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The One Question You Need To Ask Your App Idea
Jason Cameron@jsncameron
www.youneedamobileapp.com
Mobile Marketing Consultant | Jason Cameron
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With trends it’s easy to…
• Get caught up in the ‘hype’
• Get caught up in the ‘wave’
• Without understanding it’s underlining essence
Mobile Marketing Consultant | Jason Cameron
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But I guess this is what makes it a trend right? …
Mobile Marketing Consultant | Jason Cameron
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One of the hallmarks of a popular trend or industry is that
it’s ‘cool’…
Mobile Marketing Consultant | Jason Cameron
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The tech industry is certainly no exception
Mobile Marketing Consultant | Jason Cameron
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How cool is it to be able to say,
“Download my app”?
Mobile Marketing Consultant | Jason Cameron
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Mobile Marketing Consultant | Jason Cameron
While this is Uber-Cool…
•I have a problem with it
•Being cool is not a good enough reason to develop an app
•It can require a large investment to develop an app and to do it just to be ‘cool’ is not worth it.
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Mobile Marketing Consultant | Jason Cameron
So What Do I Suggest?…
•What should be the underlining purpose of developing an app?
•You need to ask you app idea this very important question…
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“How would you benefit my (target)
customers?”
Mobile Marketing Consultant | Jason Cameron
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If your app idea can answer this question convincingly, then you app has a better chance for success.
Mobile Marketing Consultant | Jason Cameron
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Want an App for Your Business?
Get in touch
Jason Cameron020 3289 8494
[email protected]: @jsncameron
Mobile Marketing Consultant | Jason Cameron