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Virtual Events
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You Know a Topics Hot When…????
Disclaimer: Not a Commentary on the Audience
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Audience Participation
How many of you have participated in a virtual event?
What platform was used?
How would you rate the experience?
Would you attend a virtual event again?
How many of you are planning or researching the feasibility of virtual events for your organization?
Why?
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Def: Virtual Event4imprint.com Blue paper “Virtual Events”
“Virtual Events are a gathering of people sharing a common virtual environment on the Web, rather than meeting in a physical location. Virtual event platforms that can be accessed by any computer or compatible mobile device, combined with the use of social networking tools, create a highly interactive environment that can look and feel much like an in-person event”.
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Simple Def: Virtual Event
Creating the “real event experience” in the “virtual world.” (Ex: Green Energy Summit)
Lobby Exhibit Hall Auditorium
Conference Rooms Networking Lounge
Briefcase Badge / Business Card
Social Media
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Types of Virtual Events
Tradeshows Conferences Training Meetings
Virtual Experiences / Environments “Evergreens” (Archived / Updated Content)
Always On: 24/7/365 Content Distribution & Collection
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Benefits of Virtual EventsEx: Kaiser Permanente White Paper
Cost Savings (Kaiser: $1000 to $155 per Attendee)
Broader Reach (Kaiser: 700 -2500 Global Attendees)
Data Tracking (Enrollment / Registration) Preference based design
Environmental Impact (Kaiser: Avoided 400 Mtons CO2)
Increase ROI Sponsorships Longer Event Window & Impact “Innovative” Brand Image Revenue Opportunities Cool!
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MATC: Virtual Experience Platform Uses
Ex: Education Virtual Campus Virtual Open House Virtual Job Fairs Virtual Classrooms Dept /Advisory /Board /Committee Meetings Online Classes Guest Speakers / Experts Portfolio Night Better MATC Student Web Experience Cisco TelePresence Interface CRM System Integration
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Question: What does a Virtual Event /
Experience Look Like??
Glad you Asked!
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Ex: Lobby / Plaza
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Ex: Exhibit Hall
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Ex: Exhibit Booth
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Ex: Networking Lounge
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Ex: Auditorium
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Ex: Collaborative Communication
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Virtual Experience Platforms
General Info ASP / Cloud Computing Model Contracted Service Access to Customize Software (CMS) Monthly Fee “Evergreen” / Live Event Fee Project Manager Training (CMS) Run Simultaneous Events Cost??
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Vendors
Tolomi (Free Platform) On24 6Connex Many Others
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Questions ???
I would be pleased to share this presentation, the 4imprint document and the Kaiser
Permanente “White Paper.”
Thank You!