Download - Seo - Search Engine Optimisation
Its About SEO
Search Engine Optimization
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Search Engines
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SEO Definition
• Search engine optimization (SEO) - no cost per click
What is SEO?SEO is the act of modifying a website to increase its ranking in organic (vs.
paid), crawler-based listings of search engines.
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Fact of SEO
How do organic search listings work?• A spider or crawler which is a
component of a SE gathers listings by automatically "crawling" the web
• The spider follows links to web pages, makes copies of the pages and stores them in the SE’s index
• Based on this data, the SE then indexes the pages and ranks the websites
• Major SEs that index pages using spiders: Google, Yahoo, AltaVista, MSN, AOL, Lycos
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SEO – How it Works?
Your Website Here
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SEO – Example 1
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Number 3 And 5 From 309,000 results
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5
SEO – Example 2
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Number 2 From 2,700,000 results
2
SEO – Example 3
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Number 1 From 1,710,000 results
1
SEO – Example 4
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Number 4 From 5,730,000 results
4
SEO – Example 5
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Number 4 From 2,550,000 results
4
SEO – Example 6
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Number 4 From 4,840,000 results
4
SEO – Example 7
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Number 4 From 677,000 results
4
SEO – Example 8
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Number 3 From 4,270,000 results
3
SEO – Example 9
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Number 4 From 38,200 results
4
SEO – Example 10
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Number 1,3 & 4 From 249,000 results
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4
3
SEO Importance In Business
Targeted
• Pull advertising
• On 24/7
• Indefinite shelf life
Time is the only cost
• Active buyers
• Conversion tracking
• Nimble
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3 Keys Of SEO
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3 Keys Of SEO
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Can Google See
Your Website?
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Google Analytics
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3 Keys Of SEO
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If You Publish
They will come…
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3 Keys Of SEO
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Links Connect One Website
To Another..
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By Using Social Media
Publish To…
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Top SE(Search Engine)
• The TOP 8: 1. Google 2. Yahoo 3. MSN 4. AOL 5. Altavista 6. Infoseek 7. Lycos 8. Excite
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Market Size
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Users and Buyers(Malaysia)
• Every Year Internet User Increase.
• Every Year Internet Buyer also Increase.
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Users (World)
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SEO Make You Different
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We can Help You…
With our expertise in SEO
eSource Technology
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Thank you!
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