e commerce websites for manufacturers webinar
DESCRIPTION
The ways e-commerce is used in manufacturing is as varied as the industry itself. This very informative webinar will guide you in: *Deciding what type of e-commerce is best for your business model *Choosing a shopping cart *Developing the scope and project management around your e-commerce project *How to market your e-commerce website Much more! Chris Swanson, the CEO of PureDriven, and special guest Sheila Leppala, COO of PureDriven, will answer every question you've ever had about e-commerce, and a few you never thought of. Watch the webinar video recap, and download the associated e-book! http://info.puredriven.com/e-commerce-websites-for-manufacturers-webinarTRANSCRIPT
E-CommerceWebsites for Manufacturer’sThanks for joining!We will be going live at 1:03PM CST.
Our next webinar:
Today’s Presenters:
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JOIN THE “MANUFACTURING LEAD GROWTH WEBINARS” GROUP ON LINKEDIN
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Growth Webinar Series. Join the group and start a discussion today!
LINK http://www.linkedin.com/groups/Manufacturing-Lead-Growth-Webinars-6599760
#LEADGROWTHWe are going to be on Twitter after the webinar, asking a few questions. Offer your perspective and dig in deeper into the material with your colleagues!
TWEET your commentary and answers to the questions with the hashtag: #LeadGrowth
Chris Swanson is the Chief Executive Officer for PureDriven.
Sheila Leppala is the Chief Operations Officer for PureDriven
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Website
Development
Accelerated Lead
Growth
Web Strategy
E-commerce
SEO and PPC
Scope Would you ever consider manufacturing a product without plans?
Timeline Requirements Content Management System
Creative.
FAQ: How Do I Pick Out A Shopping Cart?
Things to consider when choosing your shopping cart:
•Do you want the public to purchase directly or will this be primarily for your resellers?•Does it need to tie into your Point-Of-Sale (POS) system or Enterprise Resource Planning (ERP) system?•Do you want your products found easily in search engines?•What level of support do you need?•What is the level of security the shopping cart provides?•How easy is the checkout process?•How intuitive is the search bar?
The shopping cart is the engine behind the e-commerce selling on your website.
Project Management
Project management is the planning, organizing, motivating, and controlling of resources to achieve specific goals.
FAQ:Why does
good project management
matter so much?
Poll: What is your biggest e-commerce struggle?
Direct E-Commerce A e-commerce website with a direct sell model is allows the manufacturer to sell directly to a consumer.
MOVE PRODUCT
HIGHER MARGINS
MOREPROFIT
NEGOTIATIONS
SHIPPING CONCERNS
Direct Sell E-
Commerce
FAQ:How difficult
would it be to start selling
directly to the consumer?
Reseller E-Commerce A private e-commerce website with a reseller-only model allows the manufacturer to easily supply their dealers, retailers, distribution, and independent representatives.
FAQ:How do I sell
custom or large
products?
POLL:How are you selling your products?
Reseller Only E-
Commerce
Marketing E-Commerce
FAQ: What Can We Do To Improve Our Traffic?
Start your free trial of the ALG Software today
Our Accelerated Lead Growth (ALG) Program couples inbound marketing with additional Internet marketing tactics to build leads for our customers.
The ALG program combines the ALG marketing software with PureDriven’s marketing strategies.
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Get More SalesWith Email, Lead
Intelligence, and
Marketing Automation
Get More LeadsWith Landing Pages, Calls-To-
Action, and Forms Building
Tools
Get More TrafficWith SEO, Social Media,
and Blogging Tools
