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Future of Social Business
Michael FauscetteGVP, Software Business Solutions@mfauscette About: www.mfauscette.me
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#directions14 © IDC 2014 2
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#directions14 © IDC 2014
The Information Revolution
Economic changes
Technology changes
Social Changes
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Social Business
How people get work done
How companies provide better experiences to employees,
customers & partners
A primary way to generate content and ideas
A way to define and refine products & services
How people connect online
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Top Trends 2014
Enterprise Social Networks connect inside out and outside in - connecting people, data and things
From Social Applications to
Applications that are Social and the “next generation platform”
True customer experience –
connected apps and experiences
Community continues to expand across the
enterprise
Collision of analytics and social – making
better business decisions
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Applications to Enable Experiences
Customer Experience Management (CXM)
Employee Experience Management (EXM)
Partner Experience Management (PXM)
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Cloud
Mobile
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Current Investment (2013)
Customer Experience Management (CXM)
Employee Experience Management (EXM)
Partner Experience Management (PXM)
$23.6B
$10.3B
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Current Investment
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$1.03B $.88B $.723B
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Communities
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Enterprise Systems are Changing
System of Transaction
System of Decision
System of RelationshipSystematic support for ad hoc decisions
Automation
Limit
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Making Decisions
People and Data in Real or Near Real Time and in Work Context
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In the Cloud
2020
Platform
SalesIntelligence
Performance
FieldSupport
Customer Service
Idea Sourcing
Procurement
Transaction – Decision - Relationship
PersonalCloud
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2020
Presentation
Service Management
Service Catalog
Orchestration
Common Services: Social – Analytics – AAA (API, Auth, Activity Stream) - Storage, etc.
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2020 Connected Experiences
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Winners
Customer Experience Management (CXM)
Employee Experience Management (EXM)
Partner Experience Management (PXM)
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Wildcards
Non-
traditional
Vendors
Data Brokers
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Essential Guidance
Embedding Social and Decision in Every Enterprise App
Device Agnostic
Connected devices are the central point for driving positive experience
Redefining apps and platforms
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Questions?
18#directions14 © IDC 2014
Michael FauscetteGroup VP, Software Business Solutions
[email protected]@mfauscette
About: www.mfauscette.me
Blog: www.mfauscette.com