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Trends in TelecomSamer Halawi
Thuraya Telecommunications Co.Abu Dhabi Telecoms CEO Summit, May 14th, 2012
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Contents
1. Trends and drivers2. Terrestrial or satellite3. Thuraya, a new company with a long
legacy4. Innovation5. Way forward
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Trends and driversMobility and broadband are key
Demand trendsEnterprise
MobilityBroadbandManaged Services
Virtualization
Cloud Computing
Tablets
Convergence
Drivers across many vertical and horizontal markets• Maritime – World fleets growing at 10% p.a.• Media – More SNG and live coverage. New
smaller broadcasters, cost cutting• Energy – Exploration increasing, more
reliance on connectivity for remote monitoring
• Mining – Over 150 major mining projects in Africa and Asia. Connectivity and welfare requirements rising
• Defense: ‘Smart’ deployments, COTM, UAVs• Aid & Relief: Tsunamis, earthquakes, man-
made disasters
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Terrestrial or SatelliteEach has a role, each has limitations
More than 785
terrestrial mobile
operators worldwide
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Terrestrial or SatelliteThuraya is a special MSS operator
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Hughes7101
SG 2510 Hughes7100
Ascom XT Dual Thuraya GSM
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Terrestrial or SatelliteNew opportunities for cooperation
• Converged technologies (satellite + terrestrial) – e.g. M2M
• ATC• Increasing relevance for MSS in GCC and across our
footprint (due to Arab spring, turmoil, increasing trade, tourism, etc.)
• Cross marketing (or cross resale) opportunities for GCC operators
• Increased benefits for end-users
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Thuraya – A new company with a long legacyTransformation to accompany trends
From To• Regional International• Horizontal Vertical• Products Managed solutions• Voice IP• Fat org. Lean• Specialized Mainstream
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InnovationThe key to compete in a changing environment
• Innovative products• Innovative business models• Innovative management• Innovative financing
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Way forward5 critical considerations
1. Don’t make ego-driven decisions2. Avoid the ‘build it and they will come’ strategy3. Listen to the market4. Observe usage trends5. Innovate
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THANK YOU