Download - Telenet Social Media Report 2014
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p. 11Television, internet, smartphones, … They are all good fun and there’s often more to them than meets the eye. On snap.telenet.be we give you tips & tricks to get the most from your Telenet experience and enjoy it to the max.
p. 5We like nothing better than to make our customers happy with small gestures and tokens of our appreciation. Tickets to cyclo-cross events and film premieres, kilos of sweets on Halloween, yellow Triiing phones, ... With a little luck, one of these treats came your way.
p. 2Entertainment, amusement, leisure or pleasure… Call it what you will. We all want in on the action, whether it’s a clash between two top teams or the premiere of a great film or series. That is why we made sure you had front-row seats throughout 2014.
p.14How many thumbs up were there this year? How many friends and followers were watching every day? And how often did we engage in a conversation? Find out here.
The year in figures
This was 2014
2014 was another busy tweeting and posting year for us. We shared news, replied to your questions, gave tips to get the most out of our services and we treated you to gifts both great and small. Your response was massive. It was often playful, sometimes critical, but always highly appreciated. That is why we put together the most memorable moments of 2014. Thank you for your phenomenal response!
Social Media Report 2014
The year in inspiring facts
The year in cool treats
The year in infectious entertainment
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June
Football contract in the back of the netIt was a long, exciting match, but just before the final whistle we scored some great news for all football fans. For the next 3 seasons, Sporting Telenet will remain the place to be for all goals and dribbling by Anderlecht, Club, Standard and the other Jupiler Pro League teams.
Find out more Monika Van Ranst
Hier gaat er iemand heeeeeeel gelukkig zijn se
@DirkMuylle
@Telenet @sportingtelenet Dat is positief nieuws voor ons, Proficiat voor jullie doorzettings- vermogen!!
@MaximHammel
Goeien bal @RomeluLukaku9. Blij dat ge niet naar Spanje trekt, want dat geven ze nie op Sporting Telenet ;)
Why we like to entertain you
The year in infectious entertainment
Social Media Report 2014
Entertainment, amusement, leisure or pleasure… Call it what you will. We all want in on the action, whether it’s a clash between two top teams or the premiere of a great film or series. That is why we made sure you had front-row seats throughout 2014.
De Vijver on boardAnother exciting piece of news arrives halfway through the year: Telenet and De Vijver announced they’d be working together. This allows Telenet to become co-owner of Belgian TV stations Vier and Vijf and of production company Woestijnvis.
Find out more
June
@MKristien
@Telenet @vier @VIJF @woestijnvis dit houdt het medialandschap boeiend, toch ?
@francois580
@Telenet dikke proficiat, als Vlamingen mogen we nog altijd fier zijn op ons Telenet!
Steven De Schrijver
Proficiat Telenet dank zij jullie blijft deze zenders bestaan !!!!
Stefaan De Vooght
Vier en Vijf waren voordien ‘King’....en nu worden ze ‘KONG’....proficiat...!!!!!
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Agnes Brants
Prachtige film met alles erop en eraan!!!
Ginette Laforce
Hele mooie film, goede acteurs en actrices
It’s Play time!This year’s biggest news was the launch of Play & Play More. This did not go unnoticed, as we managed to reach almost 2,000,000 people on Facebook. Using Snap, we showed you how to catch up on your television viewing, watch a television series on demand, or use the Yelo Play app to watch television on several screens simultaneously. We taught you how to swipe and we swung the doors of our Play Pop-Up Store on the Meir in Antwerp wide open in order to discover and experience things together.
Find out more
Chips, football and beer for fourIn September we had some great news for the supporters among you who wanted to trade in their lazy chair at home for a seat in the stadium. We gave away 1,500 sets of football tickets, chips and beer for four.
Find out more
Steve Fraipont
De buit is binnen :D!
Kenneth Samaille
Ingevuld en nu hopen
Lydia Diepvents
Ja naar Genk gaat niet!!!
Bossens Kris
Sporting Telenet bij deze nogmaals dank u voor de superleuke voetbalkwis. Vanwege Belgian Villains
October
December @svbol
Alright, @Telenet, ik had een af- en aan-relatie met #Rex, maar #Play maakter wel een blijvertje van. #goedidee
@Lempty
@Telenet WE KUNNEN GEWOON NAAR HET VERLEDEN KIJKEN?!
@Pukitje
Die #playmore van @Telenet is echt slecht voor mijn tv-verslaving…
Ensor film awardsOur STAP fund supports Flemish films, so we were very pleased to see that many of the films we backed were competing for the Flemish film awards, the Ensors. You were also invited to cast your vote for the Telenet Audience Award for best film, which went to ‘Marina’’.
Find out more
August
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What’s this? What’s this?In the UK, Boxing Day is a holiday traditionally celebrated on 26 December, when servants and tradesmen would receive gifts from their bosses. We had quite a few presents of our own to give away: tickets to a series of Premier League and Jupiler Pro League football games. The announcement video with all the Belgian top players to the tunes of ‘A Nightmare before Christmas’ proved very popular.
Find out more
Boxing Day
Norbert De Sancte
Prachtig
Ferre Vanderzijpen
Hehe schitterend
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Bart’s quizYes or no, that is the question! There were a lot of prizes to be won in 2014. First major prize of the year: 1,000 tickets to the cyclo-cross world championships. Did you accept the challenge of quizmaster Bart Wellens?
Laugh or cry?Blue Monday is the most depressing day of the year. We did our bit to brighten up the day, and you were pleased to finish the job and make this a day filled with funny videos and jokes.
Find out more
Rudy De Blieck
Moeilijk! Maar goeie gokdag en 8/10 :) Hopelijk genoeg!
Smhane Lghazouani (PM)
Thx after blue Monday happy Monday!
@gnoterma
Dankzij @Telenet en #WellensofNietes gaan we naar #wkHoogerheide2014
Daphné Verdonck
Ik heb er 9 juist en ken niks van veldrijden. Ik speel mee voor mijn man. Lang leve de boekskes.
Mario Lamote
Vandaag pakketje gekregen, leuk om te krijgen op een maandag met sneeuw Alvast bedankt
Chrisje Beunen
Telenet, hartelijk bedankt voor het keileuke “bleu Monday” verrassingske! Ben er super conctent mee XXX
January
January
Customer delight
The year in cool treats
Social Media Report 2014
We like nothing better than to make our customers happy with small gestures and tokens of our appreciation. Tickets to cyclo-cross events and film premieres, kilos of sweets on Halloween, yellow Triiing phones, ... With a little luck, one of these treats came your way.
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Yellow phoneWhat is more fun that making free calls with the Triiing app? That’s right: making free calls with the Triiing app using a yellow phone! The 50 yellow phones to be won were out the door faster than you could say #telenettreat.
Welcome to Wireless LaneIn March we reached the milestone of 1,000,000 homespots. To celebrate, we handed out breakfast baskets in the most hospitable streets (where Wi-Fi was the most freely available). Enjoy!
Find out more
Ship ahoy!In February popular Flemish television character Pirate Pete steered his ship towards the land of dreams. You appreciated the free story telling app: you’ve used it over 600,000 times already and we are still counting, because the app is still available for download.
Find out more
@saritaverreth
Telenethomespot heeft mijn leven zoveel beter gemaakt <3 <3
@tomceu
Ontbijt in de “Zonder Draadstraat” | Snap! Bit.ly/NAHj48 #yeswebuy
@H3rmans
Merci Telenet! #bongo “ontbijt #zonderdraadstraat
Brent Van Tilborg
Netjes van jullie, Telenet! :D
Katrien Verschooten
Woehoew!! Ik ben alvast fan! Hoe kan ik er zo eentje winnen??
@kareldeweerdt
@Telenet Wow als je belt met Telenet is de “Triiing” inbegrepen. Goh, nooit bij stil gedaan :-)
@Undertaxxx25
Triiing Foon. #Telenet #Triiing #Appstore #ITunes
February
February
Nathalie Depondt
Gaat onze kleine piraat hier geweldig vinden. De app is een echt succes. Je had om moeten zien kijken toen Piet Piraat zijn naam zei zo verbaasd ‘hé hij kent mijn naam’ GEWELDIG :-) Thanks voor de app
@Floddenwykx
Een welgemeende dank u @Telenet en @Studio100 voor de Piet Piraat app. Mijn zoon vindt het fantastisch.
Tom De Vilder
Groot succes bij onze kids… Vooral de eigen interactie vinden ze geweldig en dat het gepersonaliseerd is naar hun naam…
March
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Musical chairs for Game of ThronesWho would not want to attend an exclusive preview of Season 4 of the popular Game of Thrones series? To get that coveted seat at the cinema, you needed to prove that you are a true fan in a quiz and #claimyourthrone. Tickets were scarce and the battle fierce, but it was fought without any bloodshed. That could teach those folks in Westeros a thing or two!
Find out more
Working outsideWork in the park - Working or playing outside? In June you could do both at the same time, thanks to Work in the Park in Antwerp, Leuven and Ghent. 750 ice creams and 1,470 tweets, Facebook statuses and photos resulted in success: 92% of participants felt it was an amazing experience.
Find out more
Digital flowers will never wiltMay is the right time of year to give all mothers flowers. We created some digital flowers to share on mummy’s timeline, a gesture that was appreciated by many. There were hearts and kisses everywhere.
Find out more
@marencoenen
@Telenet volgende keer in Hasselt :) #workinthepark
Meryem Sarikavak
Dat mag zeker en vast ook in Rivierenhof georganiseerd worden! Heel leuk initiatief.
April
May
June
@iniemie
check this out! really cool #gameofthrones #GoT #longread http://www.telenet.be/got
Gwendoline Step Jodts
Nancy (l) (k) Loveyou mamatje
Roxy Vanwes
Dank je Telenet is goed bedoeld, dus dikke pluim!
Erna Maes
Dankuwel Telenet
Jana Devlucht
Grappige tekst :) Let op de tijd: Game of Thrones is voor eeuwig – deze wedstrijd niet.
@planetJARNE
JolienVerlinde @Telenet WOHOOOOOO :) Maar ik zit niet bij Telenet :/
@stijneman
No@MileyCyrus, it’s not #twerkinthepark, it’s #workinthepark. @microsoftbe @Telenet
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Danny in the mixThose of you who could put together a cool remix of a song by Flemish schlager singer Danny Fabry got to go to Tomorrowland for free, thanks to Mariëtte of Telenet. Ça ça ça c’est la vie!
Who can we help?The Social Care Team was expanded further this year to help you in person even faster through Twitter and Facebook. From now on, we are also there for you on weekends and public holidays.
Find out more
Tingelingeling!150,000 fans and followers… After so many likes, you deserved some refreshment, so we sent the ice cream van your way to treat you to a free ice cream.
@MisterJojones
@Telenet die me om 20u helpt via Twitter. #zalig
@KatrijnLos
Bedankt @Telenet voor de snelle hulp!!!! #aanrader #tiptop tien op tien voor #klantvriendelijkheid !!!!
Marie-lies Peeters
Hoi Telenet hier voor de laatste keer een update van mijn probleem alles is TIP-TOP in orde geen dubbele opname meer van één HD en één SD voor dezelfde serie reset van het toestel gedaan . bedankt om me de voorbije dagen door mijn probleem heen te helpen (y) (y) (y)
Samira Hammouche
Mo iese mijn overbuur :D
Steff Wuyts
Allison Neefs Julie Wynant Ik zen helemaal fan van Mariette, kijk da filmpje!
@stefaandewinter
Bedankt aan dit topteam om ons zo formidabel te soigneren!!! #telenet #mariettevantelenet #Tomorrowland #dreamville
@mveerle
nomnom, vanille- of chocolade-ijs v@IJsboerke op grote markt in #hasselt fijn initiatief v @Telenet #dankuwel
@iworx
@Telenet Ik rij dat ding gewoon achterna met mijne vespa .. 25kg ijs later …
Inge Van Hoeylandt
Ik zou zeggen aan iedereen die een ijsje heeft gegeten laat het smaken
Jelrik Marechal
Denk niet dat veel providers dit doen in België, leuk :)
July
July
July
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Are there any further questions?In September, the Telenet Community was born. It is a place where you can share tips and tricks with other Telenet users and find the answer to a question that was asked and resolved previously, even at 3 o’clock in the morning. Get the most out of your Telenet products and services at all times, day or night!
Find out more
Have a laugh with LectrrIn 2014 Lectrr regularly created cartoons about technology, films and series. Our – and clearly your – favourite was de iPhone 6, which apparently also works perfectly as a boomerang.
Find out more
Grab a pear In 2014 Russia boycotted all Belgian pears in response to Western sanctions, so Belgian consumers supported farmers by buying more pears locally. Almost 33,000 people, old and young, entered the code of their Telenet pear to see whether there was an Apple in it for them. 10 participants won an iPhone 6
@PTRVDA
@Telenet wederom @lectrr is geniaal
Peter Scheder
*Grabs popcorn*
Johan R Breat
De Yelo app werkt nie twat nu?
Frank Goossens
Wanneer worden eens eindelijke de Nederlandse RTL zenders beschikbaar?
Hannah De Ryck
Vraag: Wanneer komt YeloTV eindelijk in 720 p (HD) ipv het afschuwelijke 480 dat jullie nu aanbieden? We zijn 2010 niet meer hoor …
September
September
October
@KarenGeocze
En daarmee eet shoppend #hasselt vandaag weer massaal peren ;-) #surprise #telenet #iphone6 #apple #peer instagram.com/p/tcvQAoAbJk/
Sonia Saïda
En wat moeten we dan doen om die geweldige iPhone 6 te winnen… Ik wil hem wel :)
@AnneliesFeys
Geen apple achter mijn peer. Of toch? #applesmetperen #peerfie #wedstrijd @Telenet
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November
Trick or tweetOn Halloween we had a lot of creepy people ringing our digital doorbell. Fortunately, they were after our sweets rather than our blood.
Find out more
Knock knock who’s there?Jolly old Saint Nicholas! In November you could win tickets to the Studio 100 “Sinterklaasshow” (where the doorbell sometimes doesn’t work so they’re used to knocking). There were also presents for non-profit organisations ‘Kindergeluk’ and ‘Moeders voor Moeders’.
Find out more
Dieter Depuydt
Hoe ik jullie de stuipen op het lijf kan jagen weet ik niet direct, maar telkens ik jullie factuur ontvang doen jullie mij wel flink schrikken ;)
@Vercruz1
@Telenet ipv de grootste netwerf word omgedoopt tot de grootste bloedwerf #trickOrtweet
@janvanassche
@Telenet Komen jullie die snoepjes van #TrickOrTweet persoonlijk brengen? Ik ben er klaar voor … tot straks?
@wouterdemuynck
Iedereen goed gemutst? @Telenet #sportpaleis #Sinterklaas
@renaars
Telenet klasseert de intrede van Sinterklaas als “Reality”. Ziet ge wel, hij bestaat wél echt!
Els Gevaert
Gevonden!!! Wie weet winnen we wel iets!!!
October
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Inspirational Utility
The year in inspiring facts
Social Media Report 2014
One, two, three, here comes 4G!2014 was filled with great news, such as the announcement of our 4G network. 4G gives you mobile internet access that is just as fast as your Wi-Fi at home. Whoosh!There was also more good news for all King and Kong rate plans, which became even more competitive.
Find out more
VTM colours your tabletAt the end of March, the news was announced that VTM, 2BE, Vitaya, Jim and VTMKZOOM would become available on Yelo TV before the summer. That superfast 4G internet certainly came in handy to start watching television anywhere. Yo Yelo!
Find out more
Patrick Depoorter
Telenet bedankt das nog eens een prachtige daad voor trouwe klanten doe zo voort
Lindsay Duytschaevers
Joepie eindelijk ben blij want heb de app op mijn iPad maar mis vtm
Huysmans Jimmy
Eindelijk, daar ben ik heel blij mee
@ericvanhoute
Toch altijd een moment van trots #telenet #4G #zoef
@henkrijckaert
Ik zit nu ook bij Telenet! Man! Wat een verschil! Het internet is hier nu zo rap dat ik er al drie keer bijna ben af gevallen.
@france_vn
#Medialaan en #Telenet sluiten deal!?! Verwonderlijk, maar overwinning voor de kijker
Television, internet, smartphones, … They are all good fun and there’s often more to them than meets the eye. On snap.telenet.be we give you tips & tricks to get the most from your Telenet experience and enjoy it to the max.
March
March
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The apps in ApprilWe added the extra p in Appril to show you how apps like Triiing and Yelo TV can make your daily life easier. Later we also put the spotlight on must-have apps for every student, sports fan, music lover, etc.
Find out more
Fewer remote controlsIt is all in the little things. That is why you saw this tip in your timeline in October. You can use your Telenet digibox remote for your television as well, which means that you only need one remote. Good to know, right?
Find out more
Launch of “De Grote Netwerf”The busier the traffic, the higher the risk of congestion. This also applies to the internet. That is why Jeff and our other workmen started a massive project in August: “De Grote Netwerf”. In coming years we will be working on extra lanes for the internet highway everywhere in Flanders in order to prevent your files from getting stuck in traffic in the near future. WiFree and EAP will allow you to automatically hop from hotspot to homespot wherever you are.
Find out more
@Alyciabuh
Yelotv op mijn gsm <3 <3 <3 <3 <3
Luc Pieters
Gelukt zonder één probleem ;)
Tommie Wilms
Bedankt, Telenet team! Vn de eerste keer is het gelukt! :D
Anneke Paterson
Spijtig dat mijn TV-merk er niet tussen staat.. :( Wij hebben ‘Emperex’ dus zullen moeten doen met 2 kaskes
Alexander De Jaeger
Vandaag stond er plots een telenet technieker aan de deur, ze hadden vastgesteld dat onze verbinding aan het verzwakken was en aangezien ze in de buurt waren kwamen ze dit eens nakijken! Internet draait idd terug sneller, telenet topservice
@Louise_Tytgat
Best da yelo Tv bestaat want mama wil nie dak tv zie me de donder :’) :’) @Telenet
April
October
August @koenmispelters
Sterke investering van @Telenet groei!
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Looking to the futureThe digital world is Steven Van Belleghem’s playground. He will be glad to take you on a wonderful journey into the future together. It will be a future in which drones, pizza buttons and beacons make our lives easier.
Find out more
@gfibelux
Interesting articles about drones! Let us know when you see one flying by ;-)
Unknown User
Bij het woord drone denken de meesten aan militaire operaties, zoals het uitschakelen van terroristen. Maar de kleine onbemande vliegtuigjes kunnen ons dagelijks leven ook simpeler maken. Er zit meer in een drone dan je denkt! Interesting articles about drones! Les us know when you see one flying by ;-) snap.Telenet.be
@kristineverheyd
@Telenet @StevenVBe ook #VITObe gebruikt drones oa vr gezondheid v gewassen te checken!
November
Questions about the price increaseIn December we informed you of the price adjustment. This raised quite a lot of questions, so we tried to explain why the price increase is really necessary in order to sustain the service we provide and to invest in the newest technology for the best possible browsing, telephone and television experience, now and in the future.
Find out more
Eddie Duchateau
Goed bezig met jullie komende prijsverhogingen, thanks… Ik ben al aan het kijken om over te stappen naar een andere provider!!!!!
Marijke Hullaert
Aub zeg alles wordt toch duurder, inderdaad Telenet was vroeger goedkoper, k’ga niet klagen betaal veel maar heb tenminste alles die werkt, betaal veel omdat ik ervoor kies, kiezen jullie ook voor meer dan moet je niet klagen datje meer zal betalen pffffffffffff
@knievel34
@Telenet op sociale media wordt er beweerd en bevestigd dat jullie kortingen uitdelen zoals reeds beschreven #wijook?December
february march april may june july august september october november december
january february march april may june july august september october november december
january february march april may june july august september october november december
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The year in figures Social Media Report 2014
How many thumbs up were there this year? How many friends and followers were watching every day? And how often did we engage in a conversation? Find out here.
Telenet
Telenet
Number of fans
Number of followers
Sporting
Sporting
Entertaint
Entertaint
We started the year with 84,290 Facebook fans, and ended it with no less than 115,848. The ‘Sporting Telenet’ and ‘Telenet Entertaint’ pages achieved 70,267 and 58,815 fans respectively. All together, this resulted in 244,930 fans or 5 full King Baudouin Stadiums. A big thumbs up!?
The year was filled with plenty of twittering and a swarm of followers that grew to 60,000 which was tweet music to our ears.
TelenetFollowers
LinkedInSporting Entertaint
The number of followers of Telenet’s LinkedIn page went up to 8,500.
january february march april may june july august september october november december
january february march april may june july august september october november december
january february march april may june july august september october november december
january february march april may june july august september october november december
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Number of views
Your questions Addressed issues
85% resolved
Response time
2x twice as fast
Number of subscribers
Number of mentions on Facebook and Twitter
Youtube
Mentions & questions
The videos were very popular in 2014 and peaked in December with more than one million views.
100,500. That is how many questions were presented to our Social Care Team this year.
Our YouTube channel doubled its number of subscribers to 2,500.
Even in the calmest month (May), Telenet was still mentioned about 700 times a day. In the busiest month (December), this figure rose to 1,200 mentions a day.
Facebook Telenet Twitter Telenet
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Social Media Report 2014
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