THE FUTURE IS VIDEO: WRAP UPHosted at the Golden Age Cinema and Bar, Paramount HouseTuesday, July 14, 2015

iParmesan and sesame

crisp w sliced beef

Lobster ravioli

Twice cooked pork belly lollipop

Baja empanadas

iiHollywood burger

iiiMini choc tops

JANE POWER Director, Brand and Health Care Marketing, BUPA

DANIEL KING Global Marketing Solutions, Facebook

DANIELLE USKOVIC Social Media and Digital Marketing Manager, Lenovo

ADRIAN SWIFT, Head of Content & Creative Development, Australian Broadcasting Corporation

CHRISTIE POULOS Global Head Of Video, King Content

SPEAKERS

# thefutureisvideosyd

50+ attendees, including:

Video has replaced

beautiful words. It allows us to

get that emotive

connection.

– JANE POWER, BUPA

A really good branded

campaign, centered around

stories, has incredible reach.

– ADRIAN SWIFT, AUSTRALIAN

BROADCASTING CORPORATION

Since the dawn of broadcast, the

rules of video are unchanged:

inform, engage and entertain. Always.

– CHRISTIE POULOS, KING CONTENT

Mulled wine

“”

Interested in finding out how video marketing could benefit your business? Get in touch.

65%

79%

1.8m 23 93%

of people who watch a

branded video will go on to

view the brand’s website.

of Internet traffic will be from online video by 2018.

the number of words

equivalent to 1 minute of

video.

minutes is the average length of time most people spend watching

videos online each day.

of marketers use video for online marketing,

sales or com-munications.

Sources

Invodo Ecommerce Video Benchmarks Report, 2014Dr. James Mcquivey, Forrester Research, 2008Forbes Magazine, 2014Brainshark, 2014Cisco Visual Working Index, 2013Comscore, 2014YouTube, 2014Brainshark, 2014