Download - Yearbook Vocabulary SVMS Yearbook. Pica A graphical measurement equaling 1/6 of an inch. Pica Inch
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Yearbook VocabularySVMS Yearbook
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Pica
A graphical measurement equaling 1/6 of an inch.
PicaInch
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Point
The basic measurement system used to measure the size of type. There are 12 points to a pica, 72 points to an inch. Pica
Point
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double page spread
Two facing pages in a yearbook that are designed to appear as one cohesive design.
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Bleed
A picture taken past the external margin on the page, extending off the page.
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cob
Cut out background... a photo that has the background cut out.
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eyeline
An imaginary single pica of white space that flows horizontally across a double page spread. Its prpose is to unify both pages into one visual element.
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column design
A technique of dividing up your spread into small columns and following the rules of every element beginning and ending on a column and keeping consistent interior margins.
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Dominant element
The largest element on your spread, usually an interesting photo/headline combination.
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primary headline
The largest type on your page. Works with the dominant photo to draw attention and create interest.
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secondary headline
Used to make a blend between a headline and a story, usually very enticing to readers.
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caption
Text near a photo that tells about the photo and the people pictured.
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gutter
A two pica space between the left and right page on a double page spread.
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folio
Information that helps the reader know their location in the book, like page number, section, etc.
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lead in
The sentence of paragraph which catches the attention of the reader.