GOVERNMENT
H E L P E D U C A T EM I N O R I T Y K I D S
Can the government give enough?How do corporations give?Why do they need to give?
What does it look like in KPMG?
CORPORATE SUPPORT IS PLAYING A GROWING ROLE IN ETHNIC CHILDREN’S EDUCATION.
CONCLUSION
XXXXXXXXX
CORPORATE
AT KPMG
Ways toSupport
Mentorship
Scholarship
Programing
Building
Company tours, corporatebuddies for students, a one toone relationship
Funding tuition or other schoolcosts such as uniforms orbooks; proving funding forcertain third party programs
Creating competitions or conferences at a school;organizing outings or special courses
Founding or creatingacademic institutions thatpreviously did not exist
CorporateProfit96%
CharitableDonations
4%
SU HYUN CHO
ANNA GUSTAFSON
Corporates Donated HKD 4.64 Billion in 2017/18
Who They Support
Why They SupportKPMG has made Lifelong Learning one of theirfour pillars of their CSR strategy, taking inspirationfrom the United Nation's Sustainable DevelopmentGoals. "We are committed to developing potentialand creating well-rounded educationalopportunities for underprivileged primary- totertiary-level children and youths. The KPMGFoundation provides annual financial aid tostudents in need through different charities." But,this subject also couples with another pillar,Inclusion & Diversity. The hybrid nature of thiscause, make it a popular choice for support.
KPMG supports the Caritas TuenMun Marden FoundationSecondary School, of which80% of students are ethnicminorities. Their multi-yearcollaboration includes monetaryand volunteer support.
Organized by the Hong Kong government,the Life Buddies program aims to aid insocial mobility by pairing disadvantaged andoften minority children with a corporatementor. KPMG hosts a variety of activitiesfor the students and their mentors, includinga celebration of Global Dignity Day.
Through the Hong Kong Council ofSocial Services, KPMG supports theQi Chuang Social Work Centerwhich aides migrant youth. KPMG hashelped them upgrade their facility andsponsored activities for the children.
Support
How They Support10 Adream Centers Built Over 50% of HKD$200million Given in 2017Went to Education 2,000 Students Mentored
builds a strong image
partnership
creativeoutlet foremployees
BIBLIOGRAPHY:KPMG China in the Community (https://assets.kpmg/content/dam/kpmg/cn/pdf/en/2018/11/kpmg-china-in-the-community.pdf)Corporate Investment in Education Motivational Factors and Trends in Direct Giving (http://ddc.elib.com.tw.eproxy.lib.hku.hk/cgi-bin2/Libo.cgi?)Sustainable Development Goals (https://www.un.org/sustainabledevelopment/sustainable-development-goals/)UGA study finds volunteering increases workers’ job performance (https://news.uga.edu/uga-study-finds-volunteering-increases-workers-job-performance/)Education Bureau The Government of the Hong Kong Special Administrative Region(https://www.edb.gov.hk/attachment/en/student-parents/ncs-students/about-ncs-students/2018%20Policy%20Address/Leaflet_support%20for%20EM_e.pdf)
HK Corporations canclaim 35% of their tax moneyto charity. According toinformation provided by theHong Kong Inland RevenueDepartment, in 2017 HKD$4.64 billion was donated tocharity by corporate who paidHKD$134 billion . Of the4000 approved charities,2831 of them deal witheducation as it is one of thefour charitable classificationsby the government.
investment in the future
funding
Strong Corporate-SchoolPartnerships...
Students: increased access toopportunity, personalizedattentionCompany: good press, taxbreaks, employee satisfactionTeachers: a break; inspirationin the field, trainingopportunities
Have ReasonableExpectations
Are More than JustFunding
Benefit All Parties
Create a formal agreement oroperate through a third partyDefine short term and longterm goalsSet up an advisory boardOutline, track and re-set goals
Volunteers make a personaldifference in a child's lifeEmployees are more engagedin corporate culture when theyvolunteerBuild community awarness
Hong Kongis a cosmopolitan city that thrives with culture. Ethnic minorities havebecome a crucial member of Hong Kong, leading a steady rise inpopulation, making up approx. 3.8% of the entire population.
263,000 ETHNIC MINORITIES80,000 SOUTH ASIANS ����
��The Hong Kong government has been striving to enhance the qualityof education for EMs since 2014. However, the support measures areexpected to further enhance starting from 2019.
2014
2019
$200M
$500M+
Support Measure Implemented
Education needs still not met...
Chinese LanguageCurriculum SecondLanguage LearningFramework” implementedin Primary & Secondaryschools
Gradualimprovement inthe performanceof NCS students'Chinese inreading andwriting
New Measures in Education
2014
2018
Results
Adoption of teachersupport programs fortutoring Chinese as asecond language to helpnon-Chinese speaking(NCS)
Steadyincrease inthe numberof schoolsadmittingEMs
Provide fundingto secondaryschools insupport of theChinese historyeducation usingChineselanguage
Increase subsidy forkindergartens
Provideprofessionalsupportservices fromtertiaryinstitutions onChineselanguage
Additional fundingsupport for childrenwith special learningneeds
Set up of an additionalsupport service centerfor EMs
Educationalinstitutions dolittle to promotemulticulturalinteractionbetween children
Teachers are faced witha lack of educationalresources for NCS tolearn the language
EMs struggle tolearn bothCantonese andChinesecharacters
Corporate support is an important aid to the HK government ineducating ethnic minority students in Hong Kong.
Corporate Profit Tax 134 Billion
