Why are commercials so

loud

It’s due to something called noise saturation.

Even though you might begin

watching a show with the TV

volume set to your comfort level…

The volume setting you select for the program is

simply the maximum level for the sound for your chosen program.

The sound engineers control whether particular

sounds in each scene will be

coming out of the TV at maximum levels or not.

The commercial is produced to deliberately increase the

sound saturation to 100%, in most cases, in order to

grab your attention.

By creating a novel incident,

marketers know they can get your attention and by doing so, you are

likely to remember their product the next time you see

it on the shelf.

Call Today(847) 737-4270

Visit Our Websitewww.Hearing-Aids-Highland-Park-

IL.com