Teaching Business Communication: Using
Facebook, Twitter, and LinkedIn Screencasts
Welcome to this brief presentation where you’ll learn about screencasts prepared by Bovee and Thill, the authors of the world’s leading business communication textbooks.
In the following slides, click the links accompanying each image to get more information about what is being described.
Twitter ScreencastThis screencast explains how to get started on the Twitter microblogging system. It starts with a quick look at Twitter and its essential functions and terminology, then shows how to set up a Twitter account, send tweets, and reply to or retweet tweets from other Twitter users. It concludes with advice on finding and following other users and using Twitter as a research and monitoring tool. (This screencast is for adopters only.)
Facebook ScreencastThis screencast explains how Facebook has evolved into a powerful business communication platform that goes far beyond its original conception as a social network. It offers a tour of a Facebook home page, clarifies some essential concepts and features, explores the communication tools that Facebook offers. Along the way, it shows several examples of how large and small companies are using Facebook to connect with their customers. (This screencast is for adopters only.)
LinkedIn ScreencastThis brief introduction to the LinkedIn professional networking system starts with a high-level overview of LinkedIn, then describe its increasingly important role in business communication. It moves on to define some of the essential concepts that every LinkedIn user should understand and previews some of the many ways that LinkedIn can help students achieve their career goals. Importantly, it also explains how LinkedIn differs from consumer-oriented social networks and why credibility is so important in the LinkedIn model. (This screencast is for adopters only.)
Don’t miss these exciting sites.
Bovee & Thill’s Business Communication BlogInsights and commentary from the authors of the world’s leading business communication textbooks.
Business Communication Pictorial Gallery on Pinterest
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Watch business communication videos on Bovee and Thill's Video Channel on YouTube
Videos and Presentations on SlideShare
Visual Display of Trending Tweets from Bovee & Thill
Take advantage of these exclusive sources of information (for Bovee & Thill adopters only)
Business Communication Headline News
Stay on top of new technologies, important trends, and hot topics with Business Communication Headline News, a free service.Business Communication Headline News uses the newest Internet technologies to deliver late-breaking news in headlines with concise summaries. You can scan incoming items in a matter of seconds, then click through to read the full articles that interest you.
Business Communication Headline News
Real-Time Updates, the only service of its kind that keeps students’ texts perpetually up to date.
For further information about Bovee & Thill textbooks, please visit this page.