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INTERNATIONALTOURISM MANAGEMENT STUDIES (ITMS)
Destination Management
(ITMC)
Travel Management
(ITTI)
ITMCINTERNATIONAL TOURISM
MANAGEMENT & CONSULTANCY
http://todaysmeet.com/ITMC
WHAT
HOW
WHO
DESTINATIONS: All over the world
Tourism Developments
Management
Marketing
Changing Perspectives
Consumers
Tour Operators
National Tourism Office
Government
Destination: AUSTRALIA
Facilitating servicesHotels, Villa’s, Guesthouses
Attractions
Other regional actors
Incoming Tour Operators
Regional Tourism Offices
ITMC PROGRAMME
Year II: explore & analyze
Year III: synthesize & apply
Year IV: plan & advise
Every year a project abroad:
Fieldwork ‘Destination’
Placement
Thesis research
Semester 1: TOURISM AND DEVELOPMENT
What are the nature and consequences of tourism?
Semester 1:
Planning and Development
Understanding the Consumer
Tourism Impact Studies
Researching Tourism
Commercial Skills
Semester 2: THE DESTINATION
What is the current situation at the destination?
What tourism developments are potentially feasible?
Semester 2:
Cross Cultural Studies
Analysing Tourism Markets
Tourism Network Dynamics
Pre-feasibility Study
Management Accounting
Field Research Project
FIELDWORK
Destination Analysis at an international destination
Week 1 : excursions & guest lectures
Week 2 – 3 : research destination analysis
Week 4 – 5 : ‘destination analysis report’
Recent destinations:
Bali
Bangkok / Koh Samui
Singapore / Phuket
Cambodia / Vietnam
Semester 3: BUSINESS PLANNING
How can a particular tourism product be developed?
Semester 3:
Feasibility Study
Financial Accounting
Project Development
Marketing Management Game
Management Skills
Argumentative communication
68% of all ITMC placements are outside of Europe.
0,0% 5,0% 10,0%15,0%20,0%25,0%30,0%35,0%
North America
South America
Oceania (Australia, New Zealand)
Central America & carribean
Africa
Asia
Europe
TYPES OF ORGANISATIONS
%
25.2
17.8
15.0
5.6
9.3
0 10 20 30
Consultancy Organisation
Tour Operator
Tourism Board
Hotel / Resort
Other accommodation (i.e.ecolodge, hostel)
Semester 5:
SPECIALISATION
Management of Change
Cross Cultural Research
Heritage Management
Business Communication
Sustainable Tourism
International Marketing
Market Research
Free program
Semester 5:
SEMINARS
Casino and gaming management
Business Correspondence Training
Ways of seeing
Sustainable tourism in protected areas
Leadership
Quality Management in Tourism
Travel Journalism
European Union
METHODS:
Specific characteristic of ITMC education:
Theory and practice oriented (guest) lectures
Interactive seminars
Workshops
Individual & group assignments
Projects
Intense language training
(a.o. Mandarin Chinese)
Education=
Personal
CAREERS:
The first few years after graduation: 50% in tourism and/or international jobs
25% continues studying
25% other jobs
Working as e.g.: Consultant tourism development Namibia / Uganda / Ecuador
Manager / owner incoming TO Buenos Aires
International tourism consultant, Gouda
Director weekly tourism guide Leningrad
Officer European Parliament Brussels
Director of sales and marketing Crete travel bureau
Airline marketeers: Singapore Airlines / Lufthansa
PROFILE:
Entrepreneurial
Internationally oriented
Open minded
Involved & Passionate
Social
http://todaysmeet.com/ITMC
ITMC H1.001