T H E F I R S T 3 S T E P S T O T A K I N G Y O U R C H U R C H O N L I N E
G A M E P L A N1 | Visual Faith2 | Story3 | Movements4 | 3 Steps5 | Q&A + Next Steps
Scripture engagement through meaningful imagery
VisualFaith Project
vibrantfaith.org/visualfaith
Digital is space to be entered, not a tool to be used
M1
Digital is a matter of faith formation, not just a matter of marketing
M2
Digital is everyone’s job, not just a job for an intern OR a tech pro, and you have what it takes
M3
Digital is integrated, not a stand-alone ministry
M4
“While religion in its institutional forms declines, religiousness—what we more often label as
“spirituality” today—continues in new ways, within new forms of elective community.”
Pastor Keith Anderson, Digital Cathedral
CREATE A TEAM
S1to think strategy & execution
Team
role
s
S TA F F O R V O LU N T E E R
Tech NerdS TA F F
PastorS TA F F O R V O LU N T E E R
Marketing GuruS TA F F O R V O LU N T E E R
Team Lead
S TA F F O R V O LU N T E E R
Project ManagerS TA F F O R V O LU N T E E R
Communicator/IncluderS TA F F O R V O LU N T E E R
NetworkerS TA F F O R V O LU N T E E R
Visionary
FOR
YO
UR
CO
MM
UN
ICAT
ION
S/D
IGIT
AL
STR
ATEG
Y TE
AM
CREATE A SIMPLE FRAMEWORK
S2to get us thinking digitally
PurposeP1Passion + Mission
PeopleP2ProsParticipants
Possibilities
P3What does impact look like in…
PresenceP4Our identity in digital space
PlatformsP5Social Media, Email, Website, Signage…
PlanP6Thinking integrated in every planning session
BEFORE
DURING
AFTER
PlaybookP7If this, then that…
PostOpP7It went well, that means…
CREATE A CAMPAIGN
S3to test, fail, & learn
N A M E T H E I D E A
D R AW T H E I D E A
E X P L A I N T H E I D E A
N E X T S T E P S + T I M E L I N E
S TA K E H O L D E R ST E A M M E M B E R SA U D I E N C E
CREATE A TEAMS1CREATE A FRAMES2CREATE A CAMPAIGNS3
“Walking in the footsteps of Martin Luther and continuing his reforming movement today, we will boldly take a step to invite one more to hear
the gospel of Jesus Christ proclaimed in our church.”
O N E M O R E Seat filled?
O N E M O R E Coin in the plate?
O N E M O R E life transformed.
Jared [email protected]@jaredrendellvibrantfaith.org/digital