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#NAFSA14
Beyond the Resume: Enhancing Career Development with Social Media
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PRESENTED BY:
KAYLA PATTERSON
GOMEDIA MANAGER
[email protected]@kaylapatt | @_GoMedia_www.linkedin.com/in/kaylapatterson
TIFFANY HARRISON
OUTREACH MANAGER
[email protected]@ttmharrison | @GoAbroadwww.linkedin.com/in/ttmharrison
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MAIN TOPICS
Why Social Media is Important for
Career Development
Best Practices on LinkedIn
Best Practices on Twitter
Key Takeaways
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WHY IS SOCIAL MEDIA IMPORTANT?
• Integral to job searching today• Huge opportunity for networking• Great way to stay in touch• Knowledge sharing• Part of your online reputation
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BEST PRACTICES LINKEDIN
#1. Be Creative With Your Title
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BEST PRACTICES LINKEDIN
#2. Include Detailed Summary
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BEST PRACTICES LINKEDIN#3. Add Job Descriptions
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BEST PRACTICES LINKEDIN
#4. Link to Projects
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BEST PRACTICES LINKEDIN
#5. Showcase Skills
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BEST PRACTICES LINKEDIN
• Make & find connections• Send messages• Post updates• Interact/engage with other posts• Join groups• Facilitate discussions
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BEST PRACTICES TWITTER
#1. Include Descriptive Bio
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BEST PRACTICES TWITTER#2. Optimize Your Tweets
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BEST PRACTICES TWITTER
#3. Utilize Twitter Lists
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BEST PRACTICES TWITTER
• Follow top influencers• Be courteous (TYs & #FF)• Tweet consistently• Use hashtags• Be creative & authentic
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KEY TAKEAWAYS5 Steps to Being More Successful with Using Social Media for Career Development
#NAFSA14
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Embrace being online!01
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Understand how social media can help you
02
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Become familiar with the best practices
03
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Analyze your efforts04
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Invest in your online reputation05
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QUESTIONS?
KAYLA PATTERSON
GOMEDIA MANAGER
[email protected]@kaylapatt | @_GoMedia_www.linkedin.com/in/kaylapatterson
TIFFANY HARRISON
OUTREACH MANAGER
[email protected]@ttmharrison | @GoAbroadwww.linkedin.com/in/ttmharrison