DPG & IPG March&Q1 2012 Monthly Review

AGENDA:

• HI-LIGHT IN Q1’ 2012

• SALES PERFORMANCE IN MARCH , Q1 2012• Sale performance by brand , cscode

• CHANNEL SALES PERFORMANCE IN MARCH 2012 • Channel Sales by Dept. Territory.• Number of dealers ( Custbase )• Top 20 key customers

Hi-light In Q1 ‘12

DPG- Price LD increase 5-10%- LD Shortage- Samsung trade LD to Trader such as S-Trek

but synnex limit credit line - Grey market LD monitor- Projector Retail market demand decline- Epson Projector shortage

IPG- Canon & Epson Printer product shortage - Canon Price war with Welltech

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Performance MARCH ’12

- DPG Achieve 74%- IPG Achieve 87%- Team Achieve 81%

Performance Q1 ’12

- DPG Achieve 73%- IPG Achieve 91%- Team Achieve 83%

March ’12 VS March ’11- DPG Growth -7.59%- IPG Growth -4.23%- Team Growth -5.56%

Q1 ’12 VS Q1 ’11- DPG Growth -8.81%- IPG Growth -2.91%- Team Growth -5.15%

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DPG March Performance

DPG IKI=3.01 Weeks

GP% Achieve 75.6%

-Sales Achieve 73.6%

- Growth -7.6%

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DPG Q1’12 Performance

DPG Q1’12 - Sale Achieve 73% - Growth -8.8% - GP Achieve 80.3% ** DPG Margin Q1’12 VS Q1’11 Decrease - 4.7 Mill baht( Samsung PJ out of market)

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DPG Portion by CS CODE

LD March’12 VS March ‘11

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LD Channel Analysis by Brand

Red colour = Sale decrease

12Red colour = Sale decrease

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Cust base LD by Brand (Q1 2012 VS Q1 2011)

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Top 20 LD BKK March ‘2012

- In March’12 Top20 BKK contribute 70% from All LD

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Top 20 LD UPC March ’2012

-In March 12 Top 20 UPC Contribute 12.4% from all LD

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Projector Analysis

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PJ Portion

PJ Custbase

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Red colour = Sale decrease

** All PJ BKK Drop -50% // UPC Drop -61.6%

** All PJ Drop -56 %

CS PJ By Department

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IPG March Performance

- IPG Sale Achieve 87%- Team Sale Achieve 81%

- IPG Growth -4.2%-Team Growth -5.6%

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IPG inventory & GP% March Performance

IPG IKI= 2.84 weeks // GP Achieve 75.3% IPG&DPG IKI= 2.91 weeks // GP Achieve 75.1%

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IPG Q1’12 Performance

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IPG Q1’2012-Sale Achieve 90.6%-Growth -2.9%-GP Achieve 84%

DPG&IPG Q1’2012-Sale Achieve 83.3%-Growth -5.1%-GP Achieve 82.7%

** IPG Margin Q1’12 VS Q1’11 Decrease -7.2 Mill baht (Canon - 6.5 Mill baht)** IPG&DPG Margin Q1’12 VS Q1’11 Decrease -11.4 Mill baht

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IPG March’12 Analysis

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Custbase IPG by Brand

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CS OJ by Dept

Red colour = Sale decrease

- OJ in BKK Growth 11% // UPC not Growth- All OJ Growth 5%

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OJ Portion

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TOP20 Customer in BKK (March 12)

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TOP20 Customer in UPC (March 12)

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Plan to push Dell NB

1. Focus sell model N4050 ,Vostro by promotion. (Period 19 April – 4 May)

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2. Clear NB old models within May 2012 (Aging models) .

3. Clear NB U Status ( 60 units) .

4. Revise Policy DOA.

5. Meeting among distri about control price.

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Thank you