Download - #startathon2.0 - Aging Fabulously
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Theme Presentation:Ageing Fabulously
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What Do You Mean By Ageing Fabulously?
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What happens when we age?
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What Do You Mean By Ageing Fabulously?
Thriving despite one’s old age
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By 2030, 1 in 5 Singaporeans will be over the age of 65
The Future: Silver Wave
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Challenge
• How can we use technology to enable individuals above the age of 50 to thrive?
• What are aspects of the “Golden Years” are being underserved?
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Let’s create something for the young AND the young-at-heart.
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Ageing Fabulously (Part 2)
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Challenge
• How can we use technology to enable individuals above the age of 50 to thrive?
• What are aspects of the “Golden Years” are being underserved?
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Assistive Technology
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Possible product umbrellas
Mobility & dexterity
enhancement
Enhancing vision/speech impairment
Toileting and incontinence
products.
Medical/personal monitoring products.
Environmental controls and daily
living aids.Entertainment
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Target customers
• Senior Citizens
• Caregivers / Family Members
• Eldercare services
• Government
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How can we enhance the experience of a social network for silver citizens?
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Case study: Tapestry
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How can we balance the desire of silver citizens for independent living as well as
the concerns of their caregivers?
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Case Study: Live!y
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How can we make it easier for silver citizens to keep track of their health?
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Case study: Pixie BriefsDisposable adult diapers to monitor hydration and infection
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How can we enhance the social aspects of a silver citizen’s experience?
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Case study: Liftware
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How can we enable entrepreneurs to understand the challenges of silver citizens in their daily life?
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Case study: AGNES
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What can you do?
• Talk to silver citizens and their caregivers
• Observe them in action
• Test your ideas consistently
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References
• BCC Research: http://www.bccresearch.com/market-research/healthcare/disabled-elderly-assist-technologies-hlc047d.html
• MIT Age Lab:http://agelab.mit.edu/
• Aging2.0: http://www.aging2.com
• Trawl Kickstarter!