDH/ODM

Com

mon

Occ

asio

nal Software and

Solution Integrators (SSI)

Communities

Semiconductors/Companion Modules

© 2012 Freescale Semiconductor, Inc.

EB tresos Studio

Composition Editor

System Editor

Debug & Trace

Busmirror

OsekCore OS

AUTOSAR SWC

Runtime Environment

FlexRay driver

AUTOSAR

Safety OS

AutoCore OS

DiagnosticModeManagement

MemoryManagement

Communication stack Watchdog

OEM specific

IEC61508

Diagnostic

Off-Board

FrTrcv driver CanTrcv driver

ISO26262

On-Board

Ethernet driver

Complex Device Driver

Page 4: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Major Product/Service Offering - ECU

4

The whole world of ECU software in a single development environment

Freescale support: Freescale uses the EB tresos Studio for AUTOSAR MCAL development. The tool will be shipped as part of the Freescale MCAL.

• EB tresos Composition EditorAUTOSAR SW Composition editor

• EB tresos System Editor AUTOSAR System-Description editor

• EB tresos Studio Basic software configuration tool

• EB tresos AutoCore / WinCore / OsekCore AUTOSAR- and OSEK/VDX compliant basic software

• EB tresos Debug & TraceAUTOSAR runtime analysis

• EB tresos BusmirrorFlexRay and CAN cluster emulation tool

• EB 62x0, EB 2200, EB 5200Bus interfaces for cluster emulation and measurement

Page 5: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Major Product/Service Offering - ECU

5

EB tresos AutoCore supporting AUTOSAR 4 and 3.2“Industry-leading implementation of AUTOSAR compliant basic software for automotive ECUs”

Freescale support: Support for Qorrivva Single- and Multi-Core Architecture (Bolero, Leopard, Kommodo…).

Mode Mgmt.

ComMEcuMBswM

Nm

OS

Os

Appl

icati

on

IP

SoAdTcpIpEthIf

UdpNmEthSmXcp

Diagnostic

DemDcmFiM

COM ServicesCom, PduR, IPduM

CAN

CanAs

CanIfCanTp

CanNmCanSm

LIN

LinIf(incl. LinTp)

LinSm

FlexRay

FrAs

FrIfFrTp

FrNmFrSm

Runtime Environment Rte, RteAs

Watchdog

WdgMWdglf

Memory

MemAs

CrcEa

FeeMemIfNvm

Dbg

Base

ConfiguratorsHidWizSvcAs

Workflows

DetEcuCMake

MemMapPlatformPbcfgM

DoIP

Libs

CDD

Cal

Basi

c So

ftw

are

Fr*

FrTrcv*CanTrcv*

RamTst* Can Eth*

EthTrcv*

Lin

LinTrcv

Eep

Fls

FlsTst

Wdg AdcMcu

Port

Dio

Icu

Gpt

Pwm

Spi

IoHwAbs

CplSD

Application SWCApplication SWCApplication SWCApplication SWCApplication SWC Application SWC

Page 6: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Major Product/Service Offering - ECU

EB tresos Operating Systems

6

“We offer for each automotive project the right OS starting from small OSEK based ECUs up to Multi-Core and Functional Safety ECUs based on AUTOSAR 4, 3.2 and 3.1.4”

• EB tresos OsekCore OS: OSEK/VDX compliant embedded real-time operating system including communication according to the OSEK/VDX-COM standard.

• EB tresos AutoCore OS: Single- and multi-core OS supports all AUTOSAR scalability classes including memory protection.

• EB tresos Safety OS: Certified Functional Safety Operating Systemfor ASIL D / SIL 3.

Freescale support: Support for Qorrivva Single- and Multi-Core Architecture (Bolero, Leopard, Kommodo…).

Page 7: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Major Product/Service Offering - ECU

7

EB tresos Studio“Configure and generate code of automotive software modules that comply with the AUTOSAR standard”

• Eclipse based• Supports 3.1, 3.1.4, 3.2.2, 4.0.3• Extendable tool environment• Compatible with various AUTOSAR authoring tools• Runs on Win XP, Win 7 (32/64)• Maintainance available for updates and upgrades of

EB tresos Studio

Freescale support: Freescale uses the EB tresos Studio for AUTOSAR MCAL development. The tool will be shipped as part of the Freescale MCAL.

Page 8: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Market Segment Expertise - ECU

Page 9: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Value Versus Other Partners - ECU

AUTOSAR Leadership

9

• Key player in the AUTOSAR consortium‒ One solution for AUTOSAR 4.0 and 3.2‒ On the road with 6 carmakers

worldwide

• Integrated Solution ‒ One supplier for AUTOSAR BSW,

Operating System and Functional Safety.

‒ EB tresos Studio used by majority of MCAL suppliers.

Page 10: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Business Model & Contacts - ECU

10

Business Model Overview

EB offers product components and customization services for AUTOSAR based ECU projects.

EB products based on the AUTOSAR standard include:– EB tresos Studio – EB tresos AutoCore – EB tresos Safety

EB Customization services– Integration packages (IP) (e.g. for MCALs or OEM modules)– Qualification packages (QP) – Reference Applications– Bootloader and bootloader updater

Page 11: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Freescale EcoPack EB - HMI

© Elektrobit (EB), 2012 11

EB EcoMAPS – Human Machine InterfacesRuntime Software HW and SW Engineering Services TrainingSW Dev Tools

HW Dev Tools

Application Specific

Middleware

Operating Systems

EB GUIDE training

Embedded Board Solutions

IDH/ODM

Com

mon

Occ

asio

nal Software and

Solution Integrators (SSI)

Communities

Semiconductors/Companion Modules

© 2012 Freescale Semiconductor, Inc.

EB GUIDE Studio

EB GUIDE Monitor

Runtime Environment

Runtime ports

EB GUIDE Speech Target Framework

EB GUIDE Graphics Target Framework

Software system

integration

Connectivity Extension

EB GUIDE Extension for use with Simulink®

EB GUIDE Community Forum

HMI development

Ready-to-use ports for

i.MX family (5 and 6) on

Linux and QNX

OpenVG and Open GLES 2.0 support (even in parallel)

Product customization

and feature development

Page 12: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Major Product/Service Offering - HMI

© Elektrobit (EB), 2012 12

Intelligent HMI development with EB GUIDE

Freescale support: Freescale boards are reference platforms for EB GUIDE GTF, ready-to-use ports for i.MX family (5 and 6) on Linux and QNX with support for all available GPUs

EB GUIDE product line

EB GUIDE Speech Target Framework (STF)Runtime environment for enabling speech dialog and additionally integrated customer applications Additional easy-to-use services to the recognizer engine

EB GUIDE StudioTool for graphical HMI development

EB GUIDE Speech ExtensionTool add-on for speech-enabled user interface design

EB GUIDE Graphics Target Framework (GTF)Runtime environment for the graphical user interface

Page 13: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Major Product/Service Offering - HMI

13

HMI engineering services

We support our customers in all phases of the development process for their Human Machine Interfaces (HMI): • from specifying the HMI • over creating software architecture • to validation.

Our mission is to deliver HMIs • adopted and optimized for the customers target platform, • which meet high quality expectations, • perfectly integrate multimodal in- and output devices and • can be easily maintained over multiple variants and even multiple

product life cycles.

Page 14: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

© Elektrobit (EB), 2012

Market Segment Expertise - HMI

14

Multimodal Human Machine Interfaces (HMI)

EB GUIDE enables you to create 2D and 3D HMIs with speech in- and output for:

• Automotive:- Basic/low line instrument cluster- Mid/high line instrument cluster

• Automotive: - Low-end infotainment head unit / connected radio- Mid end / high end head unit

• Industrial• Medical/ health care

Page 15: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Value Versus Other Partners - HMI

EB GUIDE is...

© Elektrobit (EB), 2012 15

• Platform independent• System agnostic• Highly portable• Short turnaround times

Freescale support: Freescale boards are reference platforms for EB GUIDE GTF, ready-to-use ports for i.MX family (5 and 6) on Linux and QNX with support for all available GPUs

Page 16: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Business Model Overview - HMI

EB GUIDE Business Model at a glance

© Elektrobit (EB), 2012 / Confidential 16

Step 3EB GUIDE GTF

RuntimeReproduction and

DistributionLicense

Step 1EB GUIDE Studio

& PluginsDevelopment License

(incl. EB GUIDE GTF SDKand GTF Win32 Runtime for

simulation)

Step 2EB GUIDE

TF PortDevelopment License

(ADAPTATION of TF Runtime to specific HW/SW target environment)

TOOL- License fee per seat

or pluginOptional:- Annual Maintenance fee

ADAPTATION- License fee per Port- Port Support during

development phase

PRODUCTION- License fee per UNIT

PC based HMI development and simulation

Target related HMI development and Rapid Prototyping at embedded systems

Series production projects

Usecase:

Page 17: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Business Model Overview - HMI

EB GUIDE local sales presence

© Elektrobit (EB), 2013 / Confidential 17

China• Jeff Zhou

Korea via MDS*• Sung Beom Noh

Japan• Hiroki Yokoi• Yasushi Morita

United States• Damian Barnett• Radhika Holowko

France• Bruno Abou• Franck Desaulty

Germany• Alexander Asner• Uwe Asbach• Roman Kuhr• Arnold Gieseke• Heike Streng

Global product sales team• Georg Schorr

[email protected]• Franck Desaulty

[email protected]• Harald Lemcke

[email protected]

Page 18: EB Automotive Driving the future of Software. Our solutions for the automotive world Overview/Value Proposition ECU software and services ‒EB tresos –

Get in touch!Contact us:[email protected]

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