e bankingindianbanksmovingtowardsinn
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E-BANKING:
INDIAN BANKS MOVING
TOWARDS INNOVATION
Dr. Balwinder Singh Pooja Malhotra
Reader Research Scholar
Department of Commerce and Business Management
Guru Nanak Dev University
Amritsar-143005
Punjab
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ELECTRONIC BANKING
delivery of banks services to a customer at
his office or home by using electronictechnology.
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Delivery Platforms for Electronic Banking
Type of Service Description
PC banking
Internet banking
Managed network
TV based banking
Telephone banking
ATM
EFTPOS
Smart cards
Electronic Funds Transfer (EFT)
Electronic Data Interchange
(EDI)
Electronic Clearing System
(ECS)
Shared Payment Network System
(SPNS)
Uses special software distributed by the bank, which is installed inthe users PC. Customers access banks via modem linked directly to
the bank.
Customers access their bank account via Internet
The bank makes use of an online service provided by another party
such as AOL
Use of satellite or cable to deliver account information to TV screens
of customers
Customers can access their bank via regular phones or mobile
phones using SMS or WAP services
ATMs provide cash accessibility and account information and in
some cases enable to transfer funds
Electronic funds transfer at point of sale (EFTPOS) is essentially a
payment system for purchases through debit cards within the store
itself.
Microchip based cards can be used between individuals to exchange
electronic cash or can interface with ATMs, telephones and retailers.
Uses computer and electronic technology as a substitute for checks
and other paper transactions.
Transmit financial information and payments in electronic form.
Paperless mode of effecting payment for handling bulk and
repetitive payment transactions.
A large network of ATMs, Cash Dispensers belonging to different
banks to provide anytime and anywhere banking service.
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Different Delivery Channels in E-Banking
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Banking Transaction Cost Comparison
Type of E-Banking Average Cost
Normal Branch Banking $ 1.07
Telephone Banking $ 0.54
ATMs $ 0.27
PC Banking $ 0.02
Internet Banking $ 0.01
Source: Booz, Allen and Hamilton, Banking Survey, July 1996 as quoted in Aggarwal, (2000).
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Customer Benefits Supplier Benefits
Convenience Lower cost per transaction
Tailored products and services Increased customer knowledge
Ease of access to product
information
Ability to tailor products and
services
Ease of shopping around for best
price
Ability to access a large market
Ease of changing supplier Increased customer relationships
Low cost. Reduced errors, time, and
overhead costs
Financial planning capability
The Benefits of Electronic banking
t t
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utomate e er ac nes(in India)
Banks with large networks
Bank April 2001 March 2002 March 2003
ICICI Bank 510 1000 1675
UTI Bank 303 480 1150
HDFC Bank 207 410 900
IDBI Bank 77 225 225
GTB 101 200 200
Total 1198 2315 4150
Source: Annual reports and websites of respective banks
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Internet Banking(in India)
Adoption Rates of Internet Banks(As on March 31, 2004)
Number of Banks
Number of Banks With
Websites
Number of Banks With
Transactional Sites
Private Sector BanksNew*
Old**Public Sector Banks
Foreign Banks
All Banks
309
21
27
36
93
289
19
27
35
90
15 (50.0)9 (100.0)
6 (28.6)
13(48.1)
20(55.6)
48 (51.6)
Source: Websites of the individual banks available at www.banknetindia.com/banklinks.htm (accessed during December, 2003 to March 2004)Figures in bracket denote percentage.
* includes banks established after the liberalization reforms as recommended by Narsimham Committee in 1991.
** includes banks established before the liberalization reforms as recommended by Narsimham Committee in 1991.
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Shared Payment Network System (SPNS)
or SWADHAN
Under the initiative of Indian Bank Association
(IBA) in Mumbai, a pilot project to link up 165
ATMs of 31 member banks has come up in the form
of SWADHAN a shared payment network system
which has a card base of 1, 00,000 with 30,000
transactions per month.
The objective is to provide anytime and anywhereelectronic banking services to the customers in the
city of Mumbai, Vashi and Thane.
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Year Credit Cards(in Millions)
Credit Card Amount(Rs. in Crores)
1999 4.2 6500
2000 4.9 8500
2001 5.3 10500
2002 6.4 14175
2003 8.3 19136
2004E 10.3 25833
2005E 13.0 34874
Volume of Credit Cards in India
Source: IBA Bulletin 2004, January.
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Factors Affecting the Adoption of E-
Banking in India
Ease of use
Level of Security
The cost of adopting the technologyPreference for personalized services
Reluctance to adopt new technology
Opposition from Staff UnionsDevelopments in Law
Haste of banks to adopt new technology
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Concerns about Electronic BankingGovernment
Businesses
Banks
- Legal Risk
- Operational Risk
- Outsourcing Risk
- Reputational Risk
Individuals
Technology- Secur ity
- Anonymity (Pri vacy)
- Authentication
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Conclusion
E-Banking Enable Better Business Anywhere, Anytime.E-Banking represent a tremendous opportunity in India.
However, Factors such as illiteracy in India, availability of
cheaper labor force, reluctance to change by the existing
staff of banks and slow growth of technology in India are
responsible for slow growth of e-banking in India.
Development and acceptance of standards by financial
institutions will clearly have a positive impact on the level
of security achieved by banks and bank customers.
Since opportunities foregone are opportunities lost, the
banks have to rise ahead of time so as not to lag behind in
the e-banking era.