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Super Searcher Tips
Mary Ellen BatesMarch 26, 2019BatesInfo.com
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@mebs
Start with a clear focus
What’s the purpose of this project?Who’s going to see the results?
What will the answer look like?
What do I need to find/do first?
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@mebs
Stay focused
Separate essential from tangential
Know when to say “when”
Spend 25% of time post-processing
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@mebs
Make the answer clear
What countries have the largest numberof respiratory therapy trainingprograms?
According to our analysis, the countriesoutside the US with the mostrespiratory therapy training programsare, in descending order: […]
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@mebs
Detailed Research Results
It appears that the United States is unlike any othercountry when it comes to accredited trainingprograms for respiratory therapists. While the UShas 443 respiratory care professional practiceprograms (according to the 2018 CoARC Report onAccreditation in Respiratory Care Education), veryfew countries have a dedicated professional rolefor respiratory health. Instead, according to an
[…]
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@mebs
What about privacy?
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If it’s free, then you’re theproduct being sold.
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@mebs
Embrace Google’s brain
Google monitors your searches
Feature AND bugExpands search to find related infoFilters search to limit the parameters
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@mebs
…and go private
Log out of your browserAnd turn on Incognito/Private mode
Use a VPN to leave the countryThen use country-specific Google
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@mebs
…and go really private
Duckduckgo.com, StartPage.com
I tested 4 other private searchengines (h/t marcyphelps.com)
Searched neonicotinoids
Compared first 10 results to GoogleAll had good, relevant results
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@mebs
Private search engines
Qwant.comBased in France, own search indexFilters for news, social, images, video,
“freshness”6 of first 10 results not in Google
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@mebs
Private search engines
Yippy.comSurvivor of the former Clusty, VivisimoClustering of search results (can even
“remix”!)Useful for ambiguous questions6 of first 10 results not in Google
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@mebs
Private search engines
Mojeek.comBased in UK, own web indexYou can set your location (or “none”)7 of 10 results not in Google results
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@mebs
Private search engines
Gibiru.com“Uncensored Anonymous Search”90% overlap with Google resultsUncensored surfaces the weird (0%
overlap with Google results)
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@mebs
Using Google as a hack
Can’t find something in a web site?Google it with site:May find unindexed pageMay find archived copy
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@mebs
Test Google’s adjacency
For terms you want closely related,try all these:
word1 word2word1–word2“word1 word2”“word1 * word2”
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@mebs
In first 30 results:
millennials sustainability: 5 unique hits
millennials–sustainability: 3 unique hits
“millennials sustainability”: 17 unique hits
“millennials * sustainability”: 12 unique hits
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@mebs
Google’s Dataset Search
Includes OA aggregators (dryad,figshare)
Searches metadata, not the data directlyQuality of metadata varies wildly
toolbox.google.com/datasetsearch
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@mebs
And a Google web search
Limit to datasets from universitieswith site:edu, to govt data withsite:gov
Limit to dataset title with intitle:term
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@mebs
Use Maps creatively
Use Street View to evaluate abusiness {show two photos}
Use map to illustrate deliverable
Geocode library content, browse onmap
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@mebs
Bing conducts ref interviews!
Scroll through results page to find 3suggestion boxes
Useful to discern aspects, facets
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@mebs
Last resort…
Millionshort.com finds “hidden”results
Eliminates the most popular sitesFind obscure and less-commercial sites
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@mebs
Don’t get complex
Too many terms = lower resultsDon’t use long OR statements
Graze, don’t just dig deep
Trust
Learn to love relevance ranking
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@mebs
Try different approaches
Industry/specialized terms
Geographic/linguistic differences
Process vs outcome
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@mebs
Search creatively
Need info on a person?Local newspapers, business journalsSocial mediaYouTube interviewsGoogle Images
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@mebs
Search creatively
Use multiple sources; nothing iscomprehensive
Use libraries’ “LibGuides” to get smartkeywords inurl:libguides
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@mebs
Search LinkedIn posts
Facebook for professionals
Search for Content (instead ofPeople, Jobs, Companies, Groups,etc.)
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@mebs
Search social media on Google
Not comprehensive but morecomplex searching
site:twitter.com, site:facebook.com,site:linkedin.com, etc.
Example: site:linkedin.com“female participation”“labor force”
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@mebs
Talk to people!
Can’t find the answer? Ask!NOT the “Contact us” mystery box
You’re a researcher, not a stalkerLinkedIn, SlideShare, personal web
pages, lit search
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@mebs
Teach info hygiene to clients
Who cares about this?
Look for info “containers”, not forthe answer itself
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@mebs
Teach info hygiene
“You settled for that?!?”See page 2 of search results…Fight confirmation bias
Dare to compareWhen quick ‘n’ dirty isn’t good enough
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@mebs
Teach info hygiene
Low-quality data = low-quality results
Teach users to evaluate data setsSource, coverage, timeliness, accuracy,
consistency, relevance
Curate data sets for your org
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@mebs
Teach info hygiene
Know your clients’ info habitsOffer better info alternativesPut their favorites in context
Know the pros AND cons of socialmedia platforms
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@mebs
Bring some social media hacks
Turn video auto-play off
Facebook: SettingsVideo
Twitter: Settings & Privacy
LinkedIn: Settings & PrivacyAccount
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@mebs
Be curious!
Move outside your research comfortzone
Ask patrons/clients what they wishthe library could do for them
Change one thing every six months
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@mebs
Slides at BatesInfo.com
[email protected]: @mebsLinkedIn: maryellenbatesFacebook: maryellenbatesBatesInfo.com
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