TCC CREATES LATIN AMERICA’SLEADING DVB-HYBRID AND MULTI-SCREEN TV SERVICE
“TCC is dedicated to delivering content, no matter what network is needed and no matter which device is preferred by the subscriber. Verimatrix helps us achieve this vision by providing us with the revenue security solutions we need to protect both our current multi-screen offering, and any additional services or applications we add in the future. VCAS provides us with the flexibility and scalability that our business demands.”
- Javier Ruete, CEO - TCC
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INDUSTRY TRENDS
Operators around the globe increasingly desire to deploy
advanced multi-screen and TV Everywhere solutions throughout
the home and beyond. The following trends are emerging:
•Hybridbroadcast-IPvideodeliverygoingmainstream,
combining managed network and Over-the-Top (OTT)
servicestoDVB-Hybridreceivers
•Established pay-TV operators embraceOTT both as a
defensive move and new revenue opportunity, while pure
OTT providers partner with managed network operators
•Legacypay-TVoperatorsembraceOTTasbothadefensive
move and new opportunity
•Newcategoryofhybridset-topboxes(STB)andpersonal
videorecorders(PVR)supportbothHTTPLiveStreaming
(HLS)andDigitalVideoBroadcasting(DVB)standards
• Content security requirements becoming increasingly
stringent for new delivery modes, especially for premium
contenttounmanagedOTTdevices,andforUHD/4Kvideo
TCC Creates Latin America’s Leading Multi-screen Service
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CHALLENGES
Akeychallenge is toachieveaseamless integrationof linearchannelswithoperatorVOD,PVRcontentandOTT
servicestohybridSTBsintoasingle,easy-to-navigateuserexperience(UX)whileensuringthehighestlevelofcontent
and revenue security. Established and emerging digital TV operators alike are facing challenges such as:
•FragmentationofoperatingenvironmentswhengoingbeyondthetypicalbroadcastSTB
•AchievingahighqualityDVB-HybridtelevisionUXthatisatrueadvanceonthebestthattraditionalbroadcastTVcan
offer,plusservicessuchasRewindTVandnetworkPVR
•Incorporatinghybridvideodeliveryintoaunifiedandintuitiveuserinterface,whileensuringthatservicepersonalization
pervadesthemulti-screenUX
•Satisfying increasingly stringent licensing conditions for premium content, preventing unauthorized access and
unlawful content re-distribution
•Managingsubscribers’usagerightsuniformlyacrossmultiplenetworksandscreens,whetherathomeoron themove,
preferably through cross-network super domains
THE COMPANIES
TCC is a Uruguayan company pioneering service innovation in content distribution. With more than 18 years in the
market,TCCleadspay-TVservicesinUruguayandtheLatinAmericanregionintegratingcontentandentertainment
technologies. In 2013 TCC expanded its arsenal with the addition of the new TCC Vivo OTT VOD service, which is
deliveredthroughDVB-HybridSTBs(DVB-C+OTT)andaccessible
bycommercialoff-the-shelf(COTS)tablets,smartphones,PCsand
Macs,allowingsubscribers toaccesspremiumcontenton their
preferred device whenever they choose. TCC also provides
consultancyservicesto100+cablesystemsinUruguay,Argentina
andChile,whereTCCprovidesequipmentadviceandhelps
operators build their head-ends.
Verimatrix® specializes in securing and enhancing revenue for
multi-network, multi-screen digital TV services around the globe,
featuring the award-winning and independently audited Video
Content Authority System (VCAS™). Based in San Diego,
California, it has more than 750 pay-TV operator customers
in 100+ countries, protecting some 50 million consumer
screens of all types.
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VERIMATRIX SELECTED FOR TCC’S MULTI-NETWORK AND MULTI-SCREEN SERVICE OFFERING
Torealizeitsambitiousmulti-screenplans,TCCmadeanextensiveevaluationofpay-TVtechnologyvendorsincluding
content security, which the company new would be key to licensing premium content for all types of devices, whether
managedorCOTS.
InSeptember2013,TCCandVerimatrix jointlyannounced thatVCAShadbeenselected toprovidecontentand
revenuesecurityforthepay-TVoperator’sambitiousmulti-networkandmulti-screenserviceoffering,TCCVIVO.TCC
nowreliesonthemulti-networkVCASplatformsupportingIPTV,InternetTV,DVB,andhybridcombinationsthereof–to
provideharmonizedmulti-screenrevenuesecurityfromacommonkeymanagementplatformforitsarrayofservices.
“TCC is dedicated to delivering content, no matter what network is needed and no matter which
device is preferred by the subscriber,” said Javier Ruete, CEO, TCC. “Verimatrix helps us achieve
this vision by providing us with the revenue security solutions we need to protect both our
current multi-screen offering, and any additional services or applications we add in the future.
VCASprovidesuswiththeflexibilityandscalabilitythatourbusinessdemands.”
USER EXPERIENCE OPTIMIZATION
Mr.Ruetecontinued:“Ourplatform’smaingoalistoofferamorecomfortableuserexperience.TheDVB+OTThybrid
combination allows us to integrate very precise TV guide search engines that give users the freedom to access their favorite
content not having to worry about the content source: lineal (DVB) or on-demand (OTT). The system also incorporates the
businessrulesofeachspecificcontentprovider:freeorpremium.”
“We are also developing a recommendation system based on
consumerprofiles,contentdescriptionandsuggestionsbased
on user behavior. The subscribers will be able to access
different content categories based on the sensations that
contentgeneratedtootherviewers,”concludedMr.Ruete.
“Aspay-TV in LatinAmerica continues toboom,andhybrid
networkconfigurationsbecomeincreasinglypopular,theneedfor
multi-networkrevenuesecurityhasneverbeengreater,”saidSteve
Oetegenn,PresidentofVerimatrix.“VerimatrixcanhelpsavvyoperatorssuchasTCCexecuteontheirmulti-screenstrategies
by enabling them to cast a much wider net with their service offerings.”
“As pay-TV in LatinAmericacontinuestoboom,andhybridnetworkconfigurations become increasingly popular, the need for multi-network revenue security has never been greater.”
-SteveOetegenn,President-Verimatrix.
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VERIMATRIX VIDEO CONTENT AUTHORITY SYSTEM (VCAS™)
Issuessuchasnetworkanddevicefragmentation,increasinglystringentcontentlicensingrequirements,andmanaging
subscriber and content usage rights in a multi-network environment, may all seem daunting to operators used to
managing a single network that it has complete control over including the subscriber devices.
AsTCCcontinuedtoexpanditsserviceoffering,itneededarobustandflexiblerevenuesecuritysolutionthatenables
contentdeliveryandmonetizationspanningmultiplenetworks,managedfromasinglesecurityauthority.
Toovercomethesechallenges,Verimatrixhasdevelopedasinglesecurityauthority,VCAS,withasingleback-endAPI.
Thisapproachallowsoperatorstoperformjustonehead-endintegrationregardlessofthenumberofnetworksand
typesofdevices.VCASprovidesamulti-networkplatformformulti-screenservices,supportingvariousvideoandDRM
formatswhileenablingharmonizedrightsmanagementforIPTV,DVB,InternetTVandhybridcombinationsthereof.
VerimatrixhasprovidedTCCwithacomprehensivesecuritysolutionforallofitsnetworks,includingDVB-Hybridusing
HLSadaptivebitratestreamingvideodeliveryalongsideDVB-CcableandDVB-Ssatelliteservices.VCASprotectsthe
TCC video services to the broadest range of screens including both broadcast (linear) and on-demand delivery modes.
Moreover,tosatisfystringentOTTcontentlicensingconditions,theVerimatrixOTTsolutionsfeaturesenhancedHLS
security,whichincorporatesadvancedprotectiontechnologiesotherwiseonlyfoundinmanagedIPTVandDVBpay-
TV systems, facilitating licensing of premium content for OTT services.
TheunifiedVCAShead-endarchitectureismatchedbytheVerimatrixViewRight®ONEmulti-networksecurityclientfor
DVB,IPTV,OTTandhybridSTBs.
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DVB-HYBRID SOLUTION
TheDVB-HybridsolutiondeployedatTCChasthefollowingcharacteristics:
•LinearcontentDVBservices
•ZapperandadvancedDVB-HybridSTBclientsfeaturingViewRightONE
•Linearandon-demandOTTservicesusingadaptivebitratestreaming
•BroadestrangeofCEdevicesupportthroughViewRightWebclients
VerimatrixBroadcast CSM(DVB One-way)
VerimatrixOperator Mgmt Interface& Entitlements Database
VCAS™ Single Security Authority
SMS/Middleware
VerimatrixAdaptive CSM
(HTTP Live Streaming and MPEG-DASH)
VerimatrixEncryption
Engine
VerimatrixMultiCAS/Adaptive
LinearContent
On-DemandContent
ViewRightClient Support
Encoders,Encrypters,
VOD Servers
Multiplexers, Scramblers
&Modulators
Key & ControlData
Internet/Broadband
RF Broadcast Network
IP return path
VerimatrixViewRight iOS & Android
VerimatrixViewRight PC/Mac
VerimatrixViewRight Smart TVs
VerimatrixViewRight Hybrid STB
VCAS™ DVB-Hybrid Solution
BroadcastingAugmentedwithOTTServicestoHybridSTBsandCEDevices
It isbasedonprovenSimulcryptoperationwith legacySTBs,enablingbothconnectedandone-waySTBs,while
supportingavarietyofCEdevicesenabledforHLS.
Inthediagramabove,VCASprovidescross-networkdomain-basedrightsmanagement:whenasubscriber’sdomain
(asopposedtoasingledevice)isentitledtospecificcontent,allthedevicesofthedomainareentitledautomatically,
enabling a frictionless user experience.
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Zenterio(Stockholm,Sweden)developsanindependent
softwareplatform,ZenterioOS,forinteractiveTV.Withthe
ZenterioOS,operators canquicklyand cost-effectively
provide new interactive services and applications
Zenterio’suniformoperatingsystemmakesTVoperators
independent in their choices of hardware, middleware
andback-endsolutions.WithZenterioOSoperatorsare
free to focus on service development as an independent
business driver rather than staying locked in by current
ecosystemlimitations.ZenterioOSisbuiltwithminimal
dependency on other partners.
The system features an extensive framework architecture, which enables fast adaptations to market needs and
introductions of new “must have” features.
The problem that pay-TV operators encounter when planning multi-screen services is the fragmentation of operating
environmentswhengoingbeyondthe typicalbroadcastSTB.Byintroducingadditionalservices thefragmentation
increases cost, complexity and time to market.
Zenterio’suniquevalueproposition is toharmonize thepay-TVoperators’operatingsystemenvironment.Zenterio
OScreates independence foroperatorsandopensuppossibilities fornewcustomerofferingsand third-party
application development.
Zenteriooffersacompleteuserinterface(UI)conceptandserviceenvironmentwhereoperatorsthemselvescanmake
a simple re-skinning of the reference UI, or even overhaul the entire interaction model. The standard UI has a patented
interaction model and is known for its simplicity and world class performance.
TheZenterioNavigatorcontainsan“all-device”approachandprovidesthetoolsandreferencesneededtocreatea
truly content focused experience on all devices in the homes of end-users.
FEATURED ECOSYSTEM PARTNERS
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TCC, ZENTERIO AND VERIMATRIX JOINT SOLUTION
AnimportantlayerofaunifiedhybridservicesUXisensuringthattheoperator’scontentissecureasitisdeliveredand
consumedacrossdevices.TCC,VerimatrixandZenteriohaveintegratedtheirrespectivesolutionswiththeobjectiveto
enableoperatorsaroundtheworldtoprovideasuperiormulti-networkUXfortheirsubscriberswhileensuringthatthe
revenuestreamsareprotectedatalltimes.ThecombinationoftheZenterioOS,zetaTVHybridSTBsandadvanced
VCAScardlesssecurityprovidesanidealfoundationonwhichtobuildanddelivercompellingDVB-Hybridservices
as those provided by TCC with its VIVO offer.
JointSolutionCharacteristics
•ThesolutionprovidesthetoolsandsupportthatprogressiveoperatorslikeTCCrequireinordertotocapitalizeon
the new opportunities presented by the accelerating convergence of video delivery over various types of networks
to multiple devices
•IndependentlyauditedandawardwinningVerimatrixsecurity,whichextendsbeyondthelegacysingle-networkCA
approach in order to protect pay-TV services delivered to any screen over any network
•Verimatrix-enhancedHLSsecuritywithkeyfeaturesfromIPTVandDVBpay-TVsystems:
–Advancedkeymanagement,alreadyprovenin500+IPTVdeployments
–X.509digitalcertificatesensuressecureend-userdeviceauthentication
–Entitlementverificationensuresonlyauthorizeduserscanwatchservices
–Trustedtechnologyfacilitatescontentlicensingprocessandtime-to-market
•VerimatrixViewRight®securityclientsareavailableforDVB,IPTVandhybridSTBs/DVRs,iOSandAndroidtablets
andsmartphones,PC/Macs,andsmartTVs
•User-specific forensic videowatermarking: Verimatrix VideoMark™ enables tracking of misappropriated content
backtothelastauthorizedclientdevice
•CarefullydesignedZenteriouserinterface,verysleekandawardedforitseaseofuse
•IntuitivepatentedHalf-pipemenusystem–Managesallsettingsandcontenttypes
•DynamicOSDScaling–OptimizedexperienceatallSDandHDresolutions
•Branding–veryeasyusingskinscomprisingcolors,logotypes,layout,andbootlogotypes
•FirstTimeInstallation“Wizard”–WatchTVafterafewbuttonpresses
•VeryresponsivecontinuouslycachedTVguides
•FullMonitoring,Present/FollowingandMulti-DayGuideswithReminders
•ThezetaTVSTBsupportsHybridDVB,OTTandIPTVservicesandoffersfullHDvideoquality(1080P)
Copyright © 2014 Verimatrix, Inc. All Rights Reserved.www.verimatrix.com 09
SOLUTION BENEFITS
•ProtectsTCC’srevenuesonanydeliverynetwork:satellite,cable,OTT
•ExtendsTCC’sreachacrossmultiplenetworks,devicesandgeographiesviaasinglesecurityauthorityplatform
•DVB-Hybridunitesthebestofbothworlds:broadcastandIP-basedon-demandservices
•Providespersonalizedchoicesandviewingmodelsacrossallclientdevices
•VCASsuperdomainsenablesharmonizedcross-networksubscriberrightsmanagement
•VerysleekuserinterfaceensuresacompellingUX
•Improvedcustomerloyaltyandsubscribergrowthopportunitiesthroughacompetitivemulti-screenTVserviceand
TV Everywhere convenience
•Easilyintegratedwithexistingback-endsystemsandecosystempartners
CONCLUSION
TCC’sleading-edgedeploymenthighlightsthepowerofDVB-Hybridnetworkarchitectures.Providinganintegrated
experience across multiple touch points demands a sophisticated combination of user interface, metadata and
securitytechnologies.ThepartnershipbetweenTCC,VerimatrixandZenterioprovidesacombinationof
strengthsthatoptimizesquality,functionalityand,ultimately,enablesacompellingUX.
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ABOUT TCC
TCC is a Uruguayan company pioneering in innovative services related to content distribution. With more than 18
yearsinthemarket,TCCleadspay-TVservicesinUruguayandtheLatinAmericanregionintegratingcontentand
entertainment technologies. The company’s staff hasadeep knowledge in integrating, design, development and
deploymentofproductsrelatedtotheentertainmentindustry–B2CandB2B–withastrongpositioningintheregion.
Formoreinformation,pleasecontact:Lic.DiegoBorba–Tel:(+598)[email protected]
ABOUT VERIMATRIX
Verimatrixspecializesinsecuringandenhancingrevenueformulti-network,multi-screendigitalTVservicesaroundthe
globe. The award-winning and independently audited Verimatrix Video Content Authority System (VCAS™) and
ViewRight®solutionsenablecable,satellite,terrestrial,IPTVandOTToperatorstocost-effectivelyextendtheirnetworks
and enable new business models. As the established leader in cardless security solutions, the company has leveraged
itsinnovative3-DimensionalSecurityapproachtoprovideharmonizedrightsforpremiumcontentdeliverytoarange
of devices over new hybrid network combinations.
Maintainingcloserelationshipswithmajorstudios,broadcasters,standardsorganizationsanditsunmatchedpartner
ecosystemenablesVerimatrixtoprovideauniqueperspectiveonvideobusinessissuesbeyondcontentsecurityas
operatorsintroducenewservicestotakeadvantageoftheproliferationofconnecteddevices.VerimatrixisanISO
9001:2008certifiedcompany.
CONNECT
Formoreinformation,pleasevisitwww.verimatrix.com,ourPayTVViewsblog,andfollowusat@verimatrixinc,
FacebookandLinkedIntojointheconversation.
CONTACT Telephone: +1.858.677.7800 | Email: [email protected]