Super Bowl Predictions
A Search Assessment
by Eric Sidone, Natural Search Strategist @ iCrossing
Quick SEO Audit
• Slight Edge Steelers
• PageRank: 6 • Google Index:
29,900 • On-Page Opt:
Fail
• PageRank: 6 • Google Index:
42,000 • On-Page Opt:
Fail
Score Score
3 0
Back Link Profile
• Edge: Packers
Score Score
3 7
Unique Visitors
• Edge Steelers
Score Score
10 7
Search Demand by Keyword
• Overall Demand: Edge Steelers
Score Score
17 7
Search Demand by Region
• More interest in Wisconsin for “Packers” than interest in Pennsylvania for “Steelers”
• There are a few “S’consins” searching for a last minute Roethlisberger Jersey
• Edge: Packers
Score Score
17 10
Rising Search Demand
• Highest Trending Term: Edge Steelers
Score Score
24 10
Social Sentiment by Keyword
• With 7/8 Metrics : Edge Packers
Score Score
24 17
YouTube Fight Song
• Edge Steelers
• Wiz Khalifa – Black & Yellow
• Views: 32,000,000
• Lil Wayne – Green & Yellow
• Views: 530,000
Score Score
27 17
-Final Score-
Score
30
“DOUBLE YOI” STEELERS WIN!
Score
30 Prediction by Eric Sidone, Natural Search Strategist @ iCrossing
[@esidone] [email protected]