Steps to Follow for a Successful Social Media Marketing
Strategy
When many of us hear the term Social Media Marketing, and we instantly start to scratch our noggins.
Question after question, start popping up in our heads, Where do we start, how do we go about it, do
we have enough of an online social circle to make the venture profitable, how much will it cost, and
most importantly who will run it.
Maybe you are not a social butterfly, maybe your business is new and you haven’t grown your social
circle, or probably have none at the moment, would you take the chance if you found a way to easily,
and at very low cost, reach potential clients and customers around the globe! Would you take the
opportunity?
With the help of various services online, you just might be able to flip the switch on your Social Media
Marketing Possibilities, and generate a substantial amount of brand marketing, brand following and
even potential income growth, all from the comfort of your home. You can use it as often as you like,
and grow it as large as your business can handle.
With the Numerous Social Platforms available, i.e. Twitter, Facebook, Instagram, Linked, Google Plus …
just to name a few. The possibility of reaching each and every individual across the globe has never been
more attainable than it is currently. Targeting of specific groups, by location, education, sex, age group,
political social or idealistic acclamations, all allow you to maximise your Social Media Marketing target,
while reducing the overall cost, which as any business person understands is the key to profit growth.
So you have the "why". The question remaining is the ‘how’!
Get Followers: There are various methods of doing this, and some more time consuming than others,
some require more of your personal input, while some just require hiring a professional Digital
Marketing Firm. However as mentioned earlier, there are services that will allow you to purchase
already pre-selected Social Networks Followers at an affordable price. These services tend to charge
minimal fees, and only require for you to purchase the products, and then sit and watch as your social
network grows.
Create your Social Network
Websites such as Fiverr.com among others have lists of sellers offering this type of service, and for a
lower fee than you would pay to hire a Digital Marketing Firm. Once you have the numbers then it
becomes important to maintain this following by keeping them coming back, by creating engaging
content. The purpose being more importantly to build a loyal following. After the entire name is Social
Media Marketing!
Socialize
Reply to as many conversations as you can, promote your brand and always, always direct the traffic to
your Website. Create a beautiful engaging landing page, if not two, and make the masses curious to visit
your website.
Brand Identity
Create a unique profile and remember the key is Branding Do not oversell, engage and interest, create a
hunger to know more about your brand, differentiate yourself from other brands in your niche, by using
photos, and professionalism
Engage
Engage your Audience and reply to concerns all the while asking for input and reviews, and show them
that their input matters. Don't treat them like a target group. They may be that, and they probably know
it, but a little personality goes a long way towards creating a loyal following.
How often should you engage your audience!
Most people agree to some average number of posts per day, but it all depends on your Social Media
Marketing strategy, be natural. Don't oversell, but keep them informed about current an upcoming
products, and don’t forget to encourage your followers to assist in spreading your brand awareness
across all other social media platforms.