Download - What Developers Should Do With Data
Poornima Vijayashanker
October 9, 2014@poornima
What Developers Should Do with Data
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Background• R&D Engineer @ Synopsys• Founding Engineer @ Mint.com• Founder of BizeeBee• Duke University• EIR @ 500 Startups• Founder of Femgineer
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Agenda• Not enough data• Noisy data• Too much data • Secure data
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BIG data
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Process.
No Data
Lots of
Data
Noisy Data
Secured Data
Growth Product Launch
Some Customers
Traction
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User Experience
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make it compelling
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Why would I allow a 20-something to access my financial data?!
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build trust
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make it frictionless
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delight!
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Noisy data.Data streams
Third-party
User actions
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Process.
No Data
Lots of
Data
Noisy Data
Secured Data
Growth Product Launch
Some Customers
Traction
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parse it
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aggregate it
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mash it up!
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Process.
No Data
Lots of
Data
Noisy Data
Secured Data
Growth Product Launch
Some Customers
Traction
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mo’ data.mo’ problems!
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Vocal minority or is it a major bug?
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Analytics
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Storage & Files
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Hosting
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Retrieval
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Warehousing
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Process.
No Data
Lots of
Data
Noisy Data
Secured Data
Growth Product Launch
Some Customers
Traction
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Privacy
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Unsecured data
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Secure it!User
Employee
Outsider
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Various hats
White hat
Black hat
Grey hat
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responsibledisclosure
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Review• Not enough data• Noisy data• Too much data • Secure data
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Get samples of the book:http://femgineer.com/
transform-ideas
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q&a
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