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SendGrid Overview
![Page 2: SendGrid Overview · PDF fileSendGrid, the world’s first cloud based email platform, now sends nearly 30 billion emails per month for businesses around the globe. Created by developers](https://reader034.vdocuments.us/reader034/viewer/2022052419/5a75ad927f8b9aa3618ca4e4/html5/thumbnails/2.jpg)
SendGrid, the world’s first cloud based email platform, now sends nearly 30 billion emails per month for businesses around the globe.
Created by developers who set out to build a better way to send email.
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Why SendGrid
People Cost Opportunity Cost● Over 30 deliverability
experts
● Careful new sender evaluation
● High quality IP addresses
● Feedback loops
● ISP monitoring and outreach
● Nearly 30 billion emails per month sent for companies at every growth stage
● Flexible APIs to power scaling
● Dynamic volume adjustments
● 24/7/365 customer support
● 25 technically trained success engineers
● Best-in-class self support materials
● Dedicated account managers for high volume accounts
Deliverability Scalability Support
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SMTP or APISendGrid’s email delivery engine makes
sure your messages reach the inbox.
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SMTP Relay / API
Easy to Integrate Easy to Use Interface
IP and User Management
Customized Whitelabeling
Email Suppression / Unsubscribe Management
Analytics and Reporting
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SendGrid is Plug and Play
Existing Systems(CMS, CRM, Database)
SMTP / API
Third PartyTools
New Offerings
MarketingCampaigns
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Why SendGrid Versus...
● Higher ROI, lower total cost of ownership
● Leading-edge expertise in the ever-evolving email space
● Best-in-class deliverability and proven scalability
● Best-in-class deliverability proven scalability
● On-hand, human support and deliverability expertise
● Single platform to meet all of your email needs
In-House Transactional
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Costing Model for Email Infrastructure
● Networking● Storage● Servers● Virtualization● O/S● Middleware● Runtime● Data● MTA application● Sender reputation systems
IPs, feedback loops, etc.● Security DKIM, SPF, TLS, etc.● Message Mgmt, Deployment
Scheduling, Suppression, etc.● Reporting / Analytics
Deliveries, Clicks, Opens, etc.
● Hardware engineers● Network engineers● Application engineers● Security engineers● Compliance engineers● Deliverability monitoring● Industry / ISP relationship
management
● Time, resources spent on email infrastructure that could be reallocated to other product / engineering priorities
Technology Cost People Cost Opportunity Cost
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Technology People
Separation of Responsibilities
You Manage
SendGrid Manages
Email Marketing ManagerUser DatabaseCMS, CRM Applications
Engagement Tracking and Reporting
Message Management and Deployment
Reputation Management Security
MTA Application Data
Servers O/S, Virtualization
Storage Runtime
Networking Middleware
Software Engineer(s)
Technical Account Managers Support Engineers
Compliance Engineers Deliverability Consultants
Application Engineers Security Engineers
Hardware Engineers Network Engineers
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120,000 Customer Sending 30 Billion Emails per Month
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SendGrid Information
SendGrid.com
Documentation on API’s and Integration
Case Studies
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Questions?Thank you!