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WordPress as a Business Tool, How to Get Started
Keith Parnellkeithparnell.com
@parnellk63
#DMS2010
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A blog (a contraction of the term "web log") is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order.*
* Source: Wikipedia
What is a Blog?
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WordPress.org (self hosted) WordPress.com Blogger Moveable Type TypePad Squarespace
Why WordPress?
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Register a URL with GoDaddy.com. Register for an API key with WordPress.com. Register for an account with YouTube.com. Register for an account with Flickr.com.
Register for an account with Feedburner.com. Register for an account with TwitterFeed.com. Register for an account with Digg.com. Register for an account with Delicious.com.
Accounts Setup
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WordPress.com Paid hosting service
◦ jasetechsupport.com
Blog Host
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photo credit: flickr.com/photos/oldonliner
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Admin link: www.yourURL.com/wp-admin/
Setup Your WordPress Blog
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Admin link: www.yourURL.com/wp-admin/
Setup Your WordPress Blog
#DMS2010
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Admin link: www.yourURL.com/wp-admin/
Setup Your WordPress Blog
#DMS2010
![Page 10: WordPress As A Business Tool, How To Get Started - 2010 March 03](https://reader035.vdocuments.us/reader035/viewer/2022062513/55527d4db4c905b4598b4c36/html5/thumbnails/10.jpg)
Admin link: www.yourURL.com/wp-admin/
Setup Your WordPress Blog
#DMS2010
![Page 11: WordPress As A Business Tool, How To Get Started - 2010 March 03](https://reader035.vdocuments.us/reader035/viewer/2022062513/55527d4db4c905b4598b4c36/html5/thumbnails/11.jpg)
Admin link: www.yourURL.com/wp-admin/
Setup Your WordPress Blog
#DMS2010
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Blog Posts◦ Adding Images◦ Adding Video
Blog Pages Post Categories Tags (keywords)
Managing Comments
Content!
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Let’s Fight Spam!
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All in One SEO Plugin◦ Post, Page, & Category Titles
Permalinks Category Descriptions Keyword Research Google XML Sitemaps Plugin
Search Engine Optimization
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FeedBurner◦ Publicize your RSS feed◦ Category email newsletter distribution
twitterfeed◦ Automatically distributes blog posts out to Twitter,
Facebook, and LinkedIn Digg
◦ Allows others to share your blog posts Delicious
◦ Social bookmarking
Other Inbound Marketing Items
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Keith Parnellkeithparnell.com@parnellk63
#DMS2010
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