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Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

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Page 1: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets

Kate Kuhrt

CPhI Virtual Experience

October 2010

© Thomson Reuters 2010

Page 2: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Agenda

• Key drivers of sourcing decisions– Quality

– Cost

• Evolution of various sourcing markets

• Predictions about the future

© Thomson Reuters 2010

Page 3: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

About Thomson Reuters Generics & API Intelligence • 20 years experience in tracking API manufacturing and generics

• An industry pioneer in research and analysis of global API manufacturing activity

• Develop and market the Newport database family

• More than 300 customers and 3,000 users across 43 countries in the Innovator, Generic, OTC and API manufacturing industries

• Serving the needs of

– Business Development & Licensing Professionals

– Portfolio Selection Teams

– R&D and Regulatory Specialists

– API Sourcing Specialists

• Team based in Portland, Maine, USA

© Thomson Reuters 2010

Page 4: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Many Drivers of Sourcing Decisions, Including…

• Capabilities

• Capacity

• Quality

• Speed

• Relationships

• Cost

• Regulations

• Risk

• PR

© Thomson Reuters 2010

Page 5: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

World generic API manufacturing landscape

166

256

287

1486

Established

Less Established

Potential Future

Local

Experience insupplying regulated

markets

Source: Newport Premium™ © Thomson Reuters 2010

Page 6: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Of the 400+ experienced manufacturers…• Close to 1/3 are located in India and China

• Only 160 are pure API players

127

67

53

34

36

15

14

94 USA

India

China

Italy

Japan

Spain

Germany

Others

Source: Newport Premium™ © Thomson Reuters 2010

Page 11: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Drivers for India as a Major API Sourcing Destination

• No product patents until 2005

• Cost advantage

• Rich talent pool

• No language barrier

• Improving IP protection

• Large and increasing number of FDA approved facilities

© Thomson Reuters 2010

Page 12: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Drivers for China as a Major API Sourcing Destination

• Rich talent pool

• Leadership in certain product classes over India– Fermentation-based APIs

– Steroid APIs

– Intermediates

– Base chemicals

• Cost advantage

• Improving IP and anti-counterfeiting environment

• Better infrastructure than India

• Government support for R&D

© Thomson Reuters 2010

Page 13: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

US DMF Filings (1999 – 2009)

Source: Newport Premium™ © Thomson Reuters 2010

Page 14: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

FDA Inspections of API Manufacturers (2001 – 2009)

3

6

9

16

23

8

1619

31

3

10 9

9

13

4

1413

20

7

10

20

17

12

79

11

9

0

5

10

15

20

25

30

35

2001 2002 2003 2004 2005 2006 2007 2008 2009

Num

ber o

f Ins

pect

ed P

lant

s

India

China

Italy

Source: Newport Premium™ © Thomson Reuters 2010

Page 15: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Progression of Indian Manufacturers

Domestic FD, API

WW API

WW Formulation

CRAMS

NDDS

NCE

CostRisk

Source: Piramal Investor Presentation 2008

© Thomson Reuters 2010

Page 17: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

US ANDAs belonging to Chinese companies

• Only 3 companies with final ANDA approvals

• All approved ANDAs have been acquired

– Zhejiang Huahai (Huahai US Inc)• ANDAs for 5 products acquired from Kali, KV,

Par, Actavis• Nevirapine tentative approval under PEPFAR

– Beijing Pharmaceutical (Beijing Double Crane)• ANDAs for 2 products acquired from Ranbaxy

– Yabao Pharma Group (Beijing Yabao)• ANDAs for 2 products acquired from Par and

Ivax

© Thomson Reuters 2010

Page 18: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Challenges in Indian and Chinese Sourcing Markets: Cost

Cost Type China India Europe U.S.

Labor $ $ $$$ $$$

Environmental $$$ $ $ $

Energy $$ $$ $ $

IP Protection $$ $$ $$ $$

cGMP Monitoring $$$ $$ $ $

© Thomson Reuters 2010

Page 19: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Additional Challenges in Indian and Chinese Sourcing Markets• Language barrier in China

• Inadequate infrastructure in India

• Uneven enforcement of rules in China

• Possibility of fraud

• Long-distance management

• Lack of senior level talent in top level management, QA, IP protection

• Focus on quick targets rather than long-term opportunities

• Cultural differences

© Thomson Reuters 2010

Page 20: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Looking Ahead

?

© Thomson Reuters 2010

Page 21: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Will Manufacturing Move to the 2nd Wave Emerging Markets?

• Little experience with regulated markets

• Small API industry

• Limited Dose capabilities

• No indications of significantly better price at acceptable quality than in India or China

© Thomson Reuters 2010

Page 22: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

What’s Next for India?

• Increased emphasis on FD for regulated markets

• Increased CRAMS business

• Greater reliance on China for APIs and advanced intermediates

• Increased costs as Chinese materials become more expensive

© Thomson Reuters 2010

Page 23: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

What’s Next for China?

• Strengthened SFDA oversight

• Greater EHS, waste treatment enforcement

• Increased costs of labor

• Improvements in quality, technical packages, IP

• Additional companies will expand into finished dose for regulated markets

• Many companies will stay focused on local market

© Thomson Reuters 2010

Page 24: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

What’s Next for Europe?

• Benefitting from increased focus on reliability and quality in Europe, US, Brazil

• Focus on niche products (high potency, peptides, controlled substances) and biopharmaceuticals

• Innovative technologies

• Global production facilities and strategic relationships

• Forward integration into dose

• Further consolidation

© Thomson Reuters 2010

Page 25: Downward Trends in Traditional Sourcing Markets and the Rise of Pharmerging Markets Kate Kuhrt CPhI Virtual Experience October 2010 © Thomson Reuters 2010

Thank You!

Kate Kuhrt

Director, Generics and API Intelligence

Thomson Reuters

+1 207 871 9700 x26

[email protected]

© Thomson Reuters 2010