![Page 1: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/1.jpg)
![Page 2: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/2.jpg)
![Page 3: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/3.jpg)
![Page 4: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/4.jpg)
![Page 5: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/5.jpg)
You donut get a 2ND CHANCETO MAKE A FIRST IMPREZZION
![Page 6: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/6.jpg)
2nd Impression
cc: MyTudut - http://www.flickr.com/photos/48450255@N08
![Page 7: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/7.jpg)
1st Impression is oftenSmartphone, Tablet, or Mobile Device
![Page 8: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/8.jpg)
![Page 9: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/9.jpg)
![Page 10: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/10.jpg)
LinkedIn (2003) – 13 Yrs OldFacebook (2004) - 12 Yrs OldYouTube (2005) – 11 Yrs Old Twitter (2006) – 9 Yrs OldSlideShare (2006) – 9 Yrs OldPinterest (2010) – 5 Yrs Old
![Page 11: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/11.jpg)
![Page 12: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/12.jpg)
![Page 13: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/13.jpg)
![Page 14: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/14.jpg)
![Page 15: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/15.jpg)
LinkedIn (2003) – 13 Yrs OldFacebook (2004) - 12 Yrs OldYouTube (2005) – 11 Yrs Old Twitter (2006) – 9 Yrs OldSlideShare (2006) – 9 Yrs OldPinterest (2010) – 5 Yrs Old
![Page 16: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/16.jpg)
JUMP IN
Facebook Safety Center
![Page 17: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/17.jpg)
![Page 18: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/18.jpg)
Only 140 Characters can be used to tweet
75% of traffic comes from outside of Twitter
![Page 19: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/19.jpg)
Conner RileyStory of
![Page 20: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/20.jpg)
![Page 21: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/21.jpg)
3rd Largest Search Engine. Google is #1 Facebook is #2
Owned by Google
![Page 22: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/22.jpg)
![Page 23: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/23.jpg)
Who is David Carroll?
![Page 24: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/24.jpg)
UNBOXING
![Page 25: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/25.jpg)
![Page 26: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/26.jpg)
![Page 27: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/27.jpg)
![Page 28: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/28.jpg)
![Page 29: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/29.jpg)
![Page 30: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/30.jpg)
Snapchat•Photo and video messaging app •Allows users to take photos and videos and add text, drawings, or emojis before sending to recipients.
•Messages only last up to 10 seconds before they disappear forever.
![Page 31: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/31.jpg)
![Page 32: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/32.jpg)
![Page 33: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/33.jpg)
![Page 34: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/34.jpg)
![Page 35: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/35.jpg)
![Page 36: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/36.jpg)
![Page 37: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/37.jpg)
![Page 38: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/38.jpg)
– 1st Degree – personal, immediate network.
– 2nd Degree – connected to at least one member of your 1st degree to introduce you.
– 3rd Degree – connected to at least one member of your 2nd degree connection.
![Page 39: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/39.jpg)
![Page 40: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/40.jpg)
The 3 Questions
1. Do I want people to 'LIKE' what I post or LEARN from what I post?
2. Is this post for SHOW or SUBSTANCE?
3. Is this post BRAGGING about myself or is it BENEFITING others?
![Page 41: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/41.jpg)
![Page 42: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/42.jpg)
![Page 43: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/43.jpg)
1. LISTEN MORE THAN YOU SPEAK
2. BE MINDFUL3. GIVE MORE THAN YOU TAKE4. VIEW BEFORE YOU SPEW
![Page 44: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/44.jpg)
![Page 45: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/45.jpg)
Can You Name The Following Events?
![Page 46: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/46.jpg)
![Page 47: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/47.jpg)
![Page 48: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/48.jpg)
![Page 49: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/49.jpg)
![Page 50: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/50.jpg)
![Page 51: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/51.jpg)
Photo by Robert S. Donovan - Creative Commons Attribution License http://www.flickr.com/photos/10687935@N04 Created with Haiku Deck
![Page 52: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/52.jpg)
![Page 53: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/53.jpg)
![Page 54: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/54.jpg)
Relationships are at the center of social media regardless of
the platform
![Page 55: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/55.jpg)
Don’t ForgetPeople are at the
heart of social media
![Page 56: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/56.jpg)
![Page 57: Social Media: A Field Guide - GTCC Staff Development Day - March 2016](https://reader035.vdocuments.us/reader035/viewer/2022070514/587dceef1a28ab5b5b8b50e9/html5/thumbnails/57.jpg)
For Additional Social Media Coaching, please visit Mitch Miles and the 26.2 Group at the following
@mitchmiles - Twitterwww.mitchmiles262.com - Web
LinkedIn.com/in/mitchmiles – [email protected] email