Download - Shoe Skins
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Shoe SkinsBusiness Model Evaluation –
Expenditure SideBristol, Cuozzo, Holz, Lyman,
Patibandla, Sexton
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Strategic Resources
• Core Competencies• Strategic Assets• Core Processes/Systems• Structure• Culture
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Core Competencies• Create “eye-
popping designs.
• Cultivate a community
• Rapid “Design to Doormat”
• Deliver a great website experience
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Strategic Assets
Shoe Skins
SS
SS
• Online presence.
• Patents• Retail
Presence
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Strategic Resources - Core Processes/Systems
• Marketing research on latest trends.
• Community Building• High quality design
process• Performing customer
service• Managing
supplier/partner relationships.
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Strategic Resources – Structure
• How the elements of the firm interrelate.– Flat structure or Hierarchy…– How the functions interrelate. Lean and mean organization Implement “just in time” Trend identification and dissemination
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Strategic Resources – Culture
• The values the firm is passionate about.– Passion for Kids needs…it’s about the customer.– Childlike exuberance and fun– Innovation and design is our specialty– Teamwork…– People who love to have fun and play games– Love self-expression / individuality
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Value Network – Suppliers
• Shoe manufacturing (outsourced)
• Skin material manufacturing (outsourced)
• Logistics (supply chain, shipping)
• Legal
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Value Network – Partners• Third-party designers
(kids and professionals)• Boutique shops / shoe
retailers (sales channel partner)
• School groups to push skins. Fitness clubs that offer kids programs.
• Advertisers to get into strategic media markets.
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Value Network – Coalitions
• Trade associations• Local
communities• Networking• Visibility• Find potential
business allies
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Configurations
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Business Boundaries
RETAIN INTERNALLY• Research• Design services• Marketing• Strategy
OUTSOURCE• Shoe manufacturing• Skin manufacturing• Legal services• Shipping (USPS)