Transcript
Page 1: The Disconnect: Reasons Companies fail at Social Media and how to Succeed

SocialMediaAZ

#SMAZ

SocialMediaAZ.org

Page 2: The Disconnect: Reasons Companies fail at Social Media and how to Succeed

ok_disconnect_ok by darkpony

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Meet Here by Joe Shlabotnik

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Turtles! by dissolve

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Twitter Wall at TheNextWeb 2009 by richard.pyrker

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The watched phone never rings - Day 329 of Project 365 by purplemattfish

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Desire path and desire cycle path by Kake Pugh

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Duh! by invisiblewaves

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MAIN DISCONNECT by Dean Terry

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Social Mediawill not replaceadvertising.

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I Am Legend Ad by Justin Marty

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Watching the Sun Set by CC Chapman

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Social Mediawill fundamentallychange advertising.

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Bullshit Facebook Ads by theleetgeeks

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Social Mediawill not replacemarketing.

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Marketing is an integratedcommunications-basedprocess through whichindividuals and communitiesdiscover that existing andnewly-identified needs andwants may be satisfied bythe products and services ofothers.

Page 22: The Disconnect: Reasons Companies fail at Social Media and how to Succeed

Marketing is an integratedcommunications-basedprocess through whichindividuals and communitiesdiscover that existing andnewly-identified needs andwants may be satisfied bythe products and services ofothers.X

Page 23: The Disconnect: Reasons Companies fail at Social Media and how to Succeed

Marketing is an integratedcommunications-basedprocess through whichothers try and convinceindividuals and communitiesthat their existing andnewly-identified needs andwants may be satisfied bytheir available products andservices.

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ingeniously simple tools - bowl by Jonathan_W

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Social Mediawill fundamentallychange marketing.

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Social Mediawill not replacePR.

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Social Mediahas fundamentallychanged PR.

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Social Mediahas fundamentallychangedPublic Relations.

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Hanging Out with the In Crowd by Thomas Hawk

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Not the only disconnect by shiny red type

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20070322_2971 by Vaughn

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Connections by carlaarena by by carlaarena

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DSCN0673 by by mikecogh

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Evo Terra


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