Download - Swedish ecommerce market tutorial
Lengow is the ecommerce automation solution that helps brands and distributors improve their performance, automate their business processes and grow
internationally. Intuitive and innovative, the Lengow platform is the key that opens the door to strong profitability and visibility for products sold by online retailers around the world on all distribution channels: marketplaces, comparison shopping engines, affiliate
platforms and display/retargeting. With more than 1,800 partners that have been collaborating with Lengow since 2009, the Saas solution offers a powerful ecosystem to
the 3,500 merchants that use it in 45 countries accross the globe.
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Marketplaces
Display / Retargeting
Product Ads On-sitetools
Comparison Shopping Engines
Affiliateplatforms
In 2014, Swedish ecommerce rose by 7.5%, REACHING 8.90 BILLION EUROS
As such, online accounted for 3.5% OF TOTAL RETAIL SALES IN THE COUNTRY IN 2014.
Retail ecommerce sales in Sweden are expected to grow by 7% in 2015 and reach €9.5 billion, REPRESENTING ALMOST 5% OF TOTAL RETAIL SALES IN THE COUNTRY.
Ecommerce sales in Sweden, 2011-2014(in billion euros)
A bright futurefor the Swedish ecommerce market
Ranking Northern Europe in turnover (€ billion)
1. DENMARK
2. SWEDEN
3. NORWAY
4. FINLAND
9,88
8,90
8,30
6,59
SWEDEN IS THE
BIGGEST ECOMMERCE MARKET IN EUROPE
11th
EASILY SELL EVERYWHERE
Swedish Ecommerce Outlook
9,5
0
2
4
6
8
10
2011 2012 2013 2014 2015
Sweden is a burgeoning online market with a particularly young audience waiting to be reached. Its steady online growth and high mobile penetration rate make this country very favourable for online merchants.
Most bought online products :
Top growing sectors :
Major opportunities
While internet users in Sweden still tended to prefer domestic ecommerce sites when it came to buying on the web,
one-third of digital buyers had made an online purchase of a retail good from a foreign merchant in 2014
Top countries to buy from for the Swedish :
UK USA
Germany China
ELECTRONICGOODS
CLOTHES BOOKS
BUILDING MATERIALS
SPORTS & LEISURE
TOYS
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