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Unlocking the Value of Census Data
Noemi Mendez EliasenUS Census Bureau
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Agenda
Introduction US Census Bureau Data
Business Planning Research/Grants Disaster PlanningData Tools
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Census Mission
To serve as the leading source of
quality data about the Nation’s People and
Economy.
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What We Do
Data we collect:
• Population & Housing Census: 10 years• Economic Census: 5 years• Census of Governments: 5 years• American Community Survey: Annually• Other Surveys: Varies• Economic Indicators: Varies
.
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Demographic Data Sources
Decennial Census: • Conducted Every 10 years• Also known as 2010 Data• Official Count of Population• Basic Characteristics
American Community Survey (ACS):• Monthly Survey of US population• Characteristics of the US Population• 1, 3, and 5 year samples (based on population
thresholds)
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Decennial Census
2010 Census – One of the shortest forms in history, “10 Questions in 10 Minutes”
Subjects asked in 2010:• How many people in home (on April 1, 2010)?• Is home/apartment/mobile home owned or rented?• Sex/age of people living in home?• Racial makeup of people living in home?• Are people of Hispanic or Latino origin?
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American Community Survey Demographic Characteristics
Age and SexGroup Quarters PopulationHispanic/Latino Origin RaceRelationshipTotal Population
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American Community Survey Social Characteristics
Educational Attainment
Marital Status/History
Fertility Grandparent/
Caregivers Veterans Disability Status
9
9
• Place of Birth• Citizenship Status• Year of Entry• Language Spoken
at Home• Ancestry / Tribal
Affiliation• School
Enrollment• Field of Degree
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American Community Survey Economic Characteristics
Income and Earnings Class of Worker Employment Status Occupation Industry Commuting to Work Place of Work Health Insurance Food Stamps/SNAP
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American Community Survey Housing Characteristics
Tenure Occupancy & Structure Housing Value Taxes & Insurance Utilities Mortgage/Monthly Rent
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Economic Census The U.S. Government’s official five-year measure of
American business and the economy. Forms were sent to more than 4 million businesses (small,
medium, large) representing all U.S. locations and industries. Economic Census conducted on years that end in 2 and 7. Last Economic Census was conducted in 2012.
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Who Uses Our Data
BusinessesGrant WritersResearchersMediaPolicymakersLocal/State/Federal GovernmentStudents/Teachers
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How Businesses Use Census Data
Compare my business to others Compare my community to others Identify business markets Use data in business plans and loan
applications Decide on location for a store
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How Government Uses Our Data
To understand the people they serve To apply for grants To manage their resources To plan for emergencies
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American Fact Finder (AFF)
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www.census.gov/developers/
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