![Page 1: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/1.jpg)
Label?Private
![Page 2: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/2.jpg)
Curious about private label?
Would a private label be profitable for your business?
- Create your own custom blends with the help of our expert team.
- Select from many on-trend, high quality packaging options.
- See your profit margins increase!
Private Label Tea Manufacturing
Contact More options
Bring your vision to life:
![Page 3: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/3.jpg)
Private
Label
What people don’t know about
![Page 4: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/4.jpg)
of consumers
purchase some
private label
products
96%
Read more from Food Production Daily, “Shoppers Gobble up Private Label Food” by Jenni Spinner
![Page 5: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/5.jpg)
Also, often the same raw materials
used to make national brands
are used to make private
labels as well
Which means…
POTATO POTATOis…
![Page 6: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/6.jpg)
Ok, so you have the quality, what about the competition?
In many instances, private labels
have surpassed a national brand’s
capacity to deliver on visibility,
consumer interest, involvement
and appeal.
“”Read more from Brand Channel “The Evolution of Private Label Branding” by Meera Mullick-Kanwar
This is due to the complete control a retailer has over their private label.
![Page 7: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/7.jpg)
private labels are no
longer considered
“generic”, but
quality products to compete against
national brands
Hence,
![Page 8: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/8.jpg)
?
So what does the consumer
think
![Page 9: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/9.jpg)
The Great Recession
has made consumers more price
conscientious
![Page 10: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/10.jpg)
On average,
private labels
are priced 30%lower than national brands
Read more from Small Business Chron.com “The Advantages of Private Label Branding” by Vanessa Cross
![Page 11: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/11.jpg)
…the consumers’
choice is obvious.
If quality is comparable
duh!
![Page 12: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/12.jpg)
How will it benefit
Me
as a
retailer
?????????
![Page 13: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/13.jpg)
No one knows how to
position your products
BETTER than YOU!
You have complete control:
size
flavors
packaging
production
and…
![Page 14: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/14.jpg)
Private Labels earn
an average profit
margin of
...PRICE!Whoa! That’s substantial!
10%
![Page 15: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/15.jpg)
You have
Photo curtsey of free FreeDigitalPhotos.net
greater
freedom
for pricing strategies
![Page 16: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/16.jpg)
grows from private labels
Customer
Also, great
Loyalty
![Page 17: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/17.jpg)
to reduce
dependence on
national brands
Invest in a Private Label
![Page 18: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/18.jpg)
Summary
Private labels are comparable
to national brands…
…but are much
lower in cost.
Consumers like them…
…and they generate profits for retailers
![Page 19: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/19.jpg)
Thanks!
![Page 20: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/20.jpg)
Learn about what private label tea
could do for your company.
www.FirsdTea.com
Click here to contact one of our private label developers now!
![Page 21: Why should I consider Private Label for my business?](https://reader034.vdocuments.us/reader034/viewer/2022051411/5441c25cafaf9f4e208b47ac/html5/thumbnails/21.jpg)
References:
• Spinner, Jenni. “Shoppers gobble up private-label food.” FoodProductionDaily.com. 13
August 2013. http://www.foodproductiondaily.com/Markets/Shoppers-gobble-up-private-
label-food
• Mullick-Kanwar, Merra. “The Evolution of Private Label Branding”. BrandChannel.com.
http://www.brandchannel.com/papers_review.asp?sp_id=360
• Cross, Vanessa. “The Advantages of Private Label Branding”. Small Business Chron.com by
Demand Media. http://smallbusiness.chron.com/advantages-private-label-branding-
20163.html
• Happy Jumping Child by Chrisroll, FreeDigitalPhotos.net
• Book Shelf Stock Image by bplanet, FreeDigitalPhotos.net
• Thank you HubSpot for the free stock photos