E Trade and THE BABY

E*Trade Started as a company in 1982

Has been threw some name changes and personal changes but the main part has stayed as E*Trade.

Operates in 13 nations and has a revenue of 2.2billion dollars.

When it all startedThe first commercial was during Super bowl

XLIIBrought thousands of new costumers to the

stock trading website.

The controversy Lindsay Lohan actually suede E* TRADE for

50 million dollars for ruining her name The was all because a character in the

commercial said they were drunk off of milk which supposedly they were making fun of Lindsay Lohan

This actually brought more people to the website by people just wondering what the company was.

Where they are nowE*TRADE is now one of the biggest stock

trading websites.The Babies are still the center of the

E*TRADE marketing and are still ruling the commercials during Super Bowls

E*TRADE even has many commercials that aren't shown on the TV