Ontario AsparagusDisplay Contest

It’s Time To ‘Stalk’ Up!

Spring has finally arrived and so has Ontario Asparagus.Celebrate by building creative displays that your customers

cannot resist and you could win an amazing prize.

WIN$500IN GIFT CERTIFICATES FROM YOUR FAVOURITE STORE OR RESTAURANT

ENTER THE 2014

Score points for: Some ideas to get you started:

• size and creativity of display

• cross-merchandising with appropriate products

• maximum use of relevant Foodland Ontario POS material

• presence of a secondary display merchandised with Foodland POS

• report on sales volume generated through displays

• Ontario Asparagus identified and displayed to attract customer’s attention

• salad dressings, salad kits, olive oil, vinegars

• sauces: hollandaise, vegetable, cheese

• pasta and pasta sauces

• parmesan cheese and spices

• non-food items: barbecue utensils & charcoal, serving pieces for outdoor entertaining, steamers and cooking pots

• provide ‘how to’ information on storing, preparing and cooking

• provide recipe ideas, recipe brochures, samples

• build your display around a theme - ‘The First Taste of Spring’, ‘Get Fresh with Ontario Asparagus’, Grilling theme, Local Food Week (first week of June), etc.

Cross-merchandise like a pro!

How to win!

one prize per chain store size category†

(up to 15,000 ft.2, 15,001 - 50,000 ft.2, and 50,000+ ft.2)

one prize per independent store size category† (up to 15,000 ft.2, 15,001 - 50,000 ft.2, and 50,000+ ft.2)

2nd Place

$350four prizes

3rd Place

$100four prizes

4th Place

$50four prizes

1st Place

$5001st Place

$500

Need help with merchandising your display? Call the Retail Hotline at 1-888-466-2372 ext. 63428

Honourable Mention

$25

eight prizes

1 2 3

$500WIN in Gift Certificates

from your favourite

store or restaurant!

† display must score a minimum of 85%.

Win Big with fresh ideasGet inspired by last year’s winners and build an even better Ontario Asparagus display.

• displays are well stocked with Ontario Asparagus with attractive and creative merchandising

• effectively cross-merchandised with non-produce items such as: dips, sauces, oils, vinegars, bbq items, etc.

• a variety of Foodland Ontario POS has been utilized for these very colourful displays — base wrap, logo cards,, balloons, backer cards, shelf danglers, commodity cards, flags, banners, posters, etc.

• secondary displays featuring Ontario Asparagus merchandised with Foodland POS were submitted

2013 ONTARIO ASPARAGUS DISPLAY CONTEST WINNERS

Win Big with fresh ideasEnter

online!

Our new online entry portal is open!

Entering is as easy as...

go to our website

foodlandretailerawards.ca

fill in your information

upload your photos

Instant results too!You’ll get confirmation

right away your entry was received

successfully.

Simple, Easy & Quick

1.

2. 3.

RETAILER:Food Basics #932275 Geneva StreetSt. Catharines

CATEGORY:15,001-50,000 ft2

(chain)

RETAILER:Zehrs #5215890 Malden RoadWindsor

CATEGORY:over 50,000 ft2

(chain)

RETAILER:Metro #73205 Lakeshore Road EastMississauga

CATEGORY:under 15,000 ft2

(chain)

RETAILER:Sobeys #64234 Livingston AvenueGrimsby

CATEGORY:15,001-50,000 ft2

(chain)

The Foodland Ontario spring recipe brochure features two asparagus

recipes......‘Asparagus Ravioli with

Basil Butter’&

‘Asparagus Salad Niçoise’

Send Entries to:Foodland Ontario 2014 Asparagus Display ContestAttn: Diane Oliver c/o Foodland Ontario 1 Stone Road West, 3rd Floor Guelph, ON N1G 4Y2

Sponsored by:

foodlandontario.ca

or email foodland@ontario.ca Fax: 519-826-3460

STORE TYPE: CHAIN INDEPENDENT

STORE SIzE: UP TO 15,000 ft.2 15,001 – 50,000 ft.2 50,000 + ft.2

The 2014 Foodland Ontario Asparagus Display ContestYou can now enter online at www.ontario.ca/foodland/retail

Complete entry form, detach and mail with three (3) display photos and sales lift information. Contest opens May 1, 2014 and closes June 28, 2014. Entries must be received by June 28, 2014 in order to qualify. All submissions will be automatically entered into the Foodland Ontario Retailer Awards. For additional entry forms or support material contact your Foodland Ontario representative or call the Foodland Hotline at 1-888-466-2372, ext. 63428. Be sure to print your store name and address on the back of each photo. If entering by email please submit photos and all requested information to foodland@ontario.ca. Entry forms ONLY can be faxed to 519-826-3460.

DISPLAY START DATE:

DISPLAY SIzE (IN CASES):

WEEkLY SALES WITH FOODLAND DISPLAY?

TELL US THE IMPACT YOUR DISPLAY HAD ON SALES. WHAT WAS YOUR VOLUME LIFT?

HOW MUCH DID YOU NEED TO RE-ORDER TO kEEP STOCk?

ADDITIONAL COMMENTS (EG., DID YOU GO OVER AND ABOVE THE DEPARTMENT PLANOGRAM? DID YOU RECEIVE FEEDBACk FROM YOUR CUSTOMERS?)

STORE NAME & STORE NUMBER:

STREET ADDRESS: CITY: POSTAL CODE:

PHONE NUMBER:

PRODUCE MANAGER’S NAME: PRINT SIGNATURE

MEMBERS OF PRODUCE TEAM WHO ASSISTED WITH THE DISPLAY:

WORk EMAIL ADDRESS:

DISPLAY END DATE:

ANY SPECIAL ACTIVITIES? (EG. THEMED, SAMPLING, CROSS-MERCHANDISED ITEMS):

Please provide the following details about your display:

asparagus.on.ca